Forrester eCommerce

MARCH 16, 2023

consumers spent (what the Bureau of Economic Analysis calls personal consumption expenditure, or PCE) increased by 9% over 2021. High Prices Have Bouyed Revenue Growth In 2022, the amount of money U.S. Not all of that is considered “real” spending – that is, people buying more stuff.

Consumer 195

Consumer Customer Experience B2C Customer 195

Forrester eCommerce

DECEMBER 8, 2023

We are doing research into the long view of WHAT, WHY, and HOW genAI will break down and rebuild how businesses work; how consumers live; how knowledge and reality patterns shift; and how companies, industries, […]

Consumer 246

Consumer Technology Customer 246

Forrester eCommerce

OCTOBER 24, 2023

Consumers and customers interact with brands across their customer journeys (see figure). Though the end customer doesn’t necessarily distinguish between different types of interactions, companies acutely know that different personalized tactics require different strategies, data, and technology. Many of these moments are personalized.

Consumer 387

Consumer Technology Customer B2C 387

Retail TouchPoints

SEPTEMBER 29, 2023

One of the most interesting things I learned was that in the 19 th and early 20 th centuries, some companies built what came to be known as “company towns,” owning not just the houses where their workers lived but the “Company Store” that they shopped at, as well as other essential services.

Fulfillment 286

Fulfillment Customer Experience SEO Operations 286

Retail TouchPoints

OCTOBER 24, 2023

The last three years have been a whirlwind for retailers and CPG companies. However, discretionary spending is expected to drop as the federal student loan pause ends in the fall, leaving consumers with less buying power and putting pressure on revenues.

Retail 286

Retail Supplies Operations Technology 286

Retail TouchPoints

NOVEMBER 10, 2023

The brand has acquired a newfound relevance among Gen Z and millennials that has helped the company achieve a 5% year-over-year net revenue increase, while Kate Spade and Stuart Weitzman both saw losses over the same period. Federal Trade Commission’s second request received on November 3, 2023,” the company reported.

Operations 265

Operations Omnichannel Fashion Improvements 265

Retail TouchPoints

SEPTEMBER 1, 2022

Desire Company CEO Eric Sheinkop discussed the survey results with Retail TouchPoints : Retail TouchPoints (RTP): What’s the significance of the fact that so many consumers doubt influencers even use the products they’re recommending? It’s mental exhaustion for consumers and also a lot of money wasted by marketers. of all U.S.

Consumer 321

Consumer Recommendation Marketing Retail 321

Retail TouchPoints

JUNE 28, 2023

As it marks its 10-year anniversary, DoorDash is doubling down on its ambition to evolve beyond restaurant delivery to become “the local commerce company.” We are proud of the progress we’ve made in the first decade, digitizing all of local commerce and making it feel as native to consumers as ecommerce has become.”

Merchant Services 269

Merchant Services Payment Services Sporting Goods Fulfillment 269

Retail TouchPoints

MARCH 13, 2024

The company promises “immersive and interactive” experiences across 19 departments, ranging from furniture and décor to outdoor and home improvement. ” Wayfair also plans to give away a total of $250,000 to empower consumers to create a space that reflects their own personal style. just outside of Chicago.

Consumer 237

Consumer Outdoor Improvements Marketing 237

Retail TouchPoints

FEBRUARY 20, 2024

and UK, following a test period with two Sweden-based companies, the restaurant app Maitres and the Tradera marketplace. Merchants gain access to personal data with the consent of the consumer, and Klarna takes full charge of verifying the consumer’s data. The service is now available in the U.S.,

Merchant Services 260

Merchant Services Payment Services Consumer Clothing 260

Retail TouchPoints

MARCH 14, 2024

And despite having trouble selling tenants on the idea of a multi-story mall, which was considered a crazy idea at the time, the company moved forward with its planned addition of a second level in the 1970s. The result has been the creation of new enclaves of wealthy consumers in cities across the U.S.,

Travel 297

Travel Consumer Shipping Drop Ship 297

Retail TouchPoints

OCTOBER 4, 2023

As one of the largest media and entertainment companies in the world, NBCUniversal is also one of the biggest vehicles for brands to connect with consumers. Consumers have so much choice, and brands more than ever need to show up in a way that’s relevant.” said Reduto.

