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99 Cents Only Stores Launches Connected Omnichannel Loyalty App With Retail Media Capabilities

Retail TouchPoints

99 Cents Only Stores is launching a new app to enable connected in-store shopping experiences with multi-language capabilities at all 382 locations in California, Texas, Arizona and Nevada. CPG brand partners can utilize dynamic ad placements, targeted content, sponsored searches and product recommendations to boost their sales.

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Seen and Heard at #NRF2024: 5 Trends from the Big Show

Retail TouchPoints

The positive vibe of the show was largely driven by retail executives’ obvious eagerness to explore which new technologies would help them maximize customer retention and business growth in 2024. Artificial Intelligence (AI) It should come as no surprise that AI was the “golden child” of this year’s Big Show. Is it the real deal?

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5 Strategies to Optimize the Online Integration of Your Grocery Store

Retail TouchPoints

The demand for grocery omnichannel ecommerce has been fueled by the pandemic, specifically consumers’ desire for convenience. To keep up with this demand and consumer expectations, grocers will have to invest in the right forward-looking technology to evolve omnichannel offerings to meet customer needs.

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Marketers Must Adapt to Find More Authentic Ways to Engage With Customers

Retail TouchPoints

The original and most potent form of social commerce is embodied by everyday word of mouth, in which people recommend things to their family and friends. Customers recommend products and services to other people, casually and in-the-moment, millions of times each day on social media, in direct messages, texts, emails and so on.

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10 Key Tips for Scaling Personalization in Retail

Retail TouchPoints

Scaling requires building a set of enterprise-wide data, analytics, technology, people and governance-related capabilities. Predict the future: So often, companies’ attempts to build personalization capabilities take them on a multi-year trajectory that lands them at parity with the past once they arrive. It has to be cross-channel.

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Navigating Omnichannel Complexities: 3 Tips for Success

GetElastic

Navigating the omnichannel universe is a challenge for many retailers. Whether they started out online or as physical business, knowing which channels to leverage can be tricky. This article explores strategies for building an omnichannel business that makes sense to the reader’s unique business.

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Inside the Overlap Between Omnichannel and Personalized Experiences in Retail

Sailthru

As the world’s largest retailer and online retailer go head to head in a battle of Goliath and Goliath, one thing is clear: Omnichannel has become the white whale for retailers. Technology has created a complex customer journey. How can a brand master the omnichannel experience? Personalization and omnichannel.