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Engaging Customers Beyond the Point of Sale with Mobile Marketing

Retail TouchPoints

Enter: mobile marketing. Comprehensive mobile marketing for today’s world involves a digital, omnichannel marketing strategy that reaches consumers on their smartphones, smart watches, tablets and other mobile devices. Companies need to view their apps as a vehicle that not only generates sales but builds their brand.

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Hudson Expands Global Loyalty Program to North America

Retail TouchPoints

Travel retailer Hudson , a Dufry company, has rolled out its loyalty program to its more than 1,000 stores across North America. By accumulating points, members can achieve the 7% discount that comes with Gold status and the 10% off provided to Platinum members.

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How Businesses Can Prepare For The Evolving Commerce Landscape

RTP blog

So you go to the retailer’s app or mobile site, scan the barcode and find the sweater in your size. Because you’re traveling to NYC in a couple days and you don’t want to pay for express shipping, you select the checkout option that lets you buy online and pick up in-store at the location near your hotel in NYC.

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How to Sell Across Channels and In-Person with Shopify POS Go

Ecommerce Platforms

Shopify POS Go is a mobile point of sale device for running your entire back office from one small module. There, you can speak to a sales representative or sign up for a free trial of Shopify altogether. Quite bit, actually. Merchants have the option to purchase a hand strap and protective case to improve its durability.

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Walmart Canada Will Invest $3.5 Billion To Modernize Stores, DCs And Supply Chain

Retail TouchPoints

Expanded checkout options designed to reduce human-to-human contact will include bigger self-checkout areas, tap-to-pay and “Check Out With Me” technology, to allow customers to pay for merchandise anywhere in the store with mobile devices carried by store associates.

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Next-gen vending machines: 5 reasons intelligent vending is trending in ecommerce

GetElastic

We’ve all seen airport vending machines touting travel-sized electronics (Best Buy) or cosmetics (Benefit). Uniqlo’s unique San Francisco Airport installation serves one item: warm vests for travelers who may not have packed properly for Northern California’s finicky microclimate. Image: DigitalTrends. Getting (really) personal.

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Next-gen vending machines: 5 reasons intelligent vending is trending in ecommerce

GetElastic

We’ve all seen airport vending machines touting travel-sized electronics (Best Buy) or cosmetics (Benefit). Uniqlo’s unique San Francisco Airport installation serves one item: warm vests for travelers who may not have packed properly for Northern California’s finicky microclimate. Image: DigitalTrends. Getting (really) personal.

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