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Three quarters of CMOs surveyed planning to expand direct-to-consumer selling channels into 2023

365 Retail

Consumer electronics brands are looking to increase their direct-to-consumer selling in 2023, despite the cost of living crisis and reductions in consumer spending. In addition, they are looking to broaden their use of social channels to include Instagram Checkout and TikTok in equivalent volumes to Amazon, new research shows.

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Exclusive: New Research Highlights How Brands Can Capture Today’s Always-On Shopper

Retail TouchPoints

Indeed, the study — which over a one-week period in May 2023 surveyed 779 adults who had purchased a product or service from a new-to-them brand within the previous six months — made clear that shopping is now an ongoing part of daily life for most consumers, rather than an occasional, or often even intentional, behavior.

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Retail Media: Everything You Need to Know

Retail TouchPoints

Top Retail Media Networks Top Retail Media Service Providers Types of Retail Media Onsite vs Off-site Retail Media The New Arena: In-Store Retail Media This page was last updated on Nov. 10, 2023 What is retail media? In 2022, global retail media revenue reached $101 billion, according to GroupM.

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Shopify vs Shoplazza (2023): Which is Best for You?

Ecommerce Platforms

With the Shopify commerce platform, small business owners can sell across multiple channels, and even combine online and offline stores, with POS connectivity. Shopify comes with social media and SEO tools built-in for marketing, a comprehensive app store, and its integrated payment processing tools.

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The Best Ecwid Store Examples for 2023

Ecommerce Platforms

Versatile and flexible, Ecwid ensures any business owner can start selling products across a range of channels and platforms. What are the Best Examples of Ecwid Stores in 2023? Plus, thanks to Ecwid, the organization has been able to link its store to a range of social media channels.

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The Best Free Ecommerce Platforms for 2023

Ecommerce Platforms

Plus, you can set up omnichannel selling strategies with point of sale integrations, social media, and more. Plus, you can sell on social media and other channels using the Shopify checkout button. Shopify Pricing Plans and Fees 2023: Which One is Right for You?

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Top 10 Chatbot Builder Software in 2023

MagentoBrain

In 2023, there are several chatbot builder software options available, each with its own unique features and capabilities. The top 10 chatbot builder software in 2023 include ProProfs Chatbot, Dialogflow, IBM Watson Assistant, Botpress, Tars, ManyChat, Acquire.io, Landbot, Botsify, and Flow XO.