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How Can Retailers Inspire ‘Thumb-Stopping’ Mobile Shopping?

RTP blog

Upon implementing a complete redesign of its logo and color scheme , Zulily revealed that it had made the switch due to what’s becoming an increasingly practical reason: the new logo is optimized for mobile shoppers. The RTP editors discuss the steps retailers will need take to become truly mobile-optimized.

Mobile 150
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The ‘Cart Abandonment’ Epidemic: Retailers’ Need For A Swiss Army Approach To E-Commerce

RTP blog

By Kelly DeRosa, IgnitionOne In 2016 alone, retailers lost an eye-watering $4.6 trillion to abandoned merchandise in online shopping carts. The retail landscape is constantly evolving, and the rise of digital shopping coupled with the noise of the customer’s cross-channel journey raises the stakes.

eCommerce 150
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The Reality Of The Online Customer Journey

RTP blog

Why businesses should care: These unnecessary forms prolong the online shopping experience and create frustrations that can lead to customers exiting their online shopping carts before placing their orders. The Baymard study cited a “too long/complicated checkout process” as the number two reason respondents abandon their cart.

Customer 150
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Top Magento Mobile App Design and Development Mistakes We Keep Coming Across

Onilab User Guides

From 2016 through 2020, Magento’s merchant base would have grown by a whopping 200 percent. Magento mobile app developers and designers are making mistakes that cost them conversions and profits. Clutter can kill your Magento mobile app design before you even get started. Support the “Save Item” or “Save Shopping Cart” Feature.

Magento 40
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8 Amazing Omnichannel Experience Examples from the World's Top Brands

GetElastic

With the global adoption of mobile devices, expansion of IoT, and dynamic behavior of customer buying habits, it’s become more important than ever for brands to take a holistic, interconnected approach to their customer’s digital experiences. The latter ensures customers can still collect points for future rewards.

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162 Best Ecommerce Site Designs of 2017

BigCommerce

After all, you don’t shop for baby clothes and auto parts in the same way –– and you’ll clearly see how the best designed brands out there account for those differences online. Want to see the best ecommerce site designs of 2016? You can toggle over to see 2016’s winners right here. Our mobile site has seen even larger gains.

eCommerce 379
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30+ Ecommerce Metrics Benchmarks (May 2019)

Store Growers

Mobile: 53% (vs 52% in 2017). Or is it because your website performs poorly on mobile ? Mobile: 26% (vs 26% in 2017). The most common observation: attracting mobile visitors that convert poorly. Mobile visitors convert at almost half the rate of desktop visitors. Eliminate paying for mobile traffic?

eCommerce 128