Retail 271

Retail Consumer Shopping Carts Technology 271

Retail TouchPoints

DECEMBER 15, 2022

The Honest Company , the Jessica Alba-founded baby and home goods brand, has named Carla Vernón as its new CEO, effective Jan. Current CEO Nick Vlahos will step down from day-to-day operations as part of a planned succession but will remain on the company’s board of directors. Honest Company Board Chair James D.

Beauty and Health 256

Beauty and Health Food and Beverages Omnichannel Events 256

Retail TouchPoints

SEPTEMBER 9, 2022

The apparel industry’s enormous global environmental impact has made it a primary focus of sustainability efforts, and consumers — or at least a significant portion of them — want to do their part. and globally, we need a message that will resonate with more consumers, not just young urbanites.

Apparel 335

Apparel Consumer Fashion Information 335

Retail TouchPoints

SEPTEMBER 8, 2023

In a statement, the company reported that Baxter stepping down is “unrelated to the company’s accounting or financial reporting,” which was released earlier this week and included a consolidated net sales decrease of 6%. (EXPR) has appointed former Tyson Foods exec Stewart Glendinning as its new CEO following Tim Baxter’s resignation.

Consumer 231

Consumer Apparel Fashion Omnichannel 231

Retail TouchPoints

JANUARY 13, 2023

Beauty brand Morphe ’s parent company FORMA Brands has initiated voluntary Chapter 11 proceedings in order to facilitate the sale of its assets for $33 million. The company is in the process of closing all 18 of its U.S. stores, though it confirmed in a tweet that stores outside the U.S. will remain operational.

Operations 287

Operations Management Consumer eCommerce 287

Retail TouchPoints

APRIL 14, 2022

No7 Beauty Company is embarking on a project to streamline its product development, with a focus on product innovation, customer satisfaction, speed to market and corporate social responsibility (CSR). The retailer will deploy the Bamboo Rose multi-enterprise product and supply chain platform. “We

Supplies 296

Supplies Management Improvements Marketing 296

Retail TouchPoints

MARCH 9, 2023

Concerns over climate change continue to mount, and there is an increasing demand for companies to decrease their environmental impact through whatever means possible. In 2020, 140 of the largest companies stated their intentions to completely eliminate emissions within the next few decades. Take CO2 emissions for example.

Apparel 288

Apparel Clothing Technology Consumer 288

Forrester eCommerce

FEBRUARY 24, 2020

But while governments struggle to standardize security protocols for the IoT market, employees, and companies by extension, remain vulnerable to a slew of unsecured devices entering their home networks and expanding their attack surface. […].

Consumer 289

Consumer Marketing Customer 289

Retail TouchPoints

JULY 28, 2023

Accenture surveyed more than 10,000 consumers in 16 countries and found that although we’re living in a time of “lasting uncertainty,” the “ resilient consumer ” is uncovering new ways to protect and control what is most important to them. As a result, consumer behaviors are becoming more complex.

Consumer 240

Consumer Leisure Multi-channel Retail 240

Retail TouchPoints

AUGUST 3, 2022

Consumer Product Safety Commission (CPSC) announced that The TJX Companies has agreed to pay a $13 million civil penalty for selling, offering for sale and distributing previously recalled consumer products. The majority of the post-recall sales were products recalled due to the risk of infant suffocation and death.

Consumer 267

Consumer Management Retail 267

Retail TouchPoints

NOVEMBER 13, 2023

However, consumers are still spending, the labor market remains tight, and the Adobe Digital Price Index recently posted an overall 40-month low, an encouraging sign for online shoppers: Adobe reported that online prices fell for 11 out of 18 tracked product categories on an annual basis. But there are possible headwinds on the horizon.

Consumer 319

Consumer Merchant Services Sporting Goods eCommerce 319

Forrester eCommerce

DECEMBER 16, 2020

Many software companies, for example, owe the lion’s share of their revenue from sales through partners. Partnering with consumers, however, is less mature and less industrialized, even if the practice is actually very widespread. First of all, what is a consumer partner, or […].

Consumer 369

Consumer B2C Customer Marketing 369

Retail TouchPoints

FEBRUARY 12, 2021

With COVID-19 case counts declining and vaccination efforts underway, eager consumers and retailers are both looking hopefully toward a future return to normal. The pandemic has forever altered consumer behavior, and this year in particular consumers find themselves in a kind of limbo — hope is on the horizon, but “normal” isn’t here yet.

