Mon.Aug 09, 2021

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The Social “FrankenSuites” Era Must Draw To A Close

Forrester eCommerce

Today, we published The Forrester Wave: Social Suites, Q3 2021. Since our last evaluation, the vendors in this space have spent two years amassing their platforms via a mix of organic and M&A activity. The market has reached an inflection point: Social suites’ era of collecting modules and features should wind down – and must now yield to a new era of improved […].

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Internal Site Search is Killing Your Conversion Rate (Here’s How to Fix It)

Kissmetrics

An internal site search is a must-have. However, it’s often viewed as an afterthought rather than a true conversion optimization tool – and that could be killing your conversion rate. So what should you know about improving your site search? Here are a few tips on making the most of site searches. What is Internal Site Search and Why Does it Matter?

eCommerce 326
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Visual Search Helps Coleman Furniture Boost Conversions 6X

Retail TouchPoints

The mission — to replicate the store experience online. A short sentence but a tall order for most online retailers, and even more so for those in high-touch sectors like furniture. In the case of Coleman Furniture , which has no brick-and-mortar presence, that need is even more pressing. The solution — one of them at least — has been visual search.

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A Guide to Google Data Studio for Better Reporting

Kissmetrics

Data is the backbone of marketing. It can show you where to focus your ad spend, what types of customers are most profitable, and so much more. On its own, however, data is just numbers. To make the most of your data, you need to understand what it means. That is where Google Data Studio comes in. Unlike Google Analytics, which gathers the data and offers (limited) display analytics features, Google’s Data Studio goes all out to help you understand what your data means.

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Innovation Fest: Summer of AI

Join Bloomreach at Innovation Fest: Summer 2024, a virtual event, to explore the future of personalized marketing and merchandising! Along with the company’s top product experts, CEO Raj De Datta will provide an exclusive look at the company’s latest AI innovations reshaping the omnichannel experience. Don’t miss out on this exciting opportunity to connect with fellow industry leaders and explore the latest trends in retail technology.

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Brands Need a Dedicated Balance Sheet for Customer Health

Retail TouchPoints

A recent analysis revealed that the average tenure of CMOs slid to a 10-year low last year, declining from 43 months to 41 months. When you consider the dramatic forces that have been reshaping the corporate landscape and marketing’s role within the larger organization, the increased volatility in the CMO position comes as little surprise. These days, the framework for marketing success is still being driven heavily by a company’s media plan rather than in the context of overall customer health.

Customer 290
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Best Payment Gateways For UK Businesses (2021)

Ecommerce Platforms

If you're a UK entrepreneur who's laying the groundwork for their online business, you may have already started researching payment gateway providers. If that's you, you'll likely know that payment gateways offer different features, terms, and pricing depending on the country you're operating from. This begs the question: what are the best payment gateways for UK businesses?

More Trending

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E-commerce Expert Shortlisted for 2021 SaaS Awards

Retail Technology Review

E-commerce data company Optiseller has been shortlisted for 2021 SaaS Awards program in the category Best SaaS Product for E-Commerce/E-Shops. .

eCommerce 161
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Urban Value Corner Store Pilots Autonomous On-Demand C-Store Delivery in Dallas

Retail TouchPoints

Convenience store retailer Urban Value Corner Store , ecommerce provider Vroom Delivery and last mile robotic delivery operator Tortoise have partnered to offer automated on-demand delivery in the Dallas market. The delivery robots will handle pantry staples such as milk, eggs and snacks, while human drivers will deliver alcohol and tobacco items. The contactless delivery service will utilize the Tortoise Cart, a 100% electric robot approximately the size of a large cooler.

Travel 266
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The future of cloud-based warehouse management

RetailDive

With the advent of technology and the subsequent changes in the business landscape, warehouse digitalization is becoming a necessity if businesses wish to remain relevant and competitive.

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Extenda Retail expands Warehouse Management capabilities into the Benelux with NYCE.LOGIC

Retail Technology Review

Extenda Retail has announced a plan to grow its share of the European physical logistics market with its Warehouse Management application, NYCE.LOGIC. Building on a strong position in Scandinavia, Extenda Retail will extend the go-to-market strategy to include the Benelux region. With its world-class airport, top-ranked seaports and high-speed road and rail networks, the logistics hubs in the Benelux are experiencing exponential growth.

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From Concept to Deployment: Building Commerce Storefronts with Composable UI

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Students and Teachers Can Save Big With Exclusive Back-to-School Deals

SheerID

SheerID have made exclusive discounts available to millions of students and teachers as they prepare for the new school year.

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Square's Afterpay acquisition highlights buy now, pay later craze

RetailDive

The companies aim to knit together Square's small and medium-sized merchant clients with Afterpay's larger retailer customers, like Target and Sephora.

Customer 125
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A bike is for life, not just for lockdown’, says Dutch brand Swapfiets as it makes UK debut in London

365 Retail

More and more people have been exchanging their daily trek through London’s transport system for an invigorating bike ride – a trend which accelerated during the Covid crisis with demand for bikes soaring. Now, with many Londoners facing a post-lockdown return to the office and their usual commute, Swapfiets, which means ‘swap bike’ in Dutch, is offering an affordable, healthy and environmentally sound way to get around the city.

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Target, DTC backpack brand State Bags team up ahead of back to school

RetailDive

Expanding on the big-box retailer's DTC assortment, the brand will offer an exclusive collection in 600 Target stores nationwide.

Retail 132
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How To Craft Your Perfect Retail Tech Stack

Speaker: Jason Cottrell and Brian Walker

The era of all-in-one platforms is over. Now, retail success depends on integrating a blend of diverse technologies to thrive. As customers and stakeholders expect agility and innovation, how can you meet these expectations efficiently without stumbling into complexity? Explore a customer-centric approach to navigating digital transformation in retail.

