Optimizely

DECEMBER 21, 2017

Contextual commerce harnesses another trend you’ve probably heard a lot about — omnichannel. Consumers want to shop anytime, anywhere, on any device, through multiple channels — and not necessarily in a linear fashion. You want your buyers to have a perfectly smooth and consistent experience, no matter the channel.

Customer Loyalty 191

Customer Loyalty Improvements Customer Merchant Services 191

Omnisend

DECEMBER 15, 2020

The challenge for ecommerce businesses is the average customer uses ten different channels, including contact forms, social media profiles, live chat, and email—making it hard for companies to know where to focus their efforts. What is Omnichannel Support? This way, your customers always get accurate answers.

Omnichannel 148

Omnichannel Live Chat Customer Social Media 148

lateshipment

APRIL 2, 2021

Let’s not waste any more time and dive right into the eCommerce trends for 2021 and how they can help you improve your online business in terms of sales, CX, and customer loyalty – to thrive in 2021! . Hybrid (omnichannel) marketing is the future now. eCommerce is growing (higher, further, faster). hot and trendy.

Customer Loyalty 130

Customer Loyalty eCommerce Customer Shipping Costs 130

ESW

APRIL 3, 2023

As we headed home, we reflected on key topics and trends that are poised to shape the landscape for brands with DTC channels. Omnichannel and Unified Commerce Today’s shoppers have more choices than ever. To meet that demand, retailers and brands with DTC channels cannot depend on ecommerce sites alone.

Channel 78

Channel Customer Loyalty Social Media Customer Experience 78

Smile.io

AUGUST 25, 2023

Sephora's Beauty Insider Sephora’s Beauty Insider VIP loyalty program. Program highlight: reward exclusivity Sephora’s Beauty Insider is undoubtedly one of the best ecommerce customer loyalty programs out there. Program highlight: flexible redemption values.

Customer Loyalty 78

Customer Loyalty Beauty and Health Customer Food and Beverages 78

Omnisend

FEBRUARY 22, 2021

Omnichannel marketing continues to get a lot of ink (and will do so for as long as there is a digital universe) for the very good reason that it continues to evolve. Five years ago SMS marketing campaigns were infrequent; today they are a completely normal way to engage a subset of customers, such as your best brand fans. 1: Shipping.

Omnichannel 146

Omnichannel Marketing Shipping Merchant Services 146

Smile.io

MAY 15, 2024

. - There are many scaling strategies for commerce brands—laying the foundation for growth, enhancing operational efficiency, expanding market reach, focusing on customer loyalty, and adding programs like Smile.io to retain customers. Shopify Plus and POS are great options for omnichannel commerce. 

Payment Services 46

Payment Services Merchant Services eCommerce Payments 46

Smile.io

NOVEMBER 17, 2022

Small Business Saturday is an excellent opportunity for small businesses to kick off the holiday retail season while building small business loyalty among its customers. Driving customer loyalty is essential for growth and stability in ecommerce. How to build loyalty on Small Business Saturday Implement a loyalty program.

Small Business Retail 81

Small Business Retail Social Media Omnichannel Customer Loyalty 81

Retail TouchPoints

JANUARY 11, 2023

But first, he spoke with Retail TouchPoints to offer a glimpse into his entrepreneurial mind, including his lessons on driving customer loyalty through innovative physical experiences. Lesson 1: Embrace all the senses to bring your brand to life. In the fast-paced world of retail, it’s easy to get lost in tasks.

Retail 259

Retail Social Media Customer Loyalty Travel 259

Retail TouchPoints

FEBRUARY 1, 2021

Omnichannel shopping. Without seamless checkout and customer service options available across channels, customers will go elsewhere — especially now that more shopping is done online and consumers can switch to the competition with a quick click. Voice commerce. Before this year, 70% of its sales were to restaurants.

Customer Experience 306

Customer Experience Customer Omnichannel Social Media 306

Retail TouchPoints

OCTOBER 17, 2023

Phone-based customer service, or voice, is well established as the most commonly used and the most tightly managed customer service channel. It may be exactly what contact centers need to not just move on from deflection, but have the confidence to once again encourage customers to call.

Customer 267

Customer Multi-channel Channel Customer Experience 267

Retail TouchPoints

JANUARY 5, 2022

But like any hot trend that has garnered a lot of buzz (I’m talking about you, “omnichannel”), there has been confusion about what experiential retail actually entails — and how it can be done successfully. And that could be through downloading the app, signing up for the email list or following the brand on social media.”

