Omnisend

OCTOBER 16, 2023

Reading Time: 9 minutes Many people fear that adding an email subscription plugin to their WordPress site is a complicated affair. The truth is, adding an email subscription plugin to your WordPress site is a simple and affordable way to grow your audience. This article unveils 10 of the best email subscription plugins for WordPress.

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Korona

APRIL 6, 2022

Subscription-based programs were already on the rise before COVID hit in 2020. In fact, subscription retail revenue continues to accelerate at a much faster rate than the rest of the retail landscape, and it promises to move into more industries and products. Subscription Based Shopping: What Is It? Access-Based Subscriptions.

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Subscription Payment Services Shipping Costs Retail 98

Ecommerce Platforms

JANUARY 13, 2022

Convenience is the name of the game for online subscriptions. Many online consumers even seek out dozens of subscription offerings to streamline everything in their lives, from cooking to cleaning, and razors to gift giving. Subscriptions play an essential role in simplifying lives, but they also make for a wonderful business model.

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Kissmetrics

JANUARY 1, 2021

EA Games, for example, increased its market value from $4 billion to $33 billion in just six years after introducing GaaS content. It also allows advertisers to get exposure in some of the most popular games played in today’s market. These transitions are often referred to as “in-game purchases.”. Think about it this way.

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Games Payment Services Payments Marketing 264

Smile.io

OCTOBER 18, 2023

Subscription-based products have grown in recent years, truly becoming (DTC) direct to consumers. Virtually every brand in every industry has some form of offer to turn your one-time purchases into a monthly subscription.  By making recurring purchases easier, subscription services have made shopping convenient again.

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Korona

AUGUST 23, 2022

And even better, they can order a subscription box and receive their products regularly without thinking about it. And the numbers speak for themselves – subscription business revenues are growing five times faster than S&P 500 companies. But the most critical question is how to start a subscription business.

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Subscription Payment Services Shipping Costs Payments 52

BigCommerce

FEBRUARY 27, 2018

But there’s one powerful area that tends to get neglected by ecommerce businesses: Word of mouth marketing (or WOMM). What is Word of Mouth Marketing? Word of mouth marketing (WOMM), also called word of mouth advertising, is the social media era’s version of simple word of mouth. Word of Mouth Marketing Statistics.

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Ecommerce Platforms

APRIL 24, 2017

If you go to Cratejoy as a consumer, you'll find a multitude of subscription boxes to fit your own tastes. What's even more intriguing is the fact that anyone can sign up to sell their own subscription boxes. I've always been entranced by the subscription industry, partly because it's a tough way to make a profit.

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Kissmetrics

JANUARY 13, 2022

More and more companies are throwing traditional marketing out the window. In comes gamification for marketing. This marketing strategy allows users to personally engage with your business and have the opportunity to achieve or win something along the way. The best marketing techniques market to you when you least expect it.

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Marketing Games Shipping Costs PPC 260

Kissmetrics

DECEMBER 16, 2021

Targeted Google and Facebook Ads have their place, but there are plenty of free ways to market online. I’m going to share a list of all the free tools and strategies that can help you compete with major conglomerates through content marketing. Facebook Groups are underrated by marketers. Join or Create a Facebook Group.

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Small Business Retail Marketing Social Media SEO 360

Omnisend

DECEMBER 9, 2021

Not only does Omnisend integrate with over 60 trusted technology partners, including the top ecommerce platforms like Shopify, Shopify Plus, BigCommerce, and WooCommerce, but we’ve also just launched our dedicated App Market. So how can you use the App Market to enhance your business? Best third-party apps for ecommerce businesses.

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Kissmetrics

MAY 6, 2021

Starting a new paid marketing campaign is no easy feat. This stage of in-between profit and expense is referred to as the breakeven point (BEP), the stage when revenues equal costs. Fixed costs: These expenditures refer to any expenses that stay the same, regardless of your business’ success or failure. New Sales Channel.

