Optimizely

AUGUST 15, 2018

Because Aaron is constantly interviewing Shopify Plus brand leaders for case studies, he has had a front seat to watch upstart brands grow from nothing to millions in sales in just a few years. You’ll see this over and over again if you look through the case studies.

eCommerce 305

eCommerce Marketing Mobile Shopify 305

Omnisend

DECEMBER 12, 2023

Conferences are useful for both B2B and B2C brands looking to host dynamic events. Attract social media coverage and increase following. Choose a marketing channel Content, press releases, email, social networks, and ads are some popular event marketing channels for promotion, but not all may suit your use case.

Events 88

Events Seminar Marketing Workshop 88

Elsner

FEBRUARY 28, 2019

Start treating B2B as B2C: Host some of the best practices from B2C business model. Provide social proofs. The role is just not limited to decision making but has precedented the traditional sales tool like case studies and testimonials. Use high-quality product images and video. Show reviews and ratings.

B2B 110

B2B Definition eCommerce B2C 110

BigCommerce

AUGUST 8, 2017

Social media advertising. Most channels require significant lead time to yield an ROI (ex. Some channels yield quick results but not day in and day out (ex. And some channels are consistent but time consuming to dial in (ex. The 6 Best Social Networks for Ecommerce Advertising. content marketing).

Social Media 420

Social Media Shipping Costs Multi-channel B2B 420

Liveintent

AUGUST 9, 2022

This all means that marketers have a big opportunity to get in front of new audiences with widespread, multi-channel messaging. B2C marketers also say brand awareness is the top goal that content marketing helps them achieve. You’ve saturated the channel, which will only make your cost-per-acquisition (CPA) increase.

Social Media 62

Social Media Multi-channel Channel Travel 62

Inflow Insights

JUNE 17, 2020

This case study will show not only how we set up the campaigns but also the impact they had on the back-end metrics using Google Search Console and Google Analytics. Facebook and Instagram ads do have a quantitative and qualitative positive effect on these channels. Ads: We used single-image ads in a 1:1 ratio.

B2C 158

B2C Shipping Costs Social Media Channel 158

BigCommerce

JULY 11, 2017

In this guide, we’ll talk through the following, to help you understand the value of B2B SEO for your ecommerce (or soon-to-be ecommerce) business: B2B vs. B2C: What’s the difference? We’re currently in the process of getting as many of those case studies as possible onto the website. B2B vs. B2C SEO: What’s the Difference?

SEO 416

SEO B2B Shipping Costs B2C 416

Smile.io

SEPTEMBER 10, 2020

If that’s the case for your eCommerce store, we’ve outlined some common circumstances your eCommerce may be facing to help you determine if paid or organic search is best for your business. Create a social media branding strategy Today’s social media-driven society provides a great opportunity for eCommerce businesses to thrive.

Consumer 46

Consumer Social Media SEO Webinar 46

Kissmetrics

APRIL 2, 2021

For example, Facebook advertising is a popular channel for companies to build visibility with relevant audiences. It’s often best-suited for B2C brands where customers can purchase right from the app or make quick decisions on something they can easily purchase from your site. Demand Generation Case Studies. Likely not.

Information 260

Information Marketing B2B Customer 260

Kissmetrics

AUGUST 18, 2020

Neil Patel Digital — Best data-driven multi-channel PPC agency. Other examples include social media, programmatic, and Amazon, each with their own set of quirks and best practices. At Neil Patel Digital , we specialize in running multi-channel PPC campaigns using first-party data from our partners. Mobile optimization.

PPC 313

PPC Social Media Multi-channel Mobile 313

Ecommerce Platforms

FEBRUARY 27, 2023

Here’s how you can arrive at an accurate answer: Demographics research Keyword research Social media research Customer journey modeling Customer interviews Based on these buyer personas, decide what content you’re going to produce, where, and how you’re going to distribute it. Webinars Webinars are hard to run.

eCommerce 118

eCommerce Marketing Webinar Social Media 118

Groove

OCTOBER 1, 2020

Establish a social media branding strategy. Use paid media to increase reach. Whether you sell B2B or B2C, ensure your brand voice remains consistent throughout all of your content ? even if more than one person on your team posts on social media. Check out the 4 social media marketing tools our team trusts.

eCommerce 300

eCommerce Social Media SEO Mobile 300

BigCommerce

MAY 4, 2018

Marketing, IT and development teams all block hotel rooms near one another, jetting off to hear what’s new and what’s next in their channel before heading out for drinks and dinner that night. A few years ago, the team decided to launch a direct-to-consumer channel. But that’s where AI and social commerce could help.

Workshop 419

Workshop Presentation Payment Services Merchant Services 419

Kissmetrics

AUGUST 6, 2021

Social media platforms and tools like Facebook’s Audience Insights tools to better understand your audience demographics. Running a hybrid B2B/B2C business? Offer omnichannel customer service : Make it easy for your customers to reach you by being available on multiple communication channels. Create a Mobile App.

