Kissmetrics

NOVEMBER 11, 2020

Every minute, 500 hours of videos are uploaded to YouTube. With that much competition, you might have counted yourself out and accepted that getting enough Youtube subscribers isn’t worth the effort. What if you could break through the noise and become popular on YouTube? But what if you’re making a social media mistake ?

Social Media 363

Social Media Channel Improvements Marketing 363

Retail TouchPoints

MARCH 13, 2024

Consumers, especially younger ones, have moved on to places like Netflix , YouTube and TikTok. We really believe that v-commerce is the future of ecommerce ,” Beitler added. The primary reason we believe this is consumers today, particularly young consumers, discover almost everything through short-form video experiences.”

Home Shopping 271

Home Shopping Consumer Toys Social Media 271

Kissmetrics

MARCH 5, 2021

Every now and then Google and YouTube provide us with a little insight into what they’re thinking. The YouTube Measurement Program is one of these little glimmers. YTMP provides a clear list of all the approved partners that YouTube recommends we use in conjunction with the video platform. Unfortunately, you can’t.

Payment Services 263

Payment Services Recommendation Information Channel 263

Kissmetrics

JANUARY 26, 2021

For instance, your video is hosted on YouTube, but site visitors can watch it on your webpage. Visitors can watch the YouTube video within the blog post without leaving the page. A linked video is a short URL you can paste on your landing page, website, or send directly via email or text. What Does It Mean to Link a Video?

SEO 259

SEO Blog Improvements Channel 259

Kissmetrics

SEPTEMBER 18, 2017

Just like Amazon, YouTube, and Netflix before it, Facebook has officially entered the video streaming game. Facebook Watch is monetized through ad breaks. The producing partners earn 55% of ad break revenue while Facebook keeps 45%. Social viewing veteran YouTube has been making some changes, too. What is Facebook Watch?

Marketing 458

Marketing Games Mobile Social Media 458

Kissmetrics

APRIL 13, 2021

The term can include offerings from private companies like Netflix and Hulu, as well as those that aren’t pay-to-pay , like YouTube. A big example of this is the ads that run on YouTube videos. Facebook believes there’s a Facebook ad opportunity for every business, regardless of budget. Again, think Netflix or Hulu.

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Subscription Mobile Channel Reference 274

Kissmetrics

JANUARY 12, 2021

Just like Amazon, YouTube, and Netflix before it, Facebook officially entered the video streaming game with Facebook Watch. Facebook Watch is monetized through ad breaks. The producing partners earn 55% of ad break revenue while Facebook keeps 45%. Social viewing veteran YouTube made some changes, too.

Marketing 281

Marketing Social Media Games Events 281

Retail TouchPoints

MAY 28, 2024

with more countries to be added soon. Larry Page once said that the perfect search engine should understand exactly what you mean and give you back exactly what you need,” Schindler added. We had been seeing a lot of users, especially Gen Z, grabbing screenshots from YouTube and other social platforms and uploading them onto Lens.

Merchant Services 261

Merchant Services Clothing Information Consumer 261

ROI Revolution

JULY 18, 2023

YouTube has been around since 2005. In this infographic, explore YouTube consumer trends and behaviors to understand just how the platform is being used so that you can leverage it strategically in your marketing. Looking for additional guidance with YouTube? Looking for additional guidance with YouTube?

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Consumer Social Media Download Blog 78

Kissmetrics

JANUARY 18, 2021

Of those methodologies, one of the most consistently useful is to raid YouTube for blog post ideas. Why Should You Use YouTube for Inspiration? Here are a few reasons why YouTube can help you do that. This is far less of a problem when you use YouTube to find new ideas. 4 Ways to Find Blog Post Ideas From YouTube.

Blog 325

Blog Article SEO Information 325

Kissmetrics

SEPTEMBER 14, 2021

However, marketers and brands like Mattel and KFC are leveraging virtual YouTubers to drive serious engagement. VTubers (short for virtual YouTubers) are content creators who use animated avatars and stop motion graphics in their videos, rather than their physical likeness. What exactly are VTubers, and why should you care?

Games 231

Games Social Media Channel Marketing 231

Store Growers

JUNE 24, 2023

Last Updated on June 27, 2023 Even if you already have a meticulously designed ecommerce website and use all the advantages of pay-per-click ads and search engine optimization, I can assure you that you won’t get the best out of your marketing strategy without creating a few YouTube ads. What Exactly Are YouTube Ads?

Travel 91

Travel Hobbies eCommerce Article 91

Groove

MAY 31, 2022

For some social media platforms, such as Instagram, short-form content will be more successful than long-form content that you would find on YouTube and Facebook. Adding a face to a name will add to how the audience relates to the video. Consider adding subtitles to add accessibility.

