Retail TouchPoints

AUGUST 24, 2022

A sometimes overlooked advantage of ecommerce is the ability to readily collect relevant customer data and use it to make informed decisions when it comes to inventory, promotions and pricing strategies, as well as pain points that might hinder the purchase journey or lead shoppers to abandon their virtual carts.

Payment Services 277

Payment Services eCommerce Shipping Costs Shipping 277

Optimizely

SEPTEMBER 11, 2018

Have you ever actually asked your customers what they think of your B2C brand? If not, you’re missing out on key data points. While it’s vital to collect and analyze customer data across channels and devices, it isn’t enough to track email opens, social media likes, and website visits alone.

Customer 250

Customer B2C Social Media Improvements 250

Optimizely

MARCH 6, 2018

B2C marketers have to work harder than ever to personalize and customize email marketing campaigns. In fact, 63% of Millennial consumers and 58% of GenX consumers are willing to share data with companies in exchange for personalized offers and discounts. How customer data powers dynamic content. Sounds cool?

eCommerce 199

eCommerce B2C Recommendation Customer Data 199

Kibo

APRIL 19, 2022

The difference between B2C and D2C Commerce. There’s a difference between a D2C business model and a business-to-consumer (B2C) model. A B2C model requires inventory to pass through one or more intermediaries before it gets from the brand/manufacturer to the consumer. The D2C model supports customers by fully understanding them.

Payment Services 127

Payment Services Customer B2C Social Media 127

Optimizely

AUGUST 31, 2017

As a B2C marketer, you habitually send out emails that say “Hi [Your Name]”, offer Facebook ads that show products buyers clicked on, but never bought, and send push notifications based on current location. Instead of converting a new customer, this email instead annoyed her.

eCommerce 199

eCommerce B2C Gifts Marketing 199

Optimizely

FEBRUARY 8, 2018

Every B2C marketer today is already investing in multiple channels, doing a million different things to drive revenue with creative marketing campaigns on Instagram , Google, Facebook, traditional email marketing campaigns, and more. Centralize your marketing data. This data is all interesting, but what do you actually DO with it?

Multi-channel 186

Multi-channel Channel Marketing B2C 186

Optimizely

APRIL 10, 2018

Your B2C brand has a big sale coming up to move excess women’s shoe inventory and make room for next season’s styles. In order to do that, you need access to your customer data. What you can do — and what you need to do — is have access and ownership of all customer data yourself. Seems simple?

B2C 186

B2C Customer Data Customer Marketing 186

Optimizely

OCTOBER 29, 2019

Your B2C brand has a big sale coming up to move excess women’s shoe inventory and make room for next season’s styles. In order to do that, you need access to your customer data. What you can do — and what you need to do — is have access to and ownership of all customer data yourself. Seems simple?

B2C 150

B2C Customer Data Customer Marketing 150

Ecommerce Platforms

JULY 12, 2021

Typically, the B2C model focuses predominantly on fixed pricing, but that just doesn’t work here. With the ‘negotiation’ tool, you can provide customers the option of negotiating on product and logistics pricing – this is especially useful when selling second-hand items. For more information, contact Souqbox. .

Merchant Services 151

Merchant Services Payment Services B2B B2C 151

ESW

MAY 17, 2023

B2B buyers want the same benefits offered by a streamlined checkout process, a wide range of payment options , personalised product recommendations, helpful product information and clear delivery timelines and tracking information. This builds customer loyalty and helps ensure higher customer lifetime value.

B2B 78

B2B Payment Services Consumer Electronics Payments 78

Optimizely

DECEMBER 21, 2017

But before you run off, let me tell you about an ecommerce trend that will actually help you better sell to customers and ensure their (undying) loyalty. Every B2C marketer needs to know about contextual commerce. That’s why contextual commerce is so important in B2C marketing. What is contextual commerce?

Customer Loyalty 191

Customer Loyalty Improvements Customer Merchant Services 191

GetElastic

SEPTEMBER 2, 2021

However, the gap with most B2B sellers, it that most resources that staff live chat are junior business development resources and they will do their best to take in the information and route it back to the account manager for follow-up. This is true for both B2C and B2B buying decisions.

B2B 141

B2B Management eCommerce B2C 141

Optimizely

NOVEMBER 23, 2017

As a B2C marketer, this should worry you. By immediately offering a discount to new customers, you devalue your products, hurt your margins, and condition buyers to expect a discount every time they buy. Customers can go back, look at the products they’ve considered, and make an informed choice. Earn rewards faster.

