Inflow Insights

MARCH 27, 2020

Editor’s Note: As we navigate a new normal amid the coronavirus pandemic, these are tried and true eCommerce marketing strategies and methods that have proven effective even as businesses change. Here’s an additional resource to help you navigate your marketing strategy during this time. Get in touch.

eCommerce Marketing 133

eCommerce Marketing eCommerce Marketing PPC 133

Inflow Insights

JANUARY 26, 2022

After all, more purchase channels often mean more revenue, too. But many eCommerce businesses miss a crucial aspect when offering phone ordering: tracking that data and using it to inform their entire digital marketing strategy. Just look at this client , who saw a 74% increase in PPC revenue after implementing tracking solutions!).

PPC 115

PPC eCommerce Multi-channel SEO 115

Inflow Insights

JANUARY 15, 2020

Identifying your key “marketing levers” is an approach every eCommerce business can pursue. In this post, we share our philosophy for identifying the best marketing metrics to focus on without getting bogged down in unnecessary details. Note: We’re pros at identifying the biggest marketing levers for your store to take action on.

PPC 162

PPC eCommerce SEO X-cart 162

Ecommerce Platforms

JUNE 22, 2023

Pros and Cons Website and Store Building Marketing and Customer Engagement Store, Inventory, and Order Management Pricing Customer Support and Integrations Shopify or Shoplazza: Which is Best? Essentially, it’s a comprehensive cloud-based toolkit for website building, store management, order management, and marketing. What is Shopify?

Shopify 104

Shopify Payment Services Social Media Shipping Costs 104

Kissmetrics

AUGUST 18, 2020

It’s no surprise that nearly 80% of marketers consider PPC profitable and beneficial for their businesses. . There’s a reason PPC agencies exist — managing countless moving parts, and continuous algorithm updates take time. To make matters worse, choosing the best PPC company for your business presents a new set of challenges.

PPC 313

PPC Social Media Multi-channel Mobile 313

Korona

JANUARY 14, 2021

Marketing is a critical aspect of any business. Lead generation, customer outreach, social media, content, and so much more go into creating a coherent marketing strategy. All of this is made a whole lot more difficult if you’re marketing for a franchise. Digital Marketing Strategies Overview. What Is Franchise Marketing?

Marketing 52

Marketing Payment Services Social Media POS 52

Kissmetrics

MARCH 12, 2021

Some of the best marketing campaigns integrate several elements, so potential customers start to see your brand in different places and from different angles. There are many ways to layer marketing campaigns. It’s a kind of word-of-mouth marketing using the fact that people trust the recommendations of others. Seasonal Products.

Social Media 290

Social Media Multi-channel Blog Multichannel 290

Kissmetrics

SEPTEMBER 22, 2020

There’s a reason why our co-founder Neil Patel’s marketing content is ranked so high on google for any term you can think of. If you find yourself in a situation that you need to optimize every little piece of your marketing strategy, then you should make time to check out WebMechanix. 8 Linear Design — Best For PPC + CRO.

eCommerce 316

eCommerce Social Media SEO PPC 316

Ecommerce Platforms

DECEMBER 20, 2021

Affiliate marketing is one of the best ways to make money online. To make money with affiliate marketing, all you need is to join an affiliate program from a merchant, and start promoting their products. Grovia is one of the best affiliate management services in the performance marketing industry.

Merchant Services 104

Merchant Services Management eCommerce Multi-channel 104

Algopix

JULY 3, 2019

In addition to its great inventory and sync functions, the software offers fast and reliable bulk upload of SKU data and images to Amazon and other channels and provides the option to customize product descriptions and shipping details as well as to edit product listings. www.sellbrite.com. www.sellbery.com.

Multi-channel 60

Multi-channel Shipping Costs eCommerce Software WooCommerce 60

Inflow Insights

JULY 8, 2019

Then you’ll want to apply the actionable tips here to your marketing campaigns. The challenge for eCommerce stores is figuring out how to track ROAS accurately without knowing what ads or other marketing sources their calls are attributed to. A good marketing strategy relies on accurate reports. Why Integrate PPC Call Tracking?

PPC 61

PPC eCommerce Multi-channel SEO 61

Kissmetrics

FEBRUARY 26, 2021

Google Ads (previously known as Google AdWords) is an advertising platform for PPC ads. Sometimes in marketing, keeping a close eye on the budget can be a challenge. The only questions now are: With so many marketers using the platform, how do you stand out in this virtual crowd? Predictions are an essential part of marketing.

