Inflow Insights

MARCH 27, 2020

Editor’s Note: As we navigate a new normal amid the coronavirus pandemic, these are tried and true eCommerce marketing strategies and methods that have proven effective even as businesses change. Here’s an additional resource to help you navigate your marketing strategy during this time. Get in touch.

eCommerce Marketing 133

eCommerce Marketing eCommerce Marketing PPC 133

Ecommerce Platforms

JUNE 22, 2023

Pros and Cons Website and Store Building Marketing and Customer Engagement Store, Inventory, and Order Management Pricing Customer Support and Integrations Shopify or Shoplazza: Which is Best? Essentially, it’s a comprehensive cloud-based toolkit for website building, store management, order management, and marketing. What is Shopify?

Shopify 104

Shopify Payment Services Social Media Shipping Costs 104

Kissmetrics

SEPTEMBER 22, 2020

SEO is the main source of traffic for your website but without a high-converting funnel, you might as well retire. 1 Neil Patel Digital — Best For SEO + CRO. There’s a reason why our co-founder Neil Patel’s marketing content is ranked so high on google for any term you can think of. No, I’m serious.

eCommerce 316

eCommerce Social Media SEO PPC 316

Inflow Insights

JANUARY 26, 2022

After all, more purchase channels often mean more revenue, too. But many eCommerce businesses miss a crucial aspect when offering phone ordering: tracking that data and using it to inform their entire digital marketing strategy. Just look at this client , who saw a 74% increase in PPC revenue after implementing tracking solutions!).

PPC 115

PPC eCommerce Multi-channel SEO 115

Korona

JANUARY 14, 2021

Marketing is a critical aspect of any business. Lead generation, customer outreach, social media, content, and so much more go into creating a coherent marketing strategy. All of this is made a whole lot more difficult if you’re marketing for a franchise. Digital Marketing Strategies Overview. What Is Franchise Marketing?

Marketing 52

Marketing Payment Services Social Media POS 52

Kissmetrics

AUGUST 18, 2020

It’s no surprise that nearly 80% of marketers consider PPC profitable and beneficial for their businesses. . There’s a reason PPC agencies exist — managing countless moving parts, and continuous algorithm updates take time. To make matters worse, choosing the best PPC company for your business presents a new set of challenges.

PPC 313

PPC Social Media Multi-channel Mobile 313

Ecommerce Platforms

DECEMBER 20, 2021

Affiliate marketing is one of the best ways to make money online. To make money with affiliate marketing, all you need is to join an affiliate program from a merchant, and start promoting their products. Grovia is one of the best affiliate management services in the performance marketing industry.

Merchant Services 104

Merchant Services Management eCommerce Multi-channel 104

Inflow Insights

JULY 8, 2019

Then you’ll want to apply the actionable tips here to your marketing campaigns. The challenge for eCommerce stores is figuring out how to track ROAS accurately without knowing what ads or other marketing sources their calls are attributed to. A good marketing strategy relies on accurate reports. Why Integrate PPC Call Tracking?

PPC 61

PPC eCommerce Multi-channel SEO 61

Omnisend

OCTOBER 5, 2021

Helen Trendell, Co-Founder and Managing Director of ThoughtShift, knows better than most how to help ecommerce merchants grow their business—all through cohesive marketing strategies. We’re lucky enough to be a multi-award-winning digital marketing agency. But we thought, well, how can we, as marketers, change the world?

Merchant Services 78

Merchant Services eCommerce Multi-channel Improvements 78

Omnisend

OCTOBER 5, 2021

Helen Trendell, Co-Founder and Managing Director of ThoughtShift, knows better than most how to help ecommerce merchants grow their business—all through cohesive marketing strategies. We’re lucky enough to be a multi-award-winning digital marketing agency. But we thought, well, how can we, as marketers, change the world?

Merchant Services 78

Merchant Services eCommerce Multi-channel Improvements 78

Ecommerce Platforms

MARCH 2, 2022

The success of Unbounce has since inspired a number of competing companies to join the market too. End-to-end AI enhancements add more intelligence to your lead nurturing and marketing campaigns. With this tool, you can unlock new audience and channel options with minimal guess work.

Multi-channel 104

Multi-channel Conversion Optimization Arts Definition 104

Ecommerce Platforms

SEPTEMBER 16, 2020

When you consider the stats below, it's no wonder ecommerce owners want to use the best Shopify SEO apps: Last year, Google was responsible for just shy of 75% of all global desktop traffic. 70% of marketers believe SEO is more effective than PPC. The Best Shopify SEO Apps. Plug in SEO. Let's dive in!