Shipping Costs 150

Shipping Costs B2C Travel Customer Loyalty 150

Optimizely

FEBRUARY 13, 2018

But in the world of B2C marketing, many aren’t yet using integrations to their full potential. That’s why integrations are the key technology that will power B2C marketing in 2018. Here’s how integrations can lift your B2C marketing strategy to new heights. Integrate all your customer data.

B2C 170

B2C Marketing Customer Data eCommerce Platforms 170

Elsner

MAY 21, 2020

We are not only talking about B2B customers, but B2B buyers are also consumer buyers at some time. Customer satisfaction has been better, but there has been no improvement in the buying journey of B2B buyers. B2B buyers now desire a more B2C like customer experience while purchasing products from a vendor. Paid Media.

B2B 78

B2B eCommerce Improvements B2C 78

Groove

NOVEMBER 25, 2019

This has allowed HubSpot to expand its service offerings - keeping its customers, and their customers, as the main focus. HubSpot can help B2B and B2C marketing strategy with three main tools: Marketing Hub, Sales Hub, and Service Hub. Contact records in HubSpot hold all information about a customer’s interaction in one spot.

BigCommerce 312

BigCommerce B2B eCommerce Marketing 312

Optimizely

JANUARY 29, 2019

But there are two that everyone keeps talking about: CDP and B2C CRM. The Customer Data Platform (CDP) and Business-to-Consumer Customer Relationship Management (B2C CRM) promise similar capabilities, but deliver very different functionality for marketers. What is a B2C CRM? What are they exactly?

B2C 210

B2C Customer Data eCommerce Platforms B2B 210

GetElastic

MAY 16, 2019

Some manufacturers say that the promise of capturing additional orders of distributors who can then dropship to the customer is a compelling value proposition that allows them to keep the channel engaged while going direct-to-consumer (DTC). Pay-per-use for large expensive products is becoming the new norm.

B2B 119

B2B Merchant Services Multi-channel B2C 119

Omnisend

DECEMBER 15, 2020

For example, customers can write to you on Facebook and continue the conversation through an email or a video call with all of the context and information included from previous channels. You can have dedicated teams for each one of them, but remember to properly prepare your agents for customer interaction.

Omnichannel 148

Omnichannel Live Chat Customer Social Media 148

Ecommerce Platforms

JANUARY 12, 2021

Like KPIs, Metrics and Scorecards, revenue, customer data, or invoice-related data. You can customize the calculations and relevant data sets to display or use NetSuite’s preset formats. All visualized data is live and refreshed in real-time. Customer service for NetSuite users and prospects is robust.

Payment Services 118

Payment Services Merchant Services Shipping Costs Payments 118

RETAIL MANAGEMENT SOFTWARE

MAY 24, 2022

Since the pandemic, many retailers have adopted new technologies to communicate with customers through new channels, offer new delivery and pickup options, and highlight free cancellation policies or automated refund systems to give your customers an added sense of security. First-Party Data Marketing Is The New Norm.

Payment Services 81

Payment Services Small Business Retail Marketing Retail 81

Kibo

APRIL 26, 2022

The front-end and back-end tools are separate, so your marketing team can create and deliver customized content (no coding skills required) while your developers can work separately on expanding and maintaining your website’s back-end functionality. This frees up both teams to work on what they’re best at. Kibo Unified Commerce Platform.

Payment Services 62

Payment Services Marketing Multi-channel Mobile 62

Optimizely

MAY 8, 2018

If you don’t know your customer behavior intimately, you definitely should. As a B2C marketer, you want to know as much as possible about your customer’s buying habits, including their first purchase, their last purchase, their customer lifetime value, and much more. Probably your access to accurate customer data.

B2C 186

B2C Customer Customer Data Definition 186

Optimizely

JANUARY 25, 2018

One crucial word: data. If you’ve been working in B2C marketing for a while, we’re sure you’ve come across this situation: you want to run a marketing campaign with a 10% discount to tempt back customers who haven’t shopped with you in a while. You could also better understand: The products customers are going wild for .