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UpSellIt

MAY 4, 2021

It’s just a part of email marketing. The best part is that you can start to implement these methods into your email marketing strategy today! The unsubscribe rate refers to the metric used to measure the percentage of email subscribers who opt out from an email list. You’ll be feeling like an email marketing expert in no time.

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Marketing Subscription Mobile Reference 135

Groove

OCTOBER 18, 2022

While there are dozens, if not hundreds, of approaches that you could take, we have found one model to provide consistent success - subscription programs. Simply setting up a generic subscription program without providing increased value to your customers is a great way to fail. Vitamins & Supplements. Pre Workout. Protein Powder.

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Payments Food and Beverages Beauty and Health Subscription 195

Omnisend

JANUARY 25, 2023

Reading Time: 8 minutes Why are email marketing courses so popular? That’s because email marketing offers numerous benefits for businesses. Email marketing can help boost sales, enhance customer engagement, create brand awareness, acquire new customers, reward customer loyalty, and so much more.

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Omnisend

FEBRUARY 1, 2023

Statistics show that ecommerce email marketing continues to deliver an impressive $36 for every $1 spent — but only when used right. With customer acquisition costs increasing by almost 60% it’s time for brands to rework how they use email — no, the standardized ecommerce email marketing automations are no longer enough!

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eCommerce Marketing Social Media Shipping Costs 147

Retail TouchPoints

JULY 26, 2022

The saying “Good clothes open all doors” typically refers to the positive impression fashion can help you make on strangers, but in the case of Goodlife it has been true in another sense. This has freed Goodlife up to have fun with its marketing and find its voice, helping it stand out in a saturated market.

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BigCommerce

FEBRUARY 1, 2018

There are many things to consider when discussing the market potential for your product, including the ability for your business to produce profit and ultimately scale (as BombTech Golf did it in 1 year !). To make it easier, we’ve compiled a list of things to consider when determining if there’s a commercial market for your product.

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Shipping Costs Marketing BigCommerce Payment Services 311

Kissmetrics

APRIL 13, 2021

Whether you plan to charge for downloads or use subscription services to generate income, your app will never be profitable without a monetization strategy. If you’re using a subscription-based service, you may want to build out a free version that users can test before committing. You have a strong marketing and PR strategy in place.

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Payments Subscription Download Payment Services 212

Kissmetrics

OCTOBER 6, 2021

The hiccup comes with marketing. Peet’s Coffee Subscription. Peet’s brought these concepts together with their coffee subscription service. Nearly all the brands that use a specialty D2C subscription option in addition to their retail locations allow consumers to feel closer to the headquarters of these coffee producers.

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Subscription eCommerce Marketing Reference eCommerce 252

Kissmetrics

APRIL 13, 2021

There are two common types of VOD you’ve likely interacted with: Subscription VOD: Also known as SVOD, access to these videos comes with a subscription rate. Essentially this is any streaming platform involving an annual, monthly, or some other subscription rate. Again, think Netflix or Hulu. AVOD Platforms and How to Use Them.

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ESW

JULY 6, 2023

Essentially, The Amazon Effect refers to the ways in which consumer expectations have changed as a result of shopping with the dominant online marketplace. Author, speaker and consultant Jeff Fromm puts it this way: “If [shoppers] needed groceries, they went to the market or before markets a fruit stand.

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eCommerce Payment Services Customer Shipping Costs 139

Ecommerce Platforms

DECEMBER 14, 2021

Email marketing tools give today’s WooCommerce store owners an opportunity to nurture potential leads over time. While marketing technology has certainly evolved over the years, email continues to be the best way of interacting with customers long-term. Send transactional and marketing SMS. Sendinblue. Signup forms included.

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Kissmetrics

JULY 5, 2021

Even for seasoned marketers, creating compelling content is a challenge. Automated video creation is the act of using video editing software to automatically create short, interesting videos you can use for marketing and promoting your content. Other platforms want to support your marketing efforts from start to finish.

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Groove

JULY 29, 2022

When founders Tobias Lütke and Scott Lake started an online snowboarding shop, they found themselves looking for features that the platforms on the market didn’t have available. The Present With so many unique eCommerce platforms on the market, why have so many merchants all chosen to host their online stores with Shopify?

