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Clean Data, Clean Planet: How Online Retailers can use Data Analytics to Reduce Their Carbon Footprint

Retail TouchPoints

Here are some of the ways retailers can reduce their carbon footprint using new tooling and data analytics: Improving Freight’s Environmental Capabilities. Live data helps harmonize communication to manage ship arrivals, berthings and departures safely and efficiently. Predictive analytics takes things a step further.

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eCommerce Analytics (why is it so important?)

Frooition

Having access to a comprehensive suite to monitor any eCommerce analytics is business-critical. Trying to run any website without a good view of your analytics is like trying to ride a bike blindfolded. With today’s free offerings from Google, there is absolutely no excuse for not adding Google Analytics to your eCommerce store.

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5 Questions to Ask When Selecting an eCommerce Analytics Provider

Profitero

Time and time again, we hear eCommerce Directors from leading brand manufacturers explain they’ve been flying blind without access to digital shelf analytics to evaluate how their brands and products are performing online – and most importantly, how they benchmark against the leaders in their category.

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The Complete Ecommerce Analytics Toolkit: 29 Reports, 6 Actionable Steps + 2 Free Guides

BigCommerce

Unlike the hare, though, ecommerce business don’t have a physical road on which to gauge their progress –– or note their missteps. That’s why ecommerce analytics are so incredibly important for online brands. Why We Updated Our Ecommerce Analytics + Insights Suite. Diamond Candles. I’m not a data scientist.

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Excess Inventory: The Losers And Wieners

Retail TouchPoints

Every business has to manage excess capacity and/or inventory: restaurants have excess food and empty tables; hotels and homeowners have vacant rooms; retailers have overstock and returns. Technology has added a powerful tool to the inventory management toolbox of leading brands and retailers: the online marketplace.

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Could Your Company Benefit From a Blended Agency Model?

Forrester eCommerce

Set your sites on e-commerce, analytics, lead generation, content, social marketing and CRM, as they are vital functions to build customer relationships. CMOs and agency leaders must either manage the melee or turn a blind eye. Digital marketing can no longer be dispersed across multiple external agencies.

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The Ultimate Guide to Magento Business Intelligence

MagentoBrain

Magento Business Intelligence is an analytics platform that is designed specifically for e-commerce businesses. Integrations and Add-ons: The platform supports a range of integrations and add-ons, including Google Analytics, Shopify, and Mailchimp, allowing businesses to tailor the platform to their specific needs.

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