Using VR To Understand Consumers In A Post-COVID-19 World
Retail TouchPoints
AUGUST 5, 2020
Eye tracking is a common way for retailers to research buying behavior, but until recently eye trackers have been extremely limited in scope. This is leaving retailers in the dark when it comes to truly understanding customers. This means it’s simple to tag objects and differentiate stimuli. The Limits Of 2D Eye Tracking.
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