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Ecommerce Content Marketing Tips: Leveraging Email, Blogs, SEO, & More

ROI Revolution

Between website SEO , ecommerce blogs, email marketing, and conversion rate optimization , one thing remains clear: Content is still king. We conducted a survey of 170+ digital marketing professionals to get a clear picture of the current ecommerce landscape. Why is content marketing important? Email Marketing.

Blog 158
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How to Do Healthcare and Medical SEO

Kissmetrics

All SEO is not created equal. The average cosmetic brand or fitness brand can take the usual approach with SEO. Medical SEO, on the other hand, is an entirely different animal. If you’re new to medical SEO, it can be a lot to manage. Why Do Healthcare, Medical Professionals and Businesses Need to Understand SEO?

SEO 236
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January 2022 SEO News Recap

ROI Revolution

In our January 2022 SEO News Recap, explore the most recent news and updates from ROI’s SEO experts on search engine optimization, including insights into how Google ranks fluff content, SEO for Shopify, a new Google Shops section in organic search results, and more. Yoast SEO Is Coming to Shopify!

SEO 78
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February 2022 SEO News Recap

ROI Revolution

In our February 2022 SEO News Recap, explore the most recent news and updates from ROI’s SEO experts on search engine optimization, including insights into AI and SEO, Google Search Console errors, SEO site migrations, and more. Google: SEO Site Migrations Are Hard Because URL Signals Need to Be Forwarded.

SEO 78
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How to Do Niche Marketing For Tiny Audiences

Kissmetrics

That’s exactly why you must leverage niche marketing. What Is Niche Marketing? Niche marketing refers to any marketing tactic aiming to attract and convert a specific market segment with unique preferences and demands. To truly understand what niche marketing is, we must first understand what a niche market is.

Marketing 209
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The Death of Retargeting and the Advent of In-Session Marketing

Retail TouchPoints

Retargeting consumers via ads has been at the front lines of retail marketing for a while now. Marketing campaigns that send emails, push notifications or SMS messages are the primary fallback to reactivate and bring back site visitors. Apple’s new App Tracking Transparency framework, which is being released in iOS 14.5

Marketing 175
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Replatforming Your Website: Avoid Marketing Pitfalls

ROI Revolution

What about your SEO? This report will help you understand and navigate the pitfalls, as well as detail how to avoid them and how to transition your site effectively while minimizing the impact on your site traffic, SEO, and sales. SEO Pitfalls: Organic Search. Will you lose traffic due to the changes? Claim your copy here!