BigCommerce

MARCH 23, 2017

For ecommerce businesses, there are few better advertising tools and channels out there than Google and Facebook. Of course, with so much opportunity comes a cost. PPC advertising is equal parts art and science. If you’re running a PPC campaign, then you have a clear idea of what keywords are your top performers.

PPC 408

PPC BigCommerce Recommendation Apparel 408

Inflow Insights

NOVEMBER 11, 2021

If you have a limited advertising budget, what digital paid advertising channels should you invest in? For most eCommerce businesses, the decision comes down to social media advertising (ie. Which eCommerce products tend to work best on each channel. Instagram/Facebook Ads) vs. Google Ads (Shopping & Search).

Social Media 125

Social Media eCommerce Recommendation PPC 125

Omnisend

APRIL 28, 2023

You can easily track your performance through various marketing channels. You’ll have more channels available to you for this including live chat, email, social media DMs, and more. Tips on how to sell online If you don’t already have a digital presence, starting an ecommerce store can be daunting. Your brand voice.

Definition 88

Definition Shipping Costs Payment Services Merchant Services 88

Omnisend

APRIL 28, 2023

You can easily track your performance through various marketing channels. You’ll have more channels available to you for this including live chat, email, social media DMs, and more. Tips on how to sell online If you don’t already have a digital presence, starting an ecommerce store can be daunting. Your brand voice.

Definition 88

Definition Shipping Costs Payment Services Merchant Services 88

Inflow Insights

JULY 29, 2019

Most people would gauge the success of any agency (including answering who the best eCommerce agencies are) by their size and revenue. My goal was to build a $10 million eCommerce marketing agency — and build it fast. Each team member has $2,500 per year to use for conferences and training courses.

eCommerce 103

eCommerce PPC SEO eCommerce Marketing 103

BigCommerce

JUNE 6, 2017

Think about it — if you have one static ad displayed across all channels you’ll induce “banner blindness” — especially without a frequency limit in place. You spend time looking for a “magic bullet” in marketing blogs, podcasts, webinars, and courses instead of putting your head down, and executing on proven ideas.

BigCommerce 419

BigCommerce Channel Shopping Carts Marketing 419

Ecommerce Platforms

MAY 2, 2018

Kiri Masters and Julie Spear sit down with expert guests for high-level discussions about ecommerce strategies, trends, and innovations. Ecommerce Marketing. Ecommerce and marketing go hand in hand, which is exactly why Robert Kilonzo created this podcast. Ecommerce Quick Tips Podcast.

eCommerce 187

eCommerce Small Business Retail Online Retail eCommerce Marketing 187

Prisync

MAY 11, 2017

This can be as simple as understanding the impact of a new UX implementation or as complex as measuring the return of an entire new PPC campaign. Of course e-commerce ROI calculation depends on what you want to learn about the state of your online store. The point is: is it worth the time or money that you invest into it?

eCommerce 40

eCommerce eCommerce Marketing Definition Channel 40

Inflow Insights

JUNE 17, 2019

Top-of-funnel has a reputation for being costly, cumbersome, and ineffective for eCommerce — and this is especially true in eCommerce social media advertising. For some paid digital marketing channels, jumping to ‘ Do’ is logical. And of course, US-based.

eCommerce 104

eCommerce Social Media eCommerce Marketing Customer 104

Omnisend

SEPTEMBER 6, 2021

However, this does present some unique challenges to marketers, whose previously relied-upon channels have been becoming more limited, either in use, or in the data collected from customers. I think, fundamentally, all these changes are good for the human being and for the ecommerce marketer or any marketer.

eCommerce 148

eCommerce Books Marketing Merchant Services 148

BigCommerce

DECEMBER 13, 2017

When we were selling mobile device products on Amazon we created an ubiquitous effect by promoting our reviews on all of our other channels. These channels include: Facebook. Beyond that, really consider promoting Amazon through marketing channels typically reserved for your own website. They can be advertised using PPC.

Shipping Costs 414

Shipping Costs Marketing Merchant Services SEO 414

Inflow Insights

JULY 13, 2021

Oftentimes, CPA for giveaways can be lower than PPC, paid social, and other marketing channels. When customers aren’t ready to make a purchase, content offers — webinars, courses, buying guides, white papers, etc. — Offer landing pages are great for PPC, social, and affiliate channels. Content Offers.

eCommerce 120

eCommerce Marketing Shipping Costs X-cart 120

Inflow Insights

SEPTEMBER 16, 2019

How does chat perform on different marketing channels SEO, PPC, email, etc.? Which marketing campaign is an individual chat attributed to? For physical products, you will track product sales, of course. Ask the following questions to get insights: Which pages have the most chats initiated on them?

