How a Reactive Omnichannel Strategy can Help you Capitalize on Reactive Buying Trends
Retail TouchPoints
OCTOBER 4, 2023
Flexibility and timeliness are absolutely key when it comes to responding to fast-moving buying trends, as retailers must balance longer-term buying choices with customers’ shorter-term impulse decisions. By personalizing the customer journey using composable commerce, they can now deliver a first-class digital purchasing experience.
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