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LiveIntent releases Blueprint Builder tool for Native Ad Blueprints

Liveintent

Earlier this year, we released our Native Ad Blueprints solution. Since its launch, it has helped publishers streamline their native operations in email newsletters while upholding reader experience through a premium, brand-aligned format. Now, publishers can easily build blueprints for their native ads with the release of our new Blueprint Builder.

Mobile 71
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'The Book' is back as Neiman Marcus works to reintroduce itself post-bankruptcy

RetailDive

The department store retailer is striking an optimistic tone even as a new strain of the coronavirus threatens to prolong the pandemic.

Books 122
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Artificial Intelligence, Machine Learning and Personalizing Your e-Tail Business

Kibo

First, let’s talk about what personalization is. It means different things to different people. Personalization could mean simply having a welcome back message light box when a visitor returns to your digital property. However, it can also be a completely different treatment on the landing page or a complete personalized journey all the way through to the shopping cart.

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Victoria's Secret is out in the open

RetailDive

The brand remained a powerhouse even when it was making mistakes. Now it’s owning up to them.

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Get MACH Ready with Orium, Commercetools, and Contentstack

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Takeover battle for Morrisons extended as CD&R eyes higher bid

365 Retail

Takeover regulators have extended the battle for supermarket Morrisons by a further two weeks, giving a US suitor more time to make a bid. Clayton, Dubilier & Rice will have until 5pm on August 20 to either say what it wants to offer for Morrisons, or to walk away. CD&R had originally been turned down by the Morrisons board over a potential £5.5 billion bid.

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Struggling Sequential Brands unloads Ellen Tracy, Caribbean Joe for $20M

RetailDive

The brand specialist is trying to pay down debt and stave off bankruptcy with asset sales.

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Supermarket and restaurant workers being paid more than ever

RetailWire

The average supermarket and restaurant worker in the U.S. is making more than $15 an hour for the first time in history. Nearly 80 percent of workers now earn at least $15 an hour, with many employers saying that prospective workers will not even consider jobs for less than that.

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Advanced analytics drive supply chain efficiencies

RetailDive

Leading retailers are now focusing on aligning their supply chain with their omnichannel customer aspirations.

Supplies 122
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Secrets of a Successful Sale: Optimizing Your Checkout Process

Speaker: David Nisbet, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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Workers want to keep their unvaccinated status private

RetailWire

Nearly 40 percent of workers over the age of 18 have yet to get vaccinated against the novel coronavirus and want to make sure their coworkers don’t know. Many are feeling better about keeping their secrets as companies require all workers, vaccinated or not, to wear masks while continuing to employ those who are unvaccinated. Some employers are worried that mandating vaccines will prompt workers to seek employment elsewhere.

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Square's Afterpay buy highlights buy now, pay later craze

RetailDive

The companies aim to knit together Square's small and medium-sized merchant clients with Afterpay's larger retailer customers, like Target and Sephora.

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Back-to-school complicated by Delta variant

RetailWire

Americans are shopping for their kids as they prepare to go back to school or college, but some are holding back as they wait to see what the new year is going to look like with the Delta variant spiking across most of the U.S. “We bought stuff last year and now are stuck with a bunch of items that didn’t get used,” said Xavier Epps, a father of five school-age children.

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Thank you for your interest in Experience Email

Dynamic Yield

The post Thank you for your interest in Experience Email appeared first on Dynamic Yield.

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From Data to Decisions: Maximizing Retail Potential With AI

Discover how retailers are transforming data into actionable insights for growth. By leveraging data and analytics to their potential, retailers can enhance decision-making, improve customer experiences, and streamline operations to stay ahead of the competition. From Data to Decisions: Maximizing Retail Potential With AI, authored by Orium, commercetools, and Google Cloud, demonstrates how businesses can unify and activate data across the tech stack to achieve retail excellence and create growt

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McD’s serving up Saweetie celebrity meal deal

RetailWire

McDonald’s is collaborating for the very first time with a female musician on its new Saweetie Meal deal. The meal includes a a Big Mac, four-piece Chicken McNuggets, medium fries, medium Sprite, Tangy BBQ Sauce and Sweet ‘N Sour sauce named “Saweetie ‘N Sour” for the promotion. “McDonald’s and I run deep – from growing up back in Hayward, California, all through my college days – so I had to bring my icy gang in on my all-time favorites,” Saweetie said in a s

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How to NOT Break the Law in Marketing: Copyrights, CAN-SPAM, Fair Use

Kissmetrics

Creating a marketing campaign? Besides performing research and finding the right keywords, you’ll need to ensure your campaign follows marketing laws. Do you know which laws apply to you and which don’t? That can vary based on industry and location. However, here’s a quick rundown of the most common marketing laws in the U.S. and abroad.

Marketing 324
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Amazon requires all employees to wear masks

RetailWire

Amazon.com is requiring all workers employed by the company to wear masks in the workplace regardless of their vaccination status. “We are monitoring the situation closely and will continue to follow local government guidance and work closely with leading medical healthcare professionals, gathering their advice and recommendations as we go forward to ensure our buildings are optimized for the safety of our teams,” said an Amazon spokesperson.

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The Seller’s Guide to Ecommerce Marketing Automation

SellBrite

If you’re an ecommerce seller, we have good news—online shopping isn’t slowing down any time soon. According to Statista, there are 4.28 trillion U.S. dollars in the ecommerce industry, and it’s expected to rise to $5.4 trillion in 2022. With this rise in shopping activity, ecommerce marketing automation(EMA) is a no-brainer for sellers. EMA and its software will make your life easier, allowing you to dedicate more time to high-priority tasks like fostering customer relationships.

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.