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Year in Review: Our Most Popular Resources of 2022

ChannelAdvisor

Every year, we provide a list of our most-consumed blogs, webinars and resources. This year’s top 10 topics reveal readers had their sights set on winning in marketplaces, monitoring consumers’ changing behavior and improving their Amazon content. . eBook] Getting Started With Amazon A+ Content . New to A+ Content?

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Year in Review: Our Most Popular Resources of 2022

ChannelAdvisor

Every year, we provide a list of our most-consumed blogs, webinars and resources. This year’s top 10 topics reveal readers had their sights set on winning in marketplaces, monitoring consumers’ changing behavior and improving their Amazon content. . eBook] Getting Started With Amazon A+ Content . New to A+ Content?

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The 19 Ecommerce Growth Challenges of 2018, Outlined by Amazon’s Annual Report

BigCommerce

On May 18th, Amazon released its Annual Report for the past fiscal year (2017). The Amazon Annual Report, which is made available to the public through the SEC, recapped the company’s remarkable year of growth. However, it also put a spotlight on some of the challenges and obstacles Amazon will face in the year ahead.

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2024 Predictions and Trends in B2B Ecommerce: Navigating the Digital Evolution

Retail TouchPoints

B2B brands should invest in AI-driven CRM (customer relationship management) systems to analyze customer data, offering insights for personalized marketing and sales strategies. BigCommerce’s Global B2B Buyer Behavior Report highlights that 74% of B2B buyers now prefer online platforms for their purchasing needs.

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Taking Your CSR Plans from ‘Good Intentions’ to Tangible Action

Retail TouchPoints

If you can’t accurately and transparently report on your measures, it becomes a self-fulling prophecy of inefficiency. The Climate Pledge made by Amazon is a good example of keeping it simple. There are three principles : Principle 1: Regular reporting Principle 2: Carbon elimination Principle 3: Credible offsets.

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Retail Media: Everything You Need to Know

Retail TouchPoints

This special Retail TouchPoints resource hub will be regularly updated with the latest news, stats, trends and developments in retail media. Examples of retail media networks include Amazon Advertising, Walmart Connect, Target’s Roundel, Kroger Precision Marketing and Best Buy’s Retail Media+. Read on to learn: What is retail media?

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Amazon Expands Advertising Options in CTV, Fresh Stores and Twitch

Retail TouchPoints

Amazon unveiled a slate of new advertising products and capabilities at its unBoxed conference, touting its ongoing mission to “make marketers’ lives easier” and help them adapt to the changes taking place in digital marketing (read: deprecation of the cookie and ongoing privacy regulation). . “We Expanded Access to the Twitch Audience.