Customer Retention 302

Customer Retention Customer Payment Services BigCommerce 302

Groove

NOVEMBER 29, 2018

Their built in features drive traffic and revenue, taking both B2B and B2C businesses to the next level. supports both B2B and B2C. Omni-Channel Selling. BigCommerce’s omni-channel selling technology elevates your business by connecting with the modern buyer. The Channel Manager acts as the hub for all of your channels.

BigCommerce 270

BigCommerce Payment Services Merchant Services Multi-channel 270

Ecommerce Platforms

APRIL 28, 2018

Looking for some solid data on eCommerce, CRO, social media, and automation? B2B ecommerce sales are expected to outgrow B2C sales, reaching 6.7 Social Media Examiner,2016). 63% of millennials prefer to have their basic customer support questions answered by chat versus traditional channels. Here you go.

eCommerce 187

eCommerce Live Chat B2B Social Media 187

Kibo

NOVEMBER 1, 2021

It represents the new normal in how B2B and B2C consumers research, purchase, and acquire products. Consumers are dividing their shopping journey across multiple online and offline channels, including in-store browsing, ranked as the most useful touchpoint by consumers in the Google survey. Source: Google.

Omnichannel 114

Omnichannel Management Multichannel B2C 114

FastSpring

JANUARY 9, 2023

Read the Mailbird case study here. Read the NotePlan case study here. Read the SocialBee case study here. Paddle acts as a MoR for SaaS companies focused on B2C transactions with the ability to deliver single-product transactions. Cross-channel sales support. Recurring billing management.

Payment Services 132

Payment Services Merchant Services Payments PayPal 132

Ecommerce Platforms

OCTOBER 14, 2019

The B2B ecommerce market size is growing rapidly YoY, but there's a big challenge here: 50% of B2B buyers prefer to purchase via B2C platforms. B2C ecommerce websites and businesses evolved quickly, leaving B2B portals far behind, and today, they provide a richer customer experience than most B2B ecommerce portals. The problem?

B2B 132

B2B eCommerce Payment Services Multi-channel 132

Liveintent

OCTOBER 21, 2019

Facebook is the king of social media – and social media advertising. There’s also Twitter, which has 330 million monthly active users both B2C and B2B. The site now makes up nearly one-quarter of digital ad spend in the United States. By 2021, the content marketing industry is predicted to be worth $412.88

White Paper 82

White Paper Social Media PPC B2C 82

Kissmetrics

AUGUST 16, 2021

Marketers, particularly B2C marketers , rely on several channels to drive leads to their businesses and boost their conversion rate: SEO paid ads social media email landing pages. Often, these channels don’t yield results marketers can bank on though. So, what are you going to do about your headlines?

Webinar 349

Webinar Social Media Blog Books 349

Ecommerce Platforms

JANUARY 14, 2020

Most starters often hang loose on the assumption that a high-yielding ecommerce business masterplan only needs to have these basics: A responsive selling channel. Case studies. You can use shopping cart channels to automate the selling process and earn a steady passive income. Well analyzed product listings. Photography.

Merchant Services 175

Merchant Services eCommerce Payment Services Shipping Costs 175

Kissmetrics

FEBRUARY 19, 2018

Whether it’s an email newsletter, social media post, or blog on your own or someone else’s website, people want to see your stuff. Google “content marketing” and you’ll uncover millions (78,200,000 when I did it just now) of results, everything from definitions to how-to guides to case studies. They accept it. Approve it.

Marketing 248

Marketing Social Media SEO Blog 248

Ecommerce Platforms

NOVEMBER 11, 2019

With the B2C structure, a business owner aims at addressing a particular audience directly. In any case, the fact in issue here is to understand how practical it is for customers to come back and make a purchase, times without number. This way, it’s far much easier to reach out to your target audience say, via social media platforms.

Customer Loyalty 143

Customer Loyalty Customer Merchant Services Payment Services 143

Kissmetrics

AUGUST 2, 2021

They can also come from up-and-coming bloggers, individual reviewers with a YouTube channel, and your customers themselves. Case Studies. Case studies , like testimonials, tend to be one-sided. B2C and B2B (small to medium) businesses want to see the price. Contact Information. Displaying Prices.

Live Chat 358

Live Chat Shipping Costs Improvements Customer 358

Omnisend

JANUARY 5, 2024

Here are just some of the benefits:: Increased visibility More credibility Owned channel (no need to worry about social media algorithm updates) More control over customer experiences Exactly what you want your brand to deliver, right? Social proof is another key marketing tactic for websites that boost conversions.

eCommerce 88

eCommerce Payment Services SEO Social Media 88