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Multi-Channel Retailing and the Buyer’s Journey: Opportunities and Challenges

BigCommerce

Most online sellers begin their journey from one sales channel, setting up shop through a website or marketplace. Multi-channel retailing is the practice of selling merchandise on more than one sales channel. A report by BigCommerce confirms that buyers across several age groups are shopping from multiple sales channels.

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How to Meet and Exceed Amazon-Driven Customer Expectations 

ESW

But as retailers and brands with DTC ecommerce channels know, meeting online customer expectations in an Amazon-dominated environment is challenging to say the least. It’s another to develop strategies and procedures that meet customer expectations without damaging revenue and profits. billion in sales in Q3 2020.”

eCommerce 139
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Q&A with the Category Experts: Holiday Tips for Consumer Electronics Sellers

ChannelAdvisor

The account management team at ChannelAdvisor works with brands and retailers every day to optimize their e-commerce operations and grow sales across hundreds of online channels. — First up: the fast-growing consumer electronics market. If your products are not what the consumer expects, you may have a higher return rate.

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Why Brands Should Consumerise B2B Experiences

ESW

A growing number of business buyers are digitally native but experience a disconnect between the way they buy personal consumer goods and how they are forced to make business purchases. Brands can and should consumerise B2B experiences and enable online business shopping that’s as easy and convenient as a DTC channel.

B2B 78
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What is Multi-Local Commerce and Why is it Essential for Growing Global Sales

ESW

The world’s best-loved brands all have one thing in common: They deliver superior customer experiences. Regardless of product or industry, dominant brands prioritise and execute next-level online customer experiences in every market. It puts customers at the center of decision-making. These experiences don’t happen by accident.

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ESW and DPD Announce Strategic Collaboration

ESW

This alliance gives DPD’s UK customers the ability to access ESW’s one-stop solution providing technology and deep localisation expertise through a capital-light approach – alleviating the friction that often impedes brands and retailers from selling directly to international consumers cross-border.

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Retail Sales Grew 3% Over Extended Holiday Purchase Period — And the Season Isn’t Over Yet

Retail TouchPoints

In fact, the impacts of the most unique holiday in decades are still being felt: retailers should plan for continued shipping delays in the short term, and also continue to refine their omnichannel operations as they prepare for the rest of 2021. Retail sales grew 3% during the extended holiday season (Oct. 11 through Dec. 24, 2020), or 2.4%