Live Chat 69

Live Chat eCommerce Mobile Conversion Optimization 69

BigCommerce

NOVEMBER 2, 2017

AdWords/PPC: The strategy of paid placement across the web to earn net new traffic and re-capture visitors who bounced. You can get more backlinking advice in our Ecommerce SEO Guide. Ecommerce is, of course, no different. Remember that a huge percentage of all ecommerce shopping is now done on smartphones.

eCommerce 420

eCommerce Social Media BigCommerce Mobile 420

eCommerceFuel

JANUARY 5, 2018

How many cutting ­edge eCommerce marketing gurus do you know talking about print mail? We talk about the level of ROI he sees with direct mailing relative to other channels like e-mail, PPC, retargeting, things like that. McGregor : That, of course, is a little bit of a tricky question. Yeah, me neither.

Marketing 37

Marketing eCommerce WooCommerce Apparel 37

Ecommerce Platforms

JULY 31, 2020

Typically, you'll employ an ecommerce agency to assist with specific tasks you and your in-house team members don't have the time or skills to tackle. Some focus on creative services, others specialize in specific marketing channels or tech, while others might boast several areas of expertise. SEO Marketing Strategy.

eCommerce 118

eCommerce Web Design SEO Beauty and Health 118

eCommerceFuel

JANUARY 5, 2018

How many cutting ­edge eCommerce marketing gurus do you know talking about print mail? We talk about the level of ROI he sees with direct mailing relative to other channels like e-mail, PPC, retargeting, things like that. McGregor : That, of course, is a little bit of a tricky question. Yeah, me neither.

Marketing 20

Marketing eCommerce WooCommerce Apparel 20

ROI Revolution

DECEMBER 20, 2017

If you sell hiking equipment, create a competition for the best photo of a unique location (while wearing your gear, of course!). You need to create a plan for every single aspect of your marketing and advertising. Determine which channels are the most profitable, or which new channels you will test. The sky is the limit.

eCommerce 60

eCommerce Mobile PPC SEO 60

BigCommerce

OCTOBER 4, 2017

I created this guide for one reason… Search engine optimization is a low-hanging fruit for ecommerce websites. Despite the fact that SEO has the highest ROI of any ecommerce marketing campaign, most online shops are put together with little to no consideration of search engines. That’s a simplification, of course.

SEO 419

SEO eCommerce Gifts Blog 419

BigCommerce

AUGUST 31, 2017

Yet, channel distribution is necessary in order to win sales. This is a balancing act between marketing and operations –– two retail departments continuing to better blend as consumer expectations demand seamless experiences. Of course, this process can be sped up significantly if you work with an SEO expert. And do it now.

Marketing 252

Marketing Shipping Costs Multi-channel Channel 252

Ecommerce Platforms

MARCH 9, 2020

This suggests that the ecommerce market is growing exponentially over time. Shopify, which currently stands as an in-demand and the most popular ecommerce selling channel by merit, hosts over 1 million active users. It’s even worse than it looks if you have a strapped marketing budget. Smartphone accessories.

Shipping Costs 239

Shipping Costs Merchant Services Shopify Payment Services 239

ROI Revolution

DECEMBER 2, 2021

Digital emerged more than ever as a channel for consumers looking for home products. Additionally, pre-pandemic, furniture and home furnishing ecommerce was projected to reach $76.80 Globally, consumer electronics ecommerce is expected to grow to $343.34 billion in 2020. of all digital ad spending this year. billion last year.

eCommerce 148

eCommerce Social Media Payments Payment Services 148

ROI Revolution

JANUARY 5, 2022

With the food delivery industry seeing significant gains over the course of the pandemic, DoorDash and Uber Eats are projected to grow by over 40% this year to surpass $57 billion in US sales. Digital emerged more than ever as a channel for consumers looking for home products. Retail TouchPoints). Insider Intelligence).

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

NOVEMBER 4, 2021

Digital emerged more than ever as a channel for consumers looking for home products. Additionally, pre-pandemic, furniture and home furnishing ecommerce was projected to reach $76.80 Globally, consumer electronics ecommerce is expected to grow to $343.34 billion in 2020. of all digital ad spending this year. billion last year.

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

OCTOBER 7, 2021

Globally, consumer electronics ecommerce is expected to grow to $343.34 By 2025, the global consumer electronics ecommerce market is projected to be worth over $511 billion. Facebook and Google channels drove growth several times that of online stores. Digital ad spend in the electronics category will account for 9.2%

eCommerce 78

eCommerce Social Media Payments Payment Services 78