Gift Card Purchases Up 414% as Americans Shift to ‘Buy Now, Shop Later’ Mindset
Retail TouchPoints
NOVEMBER 29, 2021
Combine that with concerns about shipping delays for those products that are in stock and it should come as no big surprise that gift cards are looking pretty good to shoppers this year. In fact, Adobe reports that over this Thanksgiving weekend, Nov. 27-28, online spending on gifts cards was up 414% from the September 2021 average.
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