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How Legacy Beauty Brands are Losing a Big Slice of the $500 Billion Pie to Small Brands — and How They can get it Back

Retail TouchPoints

This is evidenced by a recent SEO report that shows beauty publishers like Allure and Byrdie (a company that doesn’t even sell beauty products) now own the majority of organic beauty search market share, beating out traditional brands such as Sephora and Ulta Beauty. This could be a pivotal tipping point in the space.

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Digital Marketing Strategy Wins to Inspire Your Brand’s Ecommerce Success

ROI Revolution

Explore the full story in the case study. By optimizing product feed titles to match user search intent, the brand was able to drive significant growth without spending more on ads. Explore the full story in the case study. Explore the full story in the case study. Explore the full story in the case study.

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How Long Does SEO Take? What To Expect

Inflow Insights

In this blog, we’ll walk you through average timelines for SEO results, using case studies from our own work, as well as industry research. A 2017 study by Ahrefs showed just over 1% of top-ranked pages are a year old or less. In 2019, we recommended that a client prune the worst 10% of their content. In fact, only 5.7%

SEO 156
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11 Powerful B2B eCommerce Marketing Strategies to Get Your Ideal Buyers

Inflow Insights

In this post, we’ll show you 11 online marketing strategies that B2B eCommerce stores should take advantage of. Note: Want our personalized help and recommendations to get more B2B customers online? B2B eCommerce SEO Marketing Strategies. #1: Content Pruning Case Study #2. Get in touch. Content Audit Strategies. #3:

B2B 78
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An Inside Look at My Digital Marketing Agencies Around the World

Kissmetrics

NP Digital Marketing Services. We’re a performance marketing agency, working with enterprise clients and challenger brands to grow their businesses. We offer search engine optimization (SEO), paid search marketing, social media marketing, content marketing, data, analytics, insight, and programmatic advertising.

Marketing 275
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3 Simple PPC Account Changes & 1 Month: How Atrantil Saw 36% Increase in ROAS

Inflow Insights

When our clients see massive marketing wins, it’s usually after months of building upon and optimizing their campaigns. Even the most basic campaign adjustments can generate massive improvements in a short time period — and paid search marketing offers the perfect opportunity to see this in action. Here’s how we did it: 1.

PPC 136
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The Ultimate Guide to E-commerce Marketing: Where You Should Focus and How to Succeed

Kissmetrics

Paid Search Marketing for E-commerce. Paid search marketing, also called paid ads or search engine marketing, leverages paid ads on platforms like Google or Bing to drive awareness (and later sales.). Here’s how it works: You choose a platform to market on, such as Google Ads.