Groove

APRIL 1, 2022

Introduction Because you’re reading this eBook, you’re likely an eCommerce retailer selling consumer packaged goods online, or you own a brick-and-mortar store and want to transition to eCommerce. What are Consumer Packaged Goods? First, let’s define what you’re trying to sell — consumer packaged goods. increased $63 billion.

Merchant Services 195

Merchant Services Consumer Shipping Costs Drop Ship 195

RTP blog

DECEMBER 16, 2019

Brands are facing more complexity than ever with the growing needs of customers and the multiplying number of sales channels. Clearly, online channels are no longer just a nice-to-have — they’re a necessity in our always-on world. Each consumer has a unique preference. trillion in 2018.

Customer Experience 195

Customer Experience Customer eCommerce Retail 195

365 Retail

NOVEMBER 28, 2022

Having found out that “traditional” management tools have become less relevant, brands were forced to rethink their processes to survive, stay relevant and true to their audiences. . On the one hand, operational changes and on the other hand, changes linked to the user experience.

Omnichannel 98

Omnichannel Customer Experience Management Payment Services 98

Retail TouchPoints

MAY 8, 2023

That could be a bot that the brand has put forward to interact with you, or [a consumer] scanning a QR code in a retail store to begin a loyalty journey that happens over WhatsApp and continues after you leave the store. RTP: What impact can the latest iterations of AI play in managing customer engagement during volatile times like now?

Channel 219

Channel Merchant Services Payment Services Recommendation 219

Algopix

DECEMBER 2, 2020

No matter the industry, customers today have more ways to research their options than ever before. Customer experiences are the ultimate deciding factor that separates successful companies from the rest. And in many cases, that experience is more important than price or quality. Catalog Price Optimization.

Customer Experience 78

Customer Experience Improvements Management Customer 78

Retail TouchPoints

JULY 28, 2023

Accenture surveyed more than 10,000 consumers in 16 countries and found that although we’re living in a time of “lasting uncertainty,” the “ resilient consumer ” is uncovering new ways to protect and control what is most important to them. As a result, consumer behaviors are becoming more complex.

Consumer 206

Consumer Leisure Multi-channel Retail 206

iVend

JUNE 15, 2022

For a retailer that has enjoyed an enviably strong reputation with the shopping public, this retail customer experience was a big blow to its reputation. This lack of distinction between channels means that shoppers expect the same pricing, no matter how they transact.

Customer Experience 98

Customer Experience Customer Retail Channel 98

Retail TouchPoints

JUNE 9, 2022

The majority of consumer goods and retail (CGR) companies have accelerated their digital journeys over the last two years to better serve the growing number of online shoppers. Spotlighting the Customer Experience (CX). Connecting Employee and Customer Experiences. And it doesn’t stop there. Leading with APIs.

Consumer Goods 211

Consumer Goods Consumer Retail B2C 211

Retail TouchPoints

JUNE 3, 2024

And at the brand level, we have the honor of spotlighting executives from both established legacy retailers as well as emerging direct-to-consumer brands. The 40 Under 40 Awards and its winners represent the diversity of the retail industry and its various players: brands, technology vendors, agencies and consultancies, and design firms.

Omnichannel 310

Omnichannel Operations Management Books 310

Retail TouchPoints

AUGUST 14, 2020

Understanding consumer behaviors will be key to building (or rebuilding) a successful retail business in a post-pandemic world. Data will fuel the shift to digital, according to expert contributors to the recent Retail TouchPoints (RTP) webinar, Analyzing The Shift To Digital From 7,000 Marketers And 1B Consumers Worldwide.

Webinar 249

Webinar Consumer Payments Marketing 249

Retail TouchPoints

OCTOBER 15, 2021

Brands and retailers are feeling mounting pressure — from consumers, shareholders and even their boards — to be more inclusive. But it’s still true that only a small fraction of the fashion retail market has put tactical plans into place to support this significant consumer base.

Consumer 286

Consumer Retail Merchant Services Fashion 286

Retail TouchPoints

APRIL 1, 2024

Recent estimates forecast that nearly a quarter of global retail sales will come from online channels by 2027, so the ability to serve a multilingual customer base will be essential for businesses seeking global success. Customers don’t judge businesses by the quality of their products or services alone.

Retail 279

Retail Customer Experience Customer Retention Technology 279

Kibo

OCTOBER 27, 2022

During the recent pandemic, the retail landscape has witnessed a significant paradigm shift in consumer behavior like decreased foot traffic in stores, increased eCommerce purchases, etc. To make any of these new feature’s work, the most important thing is presenting an accurate inventory picture across all the channels in real time.