Merchant Services 288

Merchant Services Mobile Social Media Multi-channel 288

Whisbi

DECEMBER 12, 2018

Barcelona, 12 December 2018 –- Whisbi, the conversational sales & marketing platform for enterprises, announces today that it has raised €5M. In fact, it is the fastest-growing software market and is expected to double in size by 2025. Whisbi already partnered with many major Automotive and Telecommunication brands, globally.

Automotive 75

Automotive Multi-channel Telecommunications PPC 75

FastSpring

NOVEMBER 12, 2019

Personalize communication across all channels. What channels will help advertise your deals the best (Twitter, PPC, Facebook, etc.). What channels you’ll be using to advertise your BFCM deals. For example, you might not usually use PPC, but it can help showcase your offers over BFCM. Set your discount rate.

Payment Services 65

Payment Services Multi-channel Mobile PPC 65

Ecommerce Platforms

MARCH 2, 2022

The success of Unbounce has since inspired a number of competing companies to join the market too. End-to-end AI enhancements add more intelligence to your lead nurturing and marketing campaigns. With this tool, you can unlock new audience and channel options with minimal guess work.

Multi-channel 104

Multi-channel Conversion Optimization Arts Definition 104

Omnisend

OCTOBER 5, 2021

Helen Trendell, Co-Founder and Managing Director of ThoughtShift, knows better than most how to help ecommerce merchants grow their business—all through cohesive marketing strategies. We’re lucky enough to be a multi-award-winning digital marketing agency. But we thought, well, how can we, as marketers, change the world?

Merchant Services 78

Merchant Services eCommerce Multi-channel Improvements 78

Omnisend

OCTOBER 5, 2021

Helen Trendell, Co-Founder and Managing Director of ThoughtShift, knows better than most how to help ecommerce merchants grow their business—all through cohesive marketing strategies. We’re lucky enough to be a multi-award-winning digital marketing agency. But we thought, well, how can we, as marketers, change the world?

Merchant Services 78

Merchant Services eCommerce Multi-channel Improvements 78

Kissmetrics

MARCH 8, 2021

Which is just one of the reasons SMS marketing no longer sucks. Most online marketers laugh at the idea of SMS marketing because they think it’s more regulated than email marketing. Meanwhile, SMS marketing is lurking in the background, waiting for you to capitalize on it. The Many Advantages of SMS Marketing.

Payments 354

Payments Marketing Payment Services Mobile 354

Omnisend

APRIL 30, 2021

Jewelry ecommerce isn’t quite at the same stature, but sales are rising and there’s plenty of opportunity for marketers to strike gold in making their brand known. Overall, the global jewelry market grows in value each year, with rings accounting for the greatest share of recent sales. Omnichannel Marketing.

Jewelry 144

Jewelry eCommerce Marketing Merchant Services eCommerce 144

Kissmetrics

DECEMBER 9, 2022

Social media posts, blog posts, SEO, PPC, financials, processes – you name it. Thankfully, to continue nurturing your relationships with your customers and maintain your business, there’s marketing automation. Instead of wasting time on menial processes, you can automate digital marketing tasks and save loads of hours and frustration.

Social Media 313

Social Media Marketing Shopping Carts eCommerce 313

SellBrite

JULY 1, 2019

But unless product staging and photography come naturally to you, invest in professional photography if your marketing budget allows. If you have a multi-channel e-commerce business , you need a way to track your inventory across multiple platforms. You can even invest in a light box to make your images look professional.

Shipping Costs 84

Shipping Costs Shipping Multi-channel Payment Services 84

FastSpring

OCTOBER 25, 2019

For SaaS companies, depending on your marketing strategy, a lot of money is spent upfront to acquire a customer in the hope that you’ll regain that money (and then a profit afterward) when the customer stays with you. to put towards other company costs like marketing, expansion, and product features. Faster growth.

Payments 61

Payments Subscription Social Media Payment Services 61

Ecommerce Platforms

MARCH 26, 2020

It’s definitely one of the most scalable store building solutions on the market. For instance, paying for a higher package could allow you to access things like multi-channel integration. This means that you can sell on other channels besides your website, like Facebook and Instagram. Free unlimited hosting for your site.

Shipping Costs 228

Shipping Costs Payment Services Merchant Services Payments 228

SellBrite

JULY 28, 2020

The short answer is research, market savvy, and a good business plan. You may have found a great supplier with steep discounts, but if there’s no market demand for the product, you’re going to lose money. The trick is to find a product that people will want in a market that’s not already saturated. Engage with the industry.

Shipping Costs 125

Shipping Costs Fulfillment Shipping Subscription 125

Inflow Insights

DECEMBER 8, 2021

As websites and online businesses grow in complexity, so do the marketing audits needed to keep them up to speed. Instead, you need a comprehensive audit that includes several smaller audits of individual aspects of your digital marketing strategy. What is a Digital Marketing Audit? What is a Digital Marketing Audit?