Retail 288

Retail Omnichannel Social Media Consumer 288

Smile.io

MARCH 8, 2024

There have been shopping channels since the 1980s, but then the internet came along, and ecommerce hasn’t slowed down since.  Online shopping and social media use are on the rise source: Backlink.io billion people used social media platforms last year.  Not anymore. billion by 2028.

Social Media 72

Social Media Customer Loyalty Customer Retention eCommerce 72

retailnext

AUGUST 15, 2019

Securing a sizable base of loyal, returning customers can be quite a mountain to climb in a variety of saturated retailing segments. Offering excellent delivery services is a great way to capitalize on and win customer orders, and ultimately encourage customers to return to your site or store. Offer rewarding loyalty programs.

Customer Loyalty 40

Customer Loyalty Payment Services Customer Live Chat 40

Retail TouchPoints

FEBRUARY 17, 2023

Lesson 2 Transparency and alignment are key to agile marketing operations: Marketing strategies and investments need to change at the speed of the customer. And in today’s omnichannel environment, that change is happening faster than ever. One truly can’t exist without the other,” she said. “I

Marketing 289

Marketing Customer Loyalty Omnichannel eCommerce 289

Optimizely

DECEMBER 14, 2017

Without this detailed customer data , you’re completely in the dark as to how engaged customers really are. You can quickly and easily tell that a buyer is engaged if they’ve interacted with you across multiple channels and devices in the past month. Drive customer loyalty over time.

Customer 210

Customer B2C Customer Loyalty Customer Data 210

Omnisend

JANUARY 8, 2024

The influence of repeat customers on business reputation Repeat customers are your brand ambassadors. However, you still need to learn how to retain these repeat customers. You can send post-purchase emails and drip campaigns based on customer data and behavior. It’s the perfect incubator for trust and loyalty.

Customer 88

Customer Customer Retention Social Media X-cart 88

Optimizely

DECEMBER 14, 2017

Without this detailed customer data , you’re completely in the dark as to how engaged customers really are. You can quickly and easily tell that a buyer is engaged if they’ve interacted with you across multiple channels and devices in the past month. Drive customer loyalty over time.

Customer 150

Customer B2C Customer Loyalty Customer Data 150

Kissmetrics

JANUARY 17, 2022

Most marketers use the strategy on multiple channels. The point of personalized marketing is to understand your customers more and how they like to communicate so you can better engage them in the busy online world. Segmentation helps brands to understand their customers better and target their products accordingly.

Marketing 273

Marketing Recommendation Social Media Improvements 273

Retail TouchPoints

JUNE 22, 2023

The brand uses a combination of Facebook, Instagram, YouTube, TikTok and even other channels, and adjusts its approach based on its goals and changing consumer behaviors. “In In marketing, it’s not about one channel or another; you need the portfolio because things can change,” Preis explained.

Customer 273

Customer Clothing Consumer Fashion 273

Ecommerce Platforms

OCTOBER 4, 2022

It offers B2B-related features, dropshipping with AliExpress, live streaming, and social media capabilities, allowing you to expand your business in more ways than one. To kickstart the creation of your online store, you start with a simple template, which you can then customize with Shopline’s drag-and-drop editor. .

eCommerce Platforms 208

eCommerce Platforms eCommerce Payment Services Merchant Services 208

Smile.io

APRIL 15, 2024

  PetSmart shows its commitment to fostering true brand loyalty once again by retroactively applying customers’ spending to their VIP status.  That is, ensuring customers can leverage the loyalty program online and in-store. A connected omnichannel loyalty experience that works in-store and online.   

Social Media 74

Social Media POS Gifts Events 74

Retail TouchPoints

SEPTEMBER 21, 2021

You have to have [social media] surveillance of course, but a better strategy is to use actual cloud-based software-as-a-service that handles the spikes for you,” Goetsch noted. How to Get the Most Value From Your Loyalty Program This Season. How to Get the Most Value From Your Loyalty Program This Season.

Payments 242

Payments Payment Services Customer Experience Social Media 242

Pivotree Blog

OCTOBER 10, 2023

Omnichannel demand is still going strong. Customer loyalty hinges on your ability to consistently meet their expectations for a positive experience. But if you fall behind on expectations, that loyalty can become tarnished and it won’t be easy to polish up the relationship. But omnichannel demand has changed the game.