Marketing 195

Marketing Social Media SEO eCommerce 195

Store Growers

JULY 22, 2023

Last Updated on July 23, 2023 Advertisers create ad campaigns with specific aims and objectives in mind. If that’s the case, there’s nothing more effective than using the powerful benefits of Google Discovery ads. I will walk you through all the basics, so read on if you want to learn how to create and optimize Google Discovery ads.

Recommendation 172

Recommendation Social Media Marketing Customer 172

Ecommerce Platforms

FEBRUARY 9, 2023

After Shopify’s new feature announcements during Shopify’s Winter ‘23 Edition , we learned the major ecommerce platform has released a feature for selling products on YouTube. What is YouTube Shopping? You can also sell products by listing them with relevant YouTube videos.

Shopify 104

Shopify Merchant Services Payments Shipping Costs 104

Kissmetrics

JANUARY 8, 2021

How do you ensure your YouTube channel is reaching the right audience and helping you achieve your marketing objectives? By performing a YouTube audit. With over 2 billion active users , YouTube is among the world’s most popular social media platforms. Why Your YouTube Channel Needs an Audit. Let’s get started.

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Channel Social Media SEO Other 309

Store Growers

MARCH 12, 2023

Such is the case with short titles. In this article, we’ll cover the formatting of the short title attribute in Google Shopping, give you tips on optimizing short titles, and explain how to differentiate short titles from product titles. What Is the Short Title Attribute in the Product Feed? Let’s dive straight in.

Shipping Costs 91

Shipping Costs Recommendation Mobile eCommerce Platforms 91

Kissmetrics

JANUARY 28, 2021

Like YouTube, all types of companies can use the platform to grow their businesses, including small businesses, e-commerce, social media marketers, educators, fitness professionals, and creative professionals. Unlike YouTube, you won’t find random, low-quality videos and tons of spam. How is Vimeo Different From YouTube?

Marketing 276

Marketing Social Media eCommerce Channel 276

Retail TouchPoints

SEPTEMBER 14, 2022

As consumers’ viewing behaviors are shifting to short-form video, we are shifting our focus to Reels on Facebook and Instagram,” explained the company in a blog post. Of note, merchants can still tag products in Reels posts and ads, and Live Shopping on Instagram seems to have avoided the ax, for now. Source: HubSpot.

Social Media 267

Social Media Consumer Fashion Shopify 267

Kissmetrics

AUGUST 19, 2021

In short, the better you get at marketing your services to the right people, the more you can squash industry-standard growth rates and boost your profitability. By investing in SEO and getting your CPA business on the first page of search results, you can grow your brand awareness without a huge paid ad budget. Create YouTube Videos.

Marketing 351

Marketing SEO Blog Social Media 351

Retail TouchPoints

MAY 2, 2023

Meta Releases Short Film About One SMB in Iowa A whopping 96% of businesses using Meta’s platforms are SMBs, so Meta conducted a study with economists at UC Berkeley to understand the impact its services make on these companies. The findings show that: Every dollar spent on Meta ads drives on average $3.31

eCommerce 240

eCommerce Webinar Supplies Subscription 240

Store Growers

JUNE 28, 2023

The Google AI development branch has created various apps and AI-powered technologies that are integrated into several of its subsidiary platforms, including: Gmail Google Ads YouTube Google Search Google Cloud Pixel Google Assistant Google Photos Google Maps Want to know more about it?

Merchant Services 91

Merchant Services Technology Improvements Other 91

Groove

MARCH 5, 2024

Beyond that, you can segment your customers or site visitors with specific actions such as coupon codes used, product viewing, and adding to cart. However, you can sometimes find promo codes for free trials if you read published reviews or watch YouTube reviews. Pricing goes up to $259 a month for enterprises.

Live Chat 300

Live Chat eCommerce Platforms WooCommerce Shopify 300

ROI Revolution

MARCH 24, 2023

Ad revenue from TikTok will surpass $6 billion in 2023 – more than triple what it was in 2020. Pending the ban of the platform, TikTok ad revenue is projected to approach $14 billion by 2026. billion Snapchat 635 million YouTube 2.5 Platform Monthly Active Users TikTok 1.1 billion Instagram 2.0

Social Media 78

Social Media Channel Marketing Events 78

Kissmetrics

JANUARY 20, 2022

Whether you are a marketer or a brand looking to revamp your social media strategies, we have good news for you: Neil Patel is hosting a live webinar to show you some innovative social ad strategies you can use to beat your competition. Why Having a Social Ads Strategy Is Important. Social Media Platforms Covered in the Webinar.