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Groove

MARCH 14, 2022

SaaS, or Software-as-a-Service, refers to a cloud-based CMS that website owners use to host their eCommerce stores. SaaS doesn’t require a separate server, and merchants pay for a subscription. Because subscription plans scale as merchants’ stores grow, SaaS is a great option for fast-growing businesses. Marketing & Sales.

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eCommerce Merchant Services SEO Live Chat 195

Groove

MARCH 3, 2022

Sales teams, analysts, marketers, HR managers and professionals in a breadth of other roles have the ability to base their decisions off of data. If you don’t know what metrics you’re looking for when it comes to data analysis, refer back to step 1 above where you identified the questions that you wanted answers to.

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Ecommerce Platforms

JULY 8, 2020

From product designer to salesman, marketer, and customer relations manager, there's an endless list of tasks an entrepreneur has to stay on top of. And what better way to hit the ground running than with email marketing? The many billions of marketing emails sent every day aren’t for nothing. billion in 2023. Impressive, right?

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Marketing Payment Services Payments Shopify 186

Smile.io

SEPTEMBER 22, 2020

Online subscription models are hard to maintain but come with a great reward. Today, there’s absolutely no use in trying to implement contracts or minimum subscription periods. This leaves you with the question, how can you implement strategies to reduce churn in your subscription business and maintain happy customers?

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Subscription Social Media Customer Retention Article 46

Omnisend

DECEMBER 4, 2023

Reading Time: 7 minutes Email bounces can sabotage your marketing efforts and stain your business reputation. In this article, we help you understand the root cause of email bounce and offer best practices to avoid such mishaps blocking your email marketing outcomes. What is email bounce? Poor email campaign results and expected ROI.

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Groove

APRIL 1, 2022

No matter whether you’re just getting started with your eCommerce store or are a mid-market or Enterprise business with years of eCommerce experience, the tactics discussed in this guide will help you when it comes to selling consumer packaged goods online. Let’s get your store thriving! Don’t ever forget this!

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Merchant Services Consumer Shipping Costs Drop Ship 195

Retail TouchPoints

JUNE 22, 2023

This latest lawsuit accuses Amazon of using “manipulative, coercive or deceptive user-interface designs known as ‘dark patterns’ to trick consumers into enrolling in automatically renewing Prime subscriptions.”

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Kissmetrics

AUGUST 27, 2021

In 2017, Substack took the market by storm by allowing creatives, journalists, and bloggers to make money from their own email newsletters. Substack provides a way to build an email marketing list, write newsletters, charge subscribers, and manage payments. At the core, Substack is an email marketing platform. What Is Substack?

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FastSpring

SEPTEMBER 24, 2020

Revenue refers to the total earnings a company generates through its core operations like sales of products or services, rents on a property, recurring payments , interest on borrowings, etc. The term revenue without any prefix refers to the gross revenue of a business.

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lateshipment

FEBRUARY 6, 2024

The success of an e-commerce business depends on a lot of factors — venturing into new markets, net profits made during a quarter, rapport shared with customers and the general public, offering quality products and services, etc. Take this scenario, you possess a Netflix subscription that you renew for $22.99 every month.

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eCommerce Customer Customer Retention Merchant Services 130

Inflow Insights

JULY 13, 2021

Editor’s note: This blog was originally published in 2016 and has been edited to maintain accuracy and adherence to modern email marketing practices. It’s no secret that email marketing is the driving force behind crucial recurring customer sales. Why Focus on Email List Growth in Your Marketing Strategy? Let’s dive right in.

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eCommerce Marketing Shipping Costs X-cart 120

Liveintent

NOVEMBER 17, 2020

Here’s what you need to know to stay ahead of the game with your holiday marketing. According to a recent LiveIntent study, 53% of publishers reported an increase in engagement with their email newsletters and 50% saw a jump in subscriptions and memberships. 5 holiday email marketing tactics to try.

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Marketing eCommerce Subscription Gifts 71