article thumbnail

How to Sell a Mobile App or Game Outside App Stores

FastSpring

If you’re not sure how to sell an app direct to consumer (D2C) outside the app stores — or if you’re looking for a new way to monetize your mobile app or game — you may be wondering what options you have. Various tools you can use to monetize apps and games outside app stores. Thanks to Tony Markov for contributing to this article!

article thumbnail

Why Retailers’ Obsession with Conversion is Keeping Them from…Converting

Retail TouchPoints

Unfortunately, like many seemingly good ideas, while this approach might drive a few more completed purchases, it fails at the bigger picture metrics that these retailers actually care about: revenue and profit. That’s because neither revenue nor profit is a function of conversion alone. B2B or B2C? Member or non-member?

Payments 275
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

SaaS Churn: Myths, Benchmarks, and Strategies to Retain More Revenue

FastSpring

“It’s likely that a finance or sales tools will be less susceptible to churn than a marketing tool, simply because it’s perceived to be more directly responsible for revenue.”. Some churn is acceptable, perhaps even necessary — especially if you’re using a more B2C-style sales approach. It’s just too simple.

Payments 123
article thumbnail

Gartner Predicts COVID Will Accelerate These Top 5 Digital Commerce Trends

GetElastic

This makes it more important than ever for both B2B and B2C businesses to invest in digital commerce and diversify their go-to-market strategies. This means digital solutions adopted by B2B businesses need to be made available not only to customers, but to their sales force as well and incorporated as part of the sales process.

article thumbnail

Why Brands Should Consumerise B2B Experiences

ESW

B2B buyers want the same benefits offered by a streamlined checkout process, a wide range of payment options , personalised product recommendations, helpful product information and clear delivery timelines and tracking information. This includes meeting all the client’s business requirements like pricing and payment terms.

B2B 78
article thumbnail

What Should You Look for in an Ecommerce Platform?

Kibo

Some ecomm platforms are quick and easy to implement for small businesses that have moved online. Some are embedded in much larger supply chain offerings that include in-store technologies. . How can you determine the best fit for your business? Or a stand-alone all-in-one solution? Some offer personalization and scalability.

article thumbnail

Get Shoppers to Stop Browsing and Buy on Mobile

Optimizely

of overall online revenue, according to Adobe. The brands that provide a fantastic mobile experience actually see higher revenue, faster time to purchase, and higher overall customer lifetime value. The functionality is all completely personalized to the buyer and gets better and better recommendations over time as you buy more.

Mobile 150