Webinar 181

Webinar Social Media B2B eCommerce 181

Store Growers

DECEMBER 8, 2022

If you’re using Google Ads to sell to businesses, you can use many of the strategies and tactics that you would use to target consumers (B2C). How Does Google Ads Work For B2B Ecommerce? How Does Google Ads Work For B2B Ecommerce? In B2B marketing, Google Ads is unique because it covers the whole buying cycle.

B2B 103

B2B eCommerce Merchant Services Payment Services 103

CPC Strategy

APRIL 26, 2024

population will be watching content from at least one ad-supported streaming service monthly by 2026 and more than half of all U.S. billion on traditional TV ads Streaming Industry Trends Experts are noticing a variety of trends in the streaming space. 16] In 2024, brands spent $30.10 16] In 2024, brands spent $30.10 compared to 2023.

Blog 75

Blog Subscription Games eCommerce 75

Retail TouchPoints

NOVEMBER 5, 2021

Note that while an integrated digital marketing campaign provides audiences with familiar content across platforms, it does not use the same ad across all channels. An easy way to start is with the ad manager available through most platforms. For example, Facebook ads will need to be vastly different from TikTok ads.

Social Media 298

Social Media Marketing Shipping Costs SEO 298

ROI Revolution

NOVEMBER 10, 2021

Published November 10, 2021 70% of YouTube viewers have purchased a brand’s product as a result of seeing it on YouTube. If you’re wondering why your YouTube campaigns drive traffic but fail to see the same success in driving conversions, you’re not alone. They greatly expand your potential ad reach and customizability.

Improvements 78

Improvements Management Customer Other 78

ROI Revolution

MAY 23, 2022

With connected TV advertising, YouTube advertising, and more surging since the onset of the pandemic, the opportunity for brands to generate revenue from a video advertising strategy is more ripe than it ever has been. In 2022, US digital video ad spend is expected to reach $67.16 billion on video ads. billion by 2025.

Social Media 78

Social Media eCommerce White Paper Mobile 78

ROI Revolution

NOVEMBER 10, 2021

70% of YouTube viewers have purchased a brand’s product as a result of seeing it on YouTube. If you’re wondering why your YouTube campaigns drive traffic but fail to see the same success in driving conversions, you’re not alone. They greatly expand your potential ad reach and customizability. Published November 10, 2021.

Improvements 78

Improvements Fulfillment Article Supplies 78

Kissmetrics

NOVEMBER 30, 2020

Attention spans are short , so you need to provide the right answer as soon as possible in your video; otherwise, people will turn somewhere else. The problem that I’ve seen with Facebook video is the implementation of intrusive ads. That’s why I recommend sticking to short, sweet, and direct videos on Facebook.

SEO 281

SEO Hobbies Recommendation eCommerce 281

Kissmetrics

APRIL 9, 2021

In short, it gives viewers complete control of what they consume and how they want to consume it. OTT platforms were made popular by streaming services like Amazon Prime Video, Hulu, YouTube, and more. As you may have guessed, many platforms, like YouTube, are categorized under both VOD and OTT. Are VOD and OTT Right for Me?

Payments 242

Payments Subscription Payment Services Consumer 242

Kissmetrics

NOVEMBER 20, 2018

And when users are disappointed with Google, there is a higher chance they won’t come back and use Google again, which means less ad revenue in the long run. Yes, they are placing a few more ads at the top to make up for it, but overall it is still fewer ads per page. The biggest opportunity in search is YouTube.

SEO 273

SEO Mobile Games Article 273

Kissmetrics

MARCH 12, 2021

You may want to include another angle, such as paid ads. Today, we’ll talk about one of those combinations: paid ads with influencer campaigns. What Does It Mean to Have Paid Ads Integrated With Influencer Campaigns? What Does It Mean to Have Paid Ads Integrated With Influencer Campaigns?

Social Media 290

Social Media Multi-channel Blog Multichannel 290

Kissmetrics

MAY 11, 2021

Why Should You Create Real Estate Video Ads? Are they worth the effort, though, when you could create social media ads or optimize your listings? What Equipment Do You Need to Create Real Estate Video Ads? 10 Tips for Successful Real Estate Video Ads. Know Your Real Estate Video Ad Budget. It takes planning.

Social Media 261

Social Media Books Marketing Subscription 261

Kissmetrics

JULY 24, 2018

You can do email outreach , guest posting , buying links, reciprocal link building, content marketing … Now, I am not saying you should leverage all of these link building tactics because Google frowns upon many of them and they are short-sided (always think long-term). It’s 3,806 visitors to be exact.

SEO 271

SEO Books Travel Blog 271