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WEBINAR: The Rise of the B2C Marketer

Optimizely

The role of B2C marketers is shifting rapidly. Today, the vehicle for marketing messages has changed to smartphones and social media, but the style of communication remained largely the same — marketers speaking at consumers without really listening to them in exchange. Watch the Webinar Now. Watch the Webinar Now.

B2C 150
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5 Ways to Instantly Gain More Leads

Kissmetrics

First, you need to draw traffic to your website or social media platform. There are many ways you can do this, from paying for Google Ads or promoting your hashtags on social media. Host a Training Webinar. A training webinar is your opportunity to showcase your knowledge and experience.

Webinar 297
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Holiday Marketing: 5 Tips To Increase eCommerce Sales

Groove

Run a giveaway on social media. Run A Giveaway On Social Media. Engage with your audience throughout social media to establish your brand's personality and elicit positive reactions. Whether you sell B2C or B2B, using a content-driven approach helps to personalize the online shopping experience.

eCommerce 243
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Gen Z: The Next Generation of E-commerce (Webinar Recap)

Pivotree Blog

In this webinar, we sit down with four leaders in the e-commerce industry: Jenn VandeZande, Editor in Chief, The Future of Commerce / Head of Digital Engagement for SAP CX. View the entire webinar here , or keep reading for a recap of insights from our hosts. . For more insights, watch the full webinar on YouTube. demographic.

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Why AMP for Email has a Place in Every Email Marketers’ Playbook

Retail TouchPoints

Regardless of industry — and whether they’re B2B or B2C — companies using AMP-powered emails stand out from the crowd (and competition). Brands looking for social proof and to encourage social media participation can use AMP for emails too, by including a quiz or poll directly in the email that displays results immediately.

Marketing 254
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Event marketing: Complete guide and strategies for 2024

Omnisend

Brands can host: Conferences Webinars Seminars Store popups Launch parties Workshops And more Event marketing is a great way to spread the word about your brand and its offerings, thus making brand promotion and customer engagement the two backbones of the strategy. Attract social media coverage and increase following.

Events 88
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24 eCommerce Experts to Follow Now

GetElastic

Experts on this list are segmented by their respective area of expertise, and have either published insights, consistent social media content, bestselling books, speaker series, or podcasts. Chou is a contributing author to EcommerceFuel, Sumo, Social Media Examiner, and a few others, and has a great Twitter account to keep up with.

eCommerce 113