Channel Consumer Customer Experience Home Furnishings 
Retail TouchPoints
MARCH 17, 2022
During the pandemic, the relationship between homeowners and their homes fundamentally changed, as lockdowns, social distancing guidance and quarantine protocols left many consumers with an abundance of time to stare at their own four walls. This makes them a great target audience for brands in the home improvement space.
Retail TouchPoints
FEBRUARY 17, 2021
The jump in consumer spending after three consecutive months of declines is largely attributed to the $600 stimulus payments shoppers received as part of the $900 billion package passed by Congress in December 2020 to counteract the economic impact of the ongoing pandemic. increase from December 2020, according to the U.S. Census Bureau.
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ROI Revolution
APRIL 14, 2021
The home goods and furniture industry has seen massive growth over the past year, due in part to the COVID-19 pandemic and stay-at-home mandates. With people spending more time inside their homes over the past year, redecorating and remodeling became common among many consumers. 2021 Home Goods Trends + Stats.
Retail TouchPoints
OCTOBER 5, 2022
Beyond Yoga’s Los Angeles pop-up experience Photo courtesy of Beyond Yoga. Despite their temporary nature, pop-up shops are intended to make a lasting impression on visitors through offering extraordinary consumer journeys. The cornerstone of every pop-up design strategy must be focused on the target customer.
retailnext
APRIL 1, 2021
In my first blog post, “ The Relevance of Physical Retail in the Customer Channel ,” available on empatheticmachines.org , I spoke about the relevance of physical retail today as well as introduced the idea of the Customer Channel. When I say we are in the era of the Customer Channel , what do I mean?
Steve Dennis
AUGUST 14, 2017
The reason that many eCommerce companies (or the e-commerce divisions of “omni-channel” retailers) don’t make money is that the marginal cost of acquiring a customer, plus the supply chain cost of fulfilling that order, exceeds the gross profit (essentially, revenue less the cost of goods).
lateshipment
OCTOBER 16, 2020
A question that is largely on the minds of retailers and consumers alike. With COVID-19 still at large, consumers will be making difficult shopping choices and retailers will be scratching their heads for a strategy that will bring them a great sale. What are consumers planning? Holiday season 2020 from a consumer standpoint.
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