Shipping Costs 52

Shipping Costs Omnichannel Shipping Social Media 52

Smile.io

JULY 25, 2023

Along with marketing your loyalty program, there are several things you can do to add excitement to the customer loyalty experience from custom earning actions to time-based bonus points events. Take some inspiration from two brands that are effectively connecting their online and IRL loyalty programs.

eCommerce 60

eCommerce Jewelry Omnichannel Social Media 60

Ecommerce Platforms

JULY 9, 2022

Manage inventory across multiple sales channels and locations. Customer loyalty programs with distinct customer profiles. Integration with email and social media marketing campaigns. When you collect customer data, you can make product recommendations based on what customers bought before.

POS 180

POS Shopify Payment Services Shipping Costs 180

Omnisend

APRIL 26, 2021

Social Commerce. With 40% of business owners using social media to generate sales and 60% of shoppers learning about new products from Instagram, social commerce is already having a huge influence on how people interact with businesses, discover new products, and share them with their friends.

eCommerce 135

eCommerce Social Media Merchant Services Shopify 135

GetElastic

AUGUST 18, 2021

The effect of mobile on B2B eCommerce is expected to continue accelerating, with B2B leaders doubling down on mobile commerce to increase engagement, drive traffic, and boost customer loyalty. Prioritizing channels with larger contributors to current traffic. Fears of mobile underperformance and establishment of a new medium.

B2B 145

B2B eCommerce Payment Services Marketing 145

Retail TouchPoints

APRIL 13, 2021

The 15 sessions, now available on demand, encompass critical areas of the retail enterprise, including: customer loyalty strategies; visual tech developments such as AR and 3D modeling; fulfillment and delivery management; the power of social networks; fast-growing Buy Now, Pay Later services; and the all-important customer experience.

Consumer 144

Consumer Payment Services Fulfillment Multi-channel 144

RetailMinded

FEBRUARY 20, 2023

Amplify Your Associates’ Reach via Social Marketing If you’re making the right hiring decisions, your sales associates should be prime examples of who you’d want as brand ambassadors. Leverage their established social media following by having them promote your products or services on their social channels.

Small Business Retail 52

Small Business Retail Social Media Marketing Retail 52

Omnisend

APRIL 15, 2021

5 Tips for Building a Successful Loyalty Program. Develop an omnichannel loyalty program. Although omnichannel marketing and customer support initiatives are not new, most companies struggle to integrate these omnichannel tactics into their loyalty programs. Gamify your loyalty program.

Omnichannel 78

Omnichannel Shipping Costs Social Media eCommerce 78

Wiser

JUNE 26, 2018

The key to their success lies in the strategic use of omni-channel efforts to connect the customer directly with the company. How do successful businesses allow the customer’s in person experience to be online and mobile friendly? Allow your customers to pick-up online purchases in your location. Social media is a must.

Retail 105

Retail Shipping Costs Social Media Omnichannel 105

Smile.io

AUGUST 1, 2022

The good news is that you're probably already using two powerful channels to retain customers⁠—email and SMS. Here are five ways you can use both channels  to increase retention and keep your customers around for life. Happier customers. Think about what a typical sale looks like.

Merchant Services 74

Merchant Services Marketing Payment Services Omnichannel 74

GetElastic

FEBRUARY 9, 2022

eCommerce Promotions, when executed correctly, capitalize on the online consumer behavior, which helps you to continuously boost sales and customer loyalty despite the competition. Engage Your Customers. The key to keeping a customer is to engage. Leverage Social Media. global social commerce?market?will

eCommerce 78

eCommerce Customer Social Media eCommerce Platforms 78

Omnisend

APRIL 15, 2021

A prime way of reaching this crossroad is with customer engagement marketing and customer engagement strategies. Customer engagement can come in many forms, from contests on social media to openly addressing customer feedback. Loyalty Systems. Brand loyalty is vital to any marketing strategy.

Live Chat 78

Live Chat Customer Marketing Social Media 78

Sailthru

JUNE 23, 2023

Even though they are the first generation of social media natives, email remains one of the most powerful channels for reaching Millennials. Email remains one of the most effective and efficient ways to personalize a customer journey. Millennials love loyalty programs.

Marketing 78

Marketing Social Media Customer Loyalty Banking 78

Korona

NOVEMBER 30, 2022

Loyalty programs offer rewards, discounts, or other special incentives designed to encourage customers to purchase a store’s or brand’s products and build trust with them. They, therefore, provide a wealth of information about customer preferences that is valuable to your future marketing strategies. .

Customer Loyalty 52

Customer Loyalty Retail Shipping Costs Social Media 52