SEO 104

SEO Shopify Marketing eCommerce 104

SellBrite

JULY 1, 2019

Fortunately, Walmart Marketplace’s search engine optimization (SEO) works similarly to SEO for Google. But unless product staging and photography come naturally to you, invest in professional photography if your marketing budget allows. To increase the likelihood of your products being seen, you have to be on the first page.

Shipping Costs 84

Shipping Costs Shipping Multi-channel Payment Services 84

Ecommerce Platforms

MARCH 26, 2020

If you want to get the most out of your online ecommerce business, then you need to know how to do everything from buying your own domain name, to establishing a SEO strategy for digital growth via Google and other search engines. It’s definitely one of the most scalable store building solutions on the market.

Shipping Costs 228

Shipping Costs Payment Services Merchant Services Payments 228

BigCommerce

DECEMBER 13, 2017

The type of guide that can turn you into an Amazon SEO expert in 15 minutes just didn’t exist… until now. Even the best SEO software and tools can’t predict the future. Free Guide to Amazon SEO. CPC Strategy + BigCommerce boiled down everything you need to know about Amazon SEO into a few short, PDF pages. .

SEO 209

SEO Merchant Services Document Recommendation 209

Kissmetrics

DECEMBER 9, 2022

Social media posts, blog posts, SEO, PPC, financials, processes – you name it. Thankfully, to continue nurturing your relationships with your customers and maintain your business, there’s marketing automation. In fact, more than 50% of companies are using marketing automation. What Is Marketing Automation?

Social Media 313

Social Media Marketing Shopping Carts eCommerce 313

Inflow Insights

DECEMBER 8, 2021

As websites and online businesses grow in complexity, so do the marketing audits needed to keep them up to speed. Today, it’s not enough to conduct a single search engine optimization (SEO) audit to analyze your business’s digital health. What is a Digital Marketing Audit? What is a Digital Marketing Audit? PPC Metrics.

Improvements 106

Improvements Marketing PPC SEO 106

SellBrite

JULY 28, 2020

The short answer is research, market savvy, and a good business plan. You may have found a great supplier with steep discounts, but if there’s no market demand for the product, you’re going to lose money. The trick is to find a product that people will want in a market that’s not already saturated. What’s their seller rank?

Shipping Costs 125

Shipping Costs Fulfillment Shipping Subscription 125

Kissmetrics

MARCH 2, 2021

Advertising costs Cost of your marketing team Cost of your sales team Creative costs Technical costs Publishing costs Production costs Inventory upkeep. The other party interested in the metric is an internal operations or marketing specialist. What Goes Into Customer Acquisition Costs? What the CAC Metric Means to You.

Customer 350

Customer eCommerce Multi-channel Channel 350

ROI Revolution

JANUARY 25, 2023

As the world of digital marketing continues to change rapidly, how are successful brands and marketers evolving their strategies to stay ahead? In this blog, get current industry trends, obstacles, opportunities, and predictions from digital marketing experts for your 2023 digital strategy. Watch the replay of the webinar here!

eCommerce 78

eCommerce Social Media SEO Payments 78

Kissmetrics

MARCH 2, 2018

Think your marketing technology (MarTech) stack is king? Marketing departments around the world are scrambling to find the best ways to identify and engage their customers. Of course, finding a way to listen to multiple channels at the same time is difficult. Pull yourself out of 2017. Engagement is down. A better MarTech stack.

Social Media 206

Social Media Multi-channel Channel SEO 206

ESW

DECEMBER 14, 2020

First, reallocating your marketing budget from in-store activities and ads to digital marketing will help to “maintain a level of normalcy with your customers,” says the team at BrandMuscle. In fact, you may find digital efforts, like social media, PPC and digital content, resonate more with consumers as people spend more time online.

eCommerce 78

eCommerce Multi-channel PPC Merchant Services 78

SellBrite

DECEMBER 9, 2020

This makes it a likely channel for customers to discover your product, and one that you should definitely be leveraging if you aren’t already. Google Shopping allows you to show up in multiple search results—as a website, a text-only PPC ad, and a Shopping result. Google Shopping is a marketing channel perfect for conversion.

Merchant Services 148

Merchant Services Shipping Costs Article Information 148

FastSpring

JANUARY 8, 2019

Marketers sure are good at jargon, aren’t they? Not only do you have to know general business and accounting concepts, but you need to understand online marketing, coding, and conversion terms to monitor and grow your business. Affiliate marketing. A blog is an online log of content relevant to your market. Bounce rate.