Improvements 106

Improvements Marketing PPC SEO 106

Lemonstand

OCTOBER 16, 2018

eCommerce brands all around the world have been finding massive success with Instagram marketing. Its visual-specific content is great for showcasing new items to your target market. Currently, you can tag up to five different products with one post, and up to 20 products in a multi-image post. Even that converts!

eCommerce 83

eCommerce Social Media Merchant Services Multi-channel 83

Inflow Insights

JANUARY 31, 2022

When one marketing channel is performing well, it’s common for eCommerce brands to devote as much budget as possible to that top-performer — more often than not, at the expense of other, less-flashy initiatives and efforts. Gone are the days of devoting all of your budget and attention to a single marketing channel.

Social Media 128

Social Media Multi-channel PPC Channel 128

Kissmetrics

MARCH 2, 2021

Advertising costs Cost of your marketing team Cost of your sales team Creative costs Technical costs Publishing costs Production costs Inventory upkeep. The other party interested in the metric is an internal operations or marketing specialist. What Goes Into Customer Acquisition Costs? What the CAC Metric Means to You.

Customer 350

Customer eCommerce Multi-channel Channel 350

eCommerceFuel

JANUARY 5, 2018

How many cutting ­edge eCommerce marketing gurus do you know talking about print mail? He’s the VP of marketing over at Linksoul, which is an apparel brand out of California. We talk about the level of ROI he sees with direct mailing relative to other channels like e-mail, PPC, retargeting, things like that.

Marketing 37

Marketing eCommerce WooCommerce Apparel 37

ESW

DECEMBER 14, 2020

First, reallocating your marketing budget from in-store activities and ads to digital marketing will help to “maintain a level of normalcy with your customers,” says the team at BrandMuscle. In fact, you may find digital efforts, like social media, PPC and digital content, resonate more with consumers as people spend more time online.

eCommerce 78

eCommerce Multi-channel PPC Merchant Services 78

Optimizely

JUNE 28, 2018

Yes, there are a million moving parts to juggle, not to mention the stamina and creative aplomb it takes to pull off successful B2C marketing campaigns and grow your online business. That’s why we’re excited to introduce this comprehensive glossary of terms and definitions for your ecommerce website, aka your next campaign’s best friend.

eCommerce 199

eCommerce Marketing Multi-channel Payment Services 199

Kissmetrics

MARCH 2, 2018

Think your marketing technology (MarTech) stack is king? Marketing departments around the world are scrambling to find the best ways to identify and engage their customers. Of course, finding a way to listen to multiple channels at the same time is difficult. Pull yourself out of 2017. Engagement is down. A better MarTech stack.

Social Media 206

Social Media Multi-channel Channel SEO 206

ROI Revolution

JANUARY 25, 2023

As the world of digital marketing continues to change rapidly, how are successful brands and marketers evolving their strategies to stay ahead? In this blog, get current industry trends, obstacles, opportunities, and predictions from digital marketing experts for your 2023 digital strategy. Watch the replay of the webinar here!

eCommerce 78

eCommerce Social Media SEO Payments 78

BigCommerce

FEBRUARY 13, 2018

When you factor in the expanded ecommerce selling opportunities through omni-channel retail (like adding Amazon and eBay storefronts to your sales approach, for example), it’s easy to see that now is the best possible time to grow an ecommerce business. Kayla Lewkowicz, Marketing Manager, Privy. It’s Now or Never.

eCommerce 417

eCommerce Payment Services Small Business Retail Shipping Costs 417

eCommerceFuel

JANUARY 5, 2018

How many cutting ­edge eCommerce marketing gurus do you know talking about print mail? He’s the VP of marketing over at Linksoul, which is an apparel brand out of California. We talk about the level of ROI he sees with direct mailing relative to other channels like e-mail, PPC, retargeting, things like that.

Marketing 20

Marketing eCommerce WooCommerce Apparel 20

Ecommerce Platforms

SEPTEMBER 16, 2020

70% of marketers believe SEO is more effective than PPC. So, with these SEO-related figures at the forefronts of our minds, let's explore the best Shopify SEO apps on the market. It markets itself as the: ‘Complete SEO App,' and does exactly what it says on the tin.

SEO 104

SEO Shopify Marketing eCommerce 104

BigCommerce

DECEMBER 13, 2017

In a more relevant example, look at the search results for “multivitamin” and the number of results that appear: Now, look at how the competition gets dramatically reduced when I simply using the variation “multi vitamin”: So, the competition has been cut by more than half by simply adding a common variation of the search query.

SEO 209

SEO Merchant Services Document Recommendation 209