Consumer 347

Consumer Omnichannel Events Customer Experience 347

Forrester eCommerce

MAY 3, 2023

I’ve seen an alarming number of posts on LinkedIn and Mastodon reminding people not to input company and consumer data into ChatGPT. It’s an important reminder but one that also highlights the need for this blog post: There’s no way of knowing what happens to that data. DO NOT PUT IT INTO A GENERATIVE AI […]

Consumer 195

Consumer Blog 195

Retail TouchPoints

APRIL 13, 2021

Ethical consumer goods brand The Honest Company filed for its long-anticipated IPO on April 9, 2021. Co-founded by actress Jessica Alba in 2012, the company touts a line of hypoallergenic, ethically sourced products in the baby, beauty and home cleaning categories. According to the SEC filing , The Honest Co.

eCommerce 279

eCommerce Consumer Consumer Goods Channel 279

Forrester eCommerce

APRIL 25, 2023

Revenge spending, financial avoidance, and impulse buying are just a few financial behaviors of Gen Z consumers that may seem beneficial to companies in the short term but have disadvantageous consequences in the long run. In Q4 of 2022, credit card balances reached $986 billion, surpassing the pre-pandemic record of $927 billion.

Consumer 195

Consumer B2C Customer Marketing 195

Retail TouchPoints

JUNE 7, 2023

In the wake of OpenAI’s explosion in popularity, every other ecommerce and marketing technology company appears to be hitting the market claiming to have an artificial intelligence solution. Ecommerce companies looking to adopt an AI and machine learning-powered solution should take note. Does the product actually use AI at all?

eCommerce 258

eCommerce Technology Supplies Blog 258

Retail TouchPoints

MAY 6, 2021

Office Depot will separate itself into two independent, publicly traded companies, each with its own focused strategy and investment profile. The separation will also provide exciting opportunities for our employees, whose dedication and talent will enable both companies to realize their full potential.”. Sales fell 13% to $2.4

B2B 165

B2B Consumer Toys Supplies 165

Retail TouchPoints

MARCH 16, 2023

What we know for sure is that consumer perceptions and choices are affected by culture, which also affects spending habits. Culture shapes consumer motivations, deliberation styles and decision-making, affecting every stage of the customer journey. American consumers, even those in the top 1% of wealth, are more focused on saving.

Consumer 289

Consumer Leisure Technology Travel 289

Retail TouchPoints

MAY 9, 2022

The COVID-19 pandemic has undoubtedly accelerated shifts in consumer behavior and expectations, and not many have been as dramatic as the explosive rise of ecommerce. Perhaps one of the biggest pain points brands have struggled with in ecommerce over the past two years is meeting consumers’ increased demand for immediacy.

Consumer 286

Consumer Fulfillment Order Fulfillment Shipping 286

Retail TouchPoints

OCTOBER 12, 2023

As his title implies, Volin leads the CVS CarePass program , and he shared how the retailer’s relatively new paid membership is helping the company double down on both its values and value. We quite literally put our money where our mouth is, and it really reinforces what we stand for.

Beauty and Health 280

Beauty and Health Consumer Shipping Costs Travel 280

Retail TouchPoints

JUNE 9, 2022

The majority of consumer goods and retail (CGR) companies have accelerated their digital journeys over the last two years to better serve the growing number of online shoppers. The driver here is that CGR companies cannot afford to deliver a poor online shopping experience that sends customers fleeing to the competition.

Consumer Goods 253

Consumer Goods Consumer Retail B2C 253

Retail TouchPoints

FEBRUARY 24, 2023

Spurred by the global pandemic, a rise in social activism and the surge of wellness movements, consumer sentiment has shifted significantly over the past few years. Nearly all (93%) consumers surveyed in PwC’s most recent Holiday Outlook shared that trust is a top influencer in their buying decisions. Pre-pandemic, that number was 70%.

Consumer 262

Consumer Social Media Recommendation Apparel 262

Retail TouchPoints

JANUARY 20, 2022

Over the last few years, sustainability has become increasingly important to consumers. Executives from both companies spoke at the2022 NRF Big Show , which took place Jan. Executives from both companies spoke at the2022 NRF Big Show , which took place Jan. Moving the Sustainability Needle.

Consumer 273

Consumer Operations Retail Other 273