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Holiday Shopping 2021: How SEOs Can Help Clients Inspire, Deliver and Sustain

Retail TouchPoints

Every SEO strategy session with clients these days should include a moment of recognition and praise for how hard business owners are working to keep serving the public amid monumental challenges. Economists are predicting another very strong, extended online shopping period in Q4 2021. over the previous year, according to the U.S.

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August 2021 SEO News Recap

ROI Revolution

Published September 2, 2021. If you don’t want to run afoul of the link spam update, or you think your site might have been affected by it, Google has recommended some best practices. Read Google’s announcement of the update here as well as more best practice recommendations here. Google’s Link Spam Update.

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How to Use AI SEO to Improve Your Website

Kissmetrics

But AI SEO may be changing the way marketers help their sites rank high on search engine results pages (SERPs). For a long time, you could get by with basic SEO strategies. What does that mean for your SEO strategy? And yes, AI can also be beneficial to your SEO. But, will AI replace SEO? What is AI SEO?

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Improve SEO Rank By Optimizing User Experience

Groove

So, you are interested in learning how to improve your website's SEO ranking on Google. To provide some background, Google announced a Core Algorithm update in 2020 that was set to take place in May 2021. The importance of a website’s user experience on SEO rankings. How Google’s Algorithm Affects SEO Rank. Implications.

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June 2021 SEO News Recap

ROI Revolution

Published July 7, 2021. Google announced their June 2021 core update on June 2nd, and like most core algo updates, the search engine did not provide specific details about what this update was focused on. Barry Schwartz of Search Engine Roundtable has a look at the major SEO tracking tools here. Core Web Vitals Update.

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September 2021 SEO News Recap

ROI Revolution

Published September 28, 2021. However, some SEOs have provided examples of page titles being shortened, link text being used as a title, and other unexpected HTML being chosen. Our best recommendations: Make sure your titles aren’t too long; aim for 50-60 characters. Google Page Title Update. What does this mean for you?

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The Impact of Continuous Scrolling on SEO

Kissmetrics

It’s called continuous scrolling, and while it’s a minor tweak to the SERPs, it might have an impact on your SEO. You always hear marketers talking about the distinction between page one and page two in SEO. The big question is, what does this mean for your SEO? Data is important no matter what’s happening in the world of SEO.

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