B2C 199

B2C Marketing Channel eCommerce Marketing 199

Ecommerce Platforms

FEBRUARY 23, 2021

There’s also support for the Shop Pay app, where your clients can save the shipping and billing information, they’re going to use to accelerate the checkout process and reduce conversion rates. With customer data reports, you’ll have no problem collecting insights into the behavior of your customers.

eCommerce Platforms 118

eCommerce Platforms Merchant Services Shipping Costs eCommerce 118

SellBrite

JUNE 7, 2017

Here’s how to ace your loyalty program: Personalize – As our ability to hone in on relevant customer data increases, so does our ability to market targeted offers to customers. More and more, customers expect all brands to know what they like and to send them offers that are of value to them.

Customer Loyalty 161

Customer Loyalty Social Media Customer Customer Retention 161

Kibo

MAY 20, 2014

Seamlessly connecting your front-end and OMS in real-time, our flexible, cost-effective APIs allow you to enter data once and enjoy a real-time, unified view of product information, inventory, orders, customer data, promotions, appeasements and more—all accessible via any connected device. Here’s how it works.

White Paper 62

White Paper B2B Shipping Costs B2C 62

Onilab User Guides

FEBRUARY 15, 2019

Full Venia B2C theme; Payment request API integration; B2B theme; GraphQL. It unites all customer data (behavioral, transactional, financial, operational, and third-party), analyzes it, and helps you build better customer experience. For the developers, check the GitHub for more information. Magento page builder.

Magento 53

Magento eCommerce Mobile eCommerce B2B 53

Omnisend

JANUARY 10, 2024

A WordPress development agency puts together a team of developers, coders, design experts, and testers to customize your WordPress website and launch it within a fixed timeline. Services offered: Site speed optimization Plugin customization New WordPress site development Funnel setup Notable projects: Not specified 11.

Web Design 78

Web Design Shipping Costs SEO Beauty and Health 78

Ecommerce Platforms

MAY 3, 2023

Shopify Plus merchants can also track wholesale orders, send invoices, and leverage the existing product data and apps on their Shopify store to manage B2C and B2B sales at the same time. It also syncs customer data automatically. You could also sell exclusive wholesale products.

Shopify 104

Shopify Merchant Services Shipping Costs Payment Services 104

BigCommerce

AUGUST 15, 2018

No matter how attentive to scalability, when a business grows it’s inevitable that product information becomes scattered, duplicated and siloed. Data becomes stored in a variety of formats or is held captive by individual employees and systems. When a brand should invest in a PIM (product information management software).

Information 212

Information Management Merchant Services Multi-channel 212

Optimizely

JANUARY 31, 2019

If you’re are able to stitch together customer data across devices and platforms to identify exactly who lands on these pages, you can easily create a brand fan campaign for them. Once you have identified patterns and habits within your existing data then you can use dynamic content to tempt these brand fans into making a purchase.

B2C 37

B2C Social Media Online Retail Apparel 37

GetElastic

SEPTEMBER 20, 2021

Over the past two years, businesses have had to adapt to a new normal and accommodate for new customer expectations throughout their eCommerce strategy. B2B businesses specifically have felt an unprecedented amount of pressure to expand their B2B offerings and align more with B2C shopping experiences. So what are the differences?

B2C 145

B2C B2B Reference eCommerce 145

Optimizely

FEBRUARY 6, 2018

According to a study by Accenture , personalization failure cost B2C businesses $756 billion in the US alone. Done well, personalization is an incredibly valuable tool to enable B2C marketers to boost customer loyalty, increase average order value, and customer lifetime value. Gather relevant customer data.

Marketing 277

Marketing B2C Customer Data Channel 277

Optimizely

JULY 17, 2018

You’ve got data. Whether you know it or not, you’re collecting a ton of information from your customers and potential customers. As a marketer, you understand why you’re collecting the data, but what are you doing with it? And 54 percent of marketers are only using half of their customer data.

Marketing 170

Marketing Social Media Customer Data B2C 170

ESW

JUNE 27, 2018

These days, customers expect to easily buy from brands anywhere — ideally on sites in their language and currency. Customers are buying globally, but they want to transact locally. Cross-border eCommerce is taking over as the key growth engine to B2C trade, with a compound annual growth rate of 29.3 In June 2016, the U.S.

eCommerce 60

eCommerce Merchant Services Shipping Costs Operations 60

Fabric

NOVEMBER 2, 2023

Enterprise e-commerce platforms can help businesses comply with the Payment Card Industry Data Security Standard (PCI DSS). Completed by an independent auditor, it covers internal controls for security, confidentiality, processing integrity, privacy, and availability of customer data.

eCommerce Platforms 130

eCommerce Platforms eCommerce Payment Services Merchant Services 130