Merchant Services 62

Merchant Services Payment Services Payments eCommerce 62

Inflow Insights

JANUARY 3, 2021

Building and maintaining an eCommerce content marketing strategy is not only beneficial for overall customer nurturing, but it also widens the possibilities with SEO. Creating a content marketing strategy for eCommerce can often be overwhelming. What is eCommerce Content Marketing? What is eCommerce Content Marketing?

eCommerce 164

eCommerce Multi-channel Social Media Article 164

ROI Revolution

SEPTEMBER 1, 2020

Brands who continued – or increased – their ad spend at the height of coronavirus pandemic while their competitors pulled back on ad spend due to an uncertain market experienced impressive growth. Multi-channel retail marketing for the holidays. Amazon Prime Day 2020 Prep (Part 3): SEO + Retail Readiness.

Shipping Costs 78

Shipping Costs PPC Shipping Multi-channel 78

Inflow Insights

JANUARY 3, 2021

Building and maintaining an eCommerce content marketing strategy is not only beneficial for overall customer nurturing, but it also widens the possibilities with SEO. Creating a content marketing strategy for eCommerce can often be overwhelming. What is eCommerce Content Marketing? What is eCommerce Content Marketing?

eCommerce 90

eCommerce Multi-channel Social Media Article 90

BigCommerce

AUGUST 31, 2017

For most, the answer is a resounding “not yet,” which means there is no better time than now to start thinking about your holiday marketing campaigns. Yet, channel distribution is necessary in order to win sales. Bill Widmer, Ecommerce SEO & Content Marketing Consultant. Focus on SEO. And do it now.

Marketing 252

Marketing Shipping Costs Multi-channel X-cart 252

ROI Revolution

OCTOBER 7, 2020

Brands who continued – or increased – their ad spend at the height of coronavirus pandemic while their competitors pulled back on ad spend due to an uncertain market experienced impressive growth. Multi-channel retail marketing for the holidays. Amazon Prime Day 2020 Prep (Part 3): SEO + Retail Readiness.

Shipping Costs 78

Shipping Costs Events Payments Small Business Retail 78

ROI Revolution

NOVEMBER 16, 2020

Brands who continued – or increased – their ad spend at the height of coronavirus pandemic while their competitors pulled back on ad spend due to an uncertain market experienced impressive growth. Multi-channel retail marketing for the holidays. Amazon Prime Day 2020 Prep (Part 3): SEO + Retail Readiness.

Shipping Costs 78

Shipping Costs Payments Events eCommerce 78

BigCommerce

JULY 3, 2017

We have won numerous awards since the unveiling, and since then, have invented the most realistic indoor putting green on the market. There was a need in the market and since I was already making some products for my own use and that of my friends’ use, formulating more products was an easy next step.

BigCommerce 209

BigCommerce Social Media Beauty and Health Shipping Costs 209

Omnisend

JANUARY 5, 2024

And with most businesses gearing towards offering a digital-first shopping experience to their customers, websites are a crucial part of every marketing strategy. Want to start selling products online using tailored marketing strategies? So in this guide, we’ll show how to make a website from scratch and boost your brand presence.

eCommerce 88

eCommerce Payment Services SEO Social Media 88

ROI Revolution

AUGUST 5, 2021

As the most efficient, scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. Claim your copy so you can profit off of this channel’s meteoric rise. Behavioral marketing strategies to reach back-to-school audiences at every step of their buyer’s journey. million from 72.8

eCommerce 197

eCommerce Social Media Payment Services Merchant Services 197

ROI Revolution

MARCH 2, 2021

As COVID-19 shut down traditional sales channels for many B2B brands in 2020, the value of digital transactions grew 9.6% With consumers more concerned about their discretionary spending, the online resale apparel market is projected to double by 2024 ( Statista ). March 2 update. New COVID-19 data + stats. to reach $9.92 11/4 update.

eCommerce 195

eCommerce Social Media Payment Services Merchant Services 195

ROI Revolution

DECEMBER 2, 2021

Shipping, inventory, and fulfillment are the basic underpinnings of a business that must work flawlessly for marketing & advertising to be worth it – and they are all in flux right now. Digital emerged more than ever as a channel for consumers looking for home products. increase over what expert marketing analysts expected.

eCommerce 148

eCommerce Social Media Payments Payment Services 148

ROI Revolution

OCTOBER 1, 2020

Watch the four-part video series today to uncover strategies & insights around everything from inventory planning to merchandising and SEO readiness to digital advertising strategies. In this exclusive executive report, you’ll uncover: 15 secrets to fortify your multichannel marketing strategy across Amazon, Google, Facebook, and more.

eCommerce 193

eCommerce Payment Services Merchant Services Small Business Retail 193

ROI Revolution

JULY 1, 2021

As the most efficient, scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. Claim your copy so you can profit off of this channel’s meteoric rise. Behavioral marketing strategies to reach back-to-school audiences at every step of their buyer’s journey. July 1 update.

eCommerce 148

eCommerce Social Media Payment Services Merchant Services 148