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CI&T Research: Price-Conscious Consumers Still Want Stellar Shopping Experiences

Retail TouchPoints

As a result, brands and retailers have had to up their game for their omnichannel strategies to ensure they have the new features and functionality that consumers require to find the best products at the best price. Far fewer respondents ( 56% ) said that more expensive product assortments would lead them to have higher expectations. “We

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You Choose: Free Shipping vs. Lower Prices

ChannelAdvisor

Which would you rather choose: a $49 product with free shipping or the same product for $39 plus $10 shipping? Free shipping was once a fast-growing trend in e-commerce. The Psychology of Online Pricing. This is called the zero price effect , or the irrational urge to get free stuff. Source: Shippo, 2021.

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Harnessing the Potential of Returnless Refunds to Improve Profitability and Customer Experience

Retail TouchPoints

Returns are a major cost of doing retail business of any kind, but especially online. This is just one example of how companies are utilizing technology innovations to prevent returns up front. Returnless refunds also make sense for companies shipping heavy or bulky items that are more expensive to ship.

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Is Selling on Amazon the Cure for High Customer Acquisition Costs?

Retail TouchPoints

As more direct-to-consumer (DTC) brands face heightened competition and rising cost-per-acquisition rates online, many have disinvested in their branded ecommerce experiences and doubled down on unique brand opportunities found on marketplaces like Amazon. It’s inevitable.

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How to Sell & Ship Perishable Goods Online

Groove

By offering your perishable products directly to consumers outside of your existing in-person sales channels, you will earn new brand champions without sacrificing profit margins to middle-men and chain grocery stores. Shipping Requirements. The list of effects from these shipping requirements goes on for quite a while.

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Free Shipping or Fast Shipping? Both!

ChannelAdvisor

You can have a great product, but if you can’t get it to the customer free of cost or within two days, you have a great product without any takers. In 2023, customers expect nothing less than free and fast shipping. It is extremely hard to offer both free and fast shipping if you don’t have the pockets for Fulfillment by Amazon.

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Free Shipping or Fast Shipping? Both!

ChannelAdvisor

You can have a great product, but if you can’t get it to the customer free of cost or within two days, you have a great product without any takers. In 2023, customers expect nothing less than free and fast shipping. It is extremely hard to offer both free and fast shipping if you don’t have the pockets for Fulfillment by Amazon.