Customer Experience 90

Customer Experience Improvements Customer Shipping Costs 90

365 Retail

JUNE 7, 2023

Amperity , the leading enterprise customer data platform (CDP) for consumer brands, has announced Forever 21 has selected Amperity to ‘maximise the value’ of its omnichannel customer data. With Amperity, Forever 21 will be able to provide more relevant, personalised customer experiences.

Customer Experience 70

Customer Experience Customer Customer Data Customer Loyalty 70

Retail TouchPoints

MARCH 31, 2023

by storm, rising to the top of the app charts and garnering millions of fans, until consumers began to realize the cost of those ultra-low prices — long delivery times and often poor quality products. Joe Yan: Our strategic focus right now is to to keep improving the customer experience.

Shipping Costs 313

Shipping Costs Consumer Supplies Shipping 313

Retail TouchPoints

NOVEMBER 10, 2022

Emeline Berlind, VP and General Manager of Loyalty for Sephora, revealed how the retailer’s approach to loyalty provides it with both strategic and tactical benefits. RTP: Sephora is known for having a rich customer experience. It’s one of the ways we incorporate the loyalty program into our experience. Emeline Berlind.

Consumer 203

Consumer Gifts Events Customer Experience 203

Fabric

MARCH 28, 2023

Furthermore, losing control of the customer experience can attract bad actor sellers and expose businesses to financial, legal, and operational risks. Yet infinite long tails can potentially give rise to infinite “ zombie products ” and “ zombie brands ” that consume valuable resources and misallocate capital. million SKUs.

Customer Experience 130

Customer Experience Customer eCommerce eCommerce Platforms 130

Kissmetrics

MARCH 22, 2018

Stitch Labs is a purpose-built inventory management software to help brands improve customer experience and scale efficiency. When we talk about the future of retail, industry news is abuzz with the idea of brands creating experiences for their customers. Using Data To Improve Customer Experience.

Customer Experience 279

Customer Experience Customer Shipping Costs Gifts 279

Retail TouchPoints

DECEMBER 27, 2022

Vonage’s latest global research shows voice calls are a top-two preferred communication channel by consumers when connecting with brands, and this is likely to increase in the coming year. However, when considering voice as a channel, it’s not just about making phone calls. Global Customer Engagement Report (vonage.com).

Customer 309

Customer eCommerce Retail Customer Experience 309

Sailthru

JANUARY 13, 2020

Mobile commerce is set to grow 29% in 2019 , however, our research shows that mobile lags far behind on-site and email personalization, and doesn’t deliver the same level of customer experience. In 2019, a large number of brands have a marketing department dedicated to website management. Shifting Lines of Ownership.

Customer Experience 60

Customer Experience Mobile Channel Other 60

Retail TouchPoints

FEBRUARY 3, 2022

We know one of the most critical ways brands connect with consumers is via social media. As one of the fastest-growing forms of communication (the average annual growth rate amongst consumers on social platforms is 7.2%), brands would be remiss to ignore this relatively low-lift form of engagement. In fact, there are now roughly 3.78

Consumer 239

Consumer Social Media Multichannel Fashion 239

Kissmetrics

APRIL 23, 2021

There are a lot of misconceptions about online reputation management. In this guide, I’ll explain the role of online reputation management in today’s digital age, explain why it matters, and outline 10 tips for improving and protecting your brand’s online image. Why Does Reputation Management Matter?

Definition 362

Definition Management Social Media SEO 362

Retail TouchPoints

SEPTEMBER 16, 2021

For consumers, creators and retailers alike, sifting through the ever-changing array of functionalities across platforms is still fraught with misfires, miscommunications and mistrust. There’s no time to waste, because consumers are already there. That consumer] was not shopping, but then they decided to shop.”. earning $26.97

Consumer 287

Consumer Social Media Retail Multi-channel 287

Retail TouchPoints

MAY 17, 2024

As stores try to balance protecting profit margins while delivering a unified customer experience, the escalating cost of returns has reached a breaking point. However, with consumer sentiment low and economic concerns still front of mind, this approach could backfire. Immersive experiences. According to the NRF, U.S.

Fulfillment 244

Fulfillment Technology Apparel Clothing 244

365 Retail

JUNE 28, 2022

Consumer touchpoints are growing exponentially, making media activation more complicated as shoppers flutter across thousands of channels and apps, making the possible combinations infinite. It means simplifying the customer experience, telling brand stories effectively and evaluating performance more accurately.

Channel 98

Channel Multi-channel Marketing Retail 98

Retail TouchPoints

NOVEMBER 17, 2021

It’s the question every retailer wants the answer to: what do consumers (and more specifically, those likely to buy their products) really want? The day kicked off with a keynote presentation by Jeff Orschell, EY Americas Practice Leader: “Bottom line for retailers is that change is still happening, consumer behavior is still changing.

Consumer 290

Consumer Omnichannel Leisure Supplies 290

Retail TouchPoints

JUNE 3, 2024

Six-foot subs, chips and chicken wings are staples; in fact, among the 39% of consumers who planned to participate in March Madness watch parties, half gravitated to these types of salty snacks — but 39% planned to indulge in candy and chocolate, according to Hershey ’s Consumer Insights team.

Omnichannel 228

Omnichannel Social Media Consumer Games 228

Retail TouchPoints

FEBRUARY 8, 2024

As the world moves away from third-party identifiers, retailers are using their own channels to unlock the potential of their valuable shopper audiences — so much so that retail media is now the fourth-largest advertising medium, according to data from WARC. The growth of retail media networks (RMNs) in recent years has been impressive.

Payments 277

Payments Payment Services Retail Channel 277

Retail TouchPoints

NOVEMBER 18, 2021

Retailers certainly need to know what consumers want , but perhaps an even more important question is: How do I provide it to my shoppers? Jess Huang, Partner at McKinsey, said that by honing data governance and targeting practices, retailers can give consumers a better experience not just on their site but across the internet.

Consumer 241

Consumer Merchant Services Social Media Technology 241

GetElastic

JANUARY 14, 2019

The success of industry disruptors such as Airbnb, Amazon and Tesla can be attributed to many factors, but these companies all have one thing in common — a focus on creating an exceptional customer experience, rather than just selling a product. As a result, customer expectations as a whole are evolving.

Customer Experience 136

Customer Experience Customer Multichannel Social Media 136

GetElastic

JANUARY 13, 2019

The success of industry disruptors such as Airbnb, Amazon and Tesla can be attributed to many factors, but these companies all have one thing in common — a focus on creating an exceptional customer experience, rather than just selling a product. As a result, customer expectations as a whole are evolving.

Customer Experience 150

Customer Experience Customer Multichannel Social Media 150

Retail TouchPoints

FEBRUARY 5, 2024

And it makes sense, as retail media networks are fundamentally built to enhance the consumer experience, provide deeper insights and consequently drive improved sales. Equally crucial is treating each impression as an experiment. It’s like offering everyone the perfect glass slipper instead of one-size-fits-all.

Retail 249

Retail Omnichannel Consumer Channel 249

Retail TouchPoints

DECEMBER 5, 2023

Hy-Vee is prioritizing this growth area through a strategic partnership with Samsung that allows the supermarket chain to bring dynamic ads and content into stores, as well as through a robust network of Samsung Connected TVs and Direct Out-of-Home (OOH) advertising channels. “Hy-Vee,

Channel 224

Channel Management POS Demo 224

Retail TouchPoints

MAY 5, 2022

During the COVID-19 pandemic, homebound consumers became digital-first natives as they turned to self-service channels to manage their lives and satisfy their shopping needs. Customers want service, responsiveness and results, and they want it all now. Bottom line: service doesn’t begin with traditional channels.

Retail 225

Retail Customer Experience Channel Technology 225

Retail TouchPoints

AUGUST 17, 2022

While many brands and retailers are focusing on engaging Gen Z, Gen Alpha is slowly creeping into the picture. Gen Alpha — consumers born after 2010 — have grown up immersed in technology. That’s why retailers like Kids Foot Locker are embracing the convergence of community and technology to effectively reach Gen Alpha consumers.

Social Media 260

Social Media Omnichannel Apparel Consumer 260

Retail TouchPoints

JANUARY 11, 2024

across retail C-suite executives, information technology leads and business development managers, we found that 81% of retail decision makers feel urgency to adopt generative AI technologies, with 72% ready to deploy generative AI in the coming year. Support and scale customer service. Streamline product catalog management.

Retail 224

Retail eCommerce Technology Social Media 224

Retail TouchPoints

MARCH 14, 2024

The four key strengths that retailers need to build or to nurture are: data depth; data quality; a simple process for media buyers; and a technology stack that enables data management, audience building, tracking, measurement and billing. Optimize ad spaces to deliver relevant, engaging content that adds value to the customer experience.

Retail 269

Retail Omnichannel Consumer Channel 269