Kissmetrics

FEBRUARY 4, 2021

Neil Patel, CMO and Co-Founder, is a New York Times Bestselling Author and is recognized as a top influencer by The Wall Street Journal and Forbes’s top ten marketers. Entrepreneur magazine credits him with creating one of the 100 most brilliant companies. Neil Patel’s foray into digital marketing began with his blog.

Marketing 275

Marketing SEO eCommerce Social Media 275

Inflow Insights

MARCH 27, 2020

While these posts are useful for people getting started with their first online store, merchants with established businesses need to know about specific marketing strategies they can use to gain a competitive edge. What you actually need to know are specific digital marketing strategies that work right now to aid your marketing efforts.

eCommerce Marketing 133

eCommerce Marketing eCommerce Marketing PPC 133

ROI Revolution

FEBRUARY 28, 2020

Understanding the state of paid search from all angles will allow your brand to flourish in a booming ecommerce market that is largely driven by paid search initiatives. PPC Advertising Growth: What Happened in 2019? paid search market grew nearly 18% from 2018 to 2019, reaching an all-time high of $55.2

Multichannel 99

Multichannel Mobile Search Marketing PPC 99

GetElastic

JULY 12, 2019

For B2B companies to succeed they need capable and effective B2B marketers to help position them against the competition and set the foundations to ensure they’re capturing and converting leads to customers. B2B marketers are generally creative individuals who can efficiently work with numbers, statistics and outcomes.

B2B 138

B2B Social Media PPC Management 138

ROI Revolution

SEPTEMBER 6, 2022

Make Sure Your PPC Strategy Accounts for Performance Max & Rising CPCs. For your PPC holiday strategy, implementing Enhanced Conversions will help your brand get additional insights. Make sure you have enough budget to start on Thanksgiving Day. Tying It All Together: Your 2022 Holiday Ecommerce Strategy.

eCommerce 88

eCommerce Shipping Costs Social Media PPC 88

ROI Revolution

MARCH 4, 2020

Each episode is packed with insights for retailers and lead gen in B2B and B2C that cover a range of services, including PPC, social media, SEO, CRO, and Amazon advertising. . The 2020 Ecommerce Paid Search Report. paid search market reached an all-time high of $55.2 Listen instantly here! billion in 2019.

Marketing 88

Marketing Department Stores Social Media Search Marketing 88

Inflow Insights

APRIL 3, 2020

Classic marketing strategies such as asking for referrals, promoting at industry events, and doing cold outreach have their place. These three digital marketing practices are important for B2C buyers, and today’s online B2B buyers expect a shopping experience that is similar to B2C. B2B eCommerce PPC Marketing Strategies. #4:

B2B 78

B2B eCommerce Marketing eCommerce Marketing 78

ROI Revolution

JULY 18, 2019

What Is Paid Search? Paid search is a digital marketing strategy in which advertisers host sponsored results near the top of a search engine results page (SERP). It operates on a pay-per-click (PPC) model, meaning advertisers only have to pay up when someone clicks on the listing.

PPC 68

PPC Mobile Internet Retail Marketing 68

ROI Revolution

AUGUST 16, 2018

Ryan Dobrin began his career managing PPC and CSE’s for industry-leading air quality products retailer, Sylvane. Over the years he has built up his expertise in digital marketing, and has since taken on the role of Marketing Director for Sylvane.

PPC 60

PPC Events Webinar eCommerce 60

ROI Revolution

JUNE 22, 2017

With online shopping changing dramatically these past two years, we’ve seen PPC strategies diverging strongly between Google and the Yahoo/Bing Network. There are opportunities in virtually any vertical to push well past industry averages with the right paid search strategies. With Industry Insights Straight from Google.

PPC 60

PPC eCommerce Payments Payment Services 60

ROI Revolution

MARCH 8, 2018

In Part One of this topic , we covered three key trends in paid search marketing: mobile, attribution, and AI/Machine Learning. The Meteoric Rise of Voice Search. In 2017, 20% of all search occurred via voice search rather than a typed query. Let’s get to it! Video Advertising Across Multiple Channels.

Search Marketing 60

Search Marketing Marketing PPC Social Media 60

ROI Revolution

APRIL 12, 2022

The growth in CPCs could explain why paid search is less of a focus this year for brands that make less than $10 million in annual revenue. 28% of marketers use automation in their PPC advertising efforts. Companies that split test all of their marketing emails see 37% higher returns than companies that don’t.

Marketing 172

Marketing Social Media White Paper SEO 172

ROI Revolution

MAY 20, 2020

Other big box competitors have showed volatility in our client’s space, as well: For this reason, paid search marketers who were able to spend even a fraction of their normal budgets during this time likely saw increased click-through rates, sustained revenue, and a stronger ROAS than in previous periods. in a matter of two weeks.

PPC 144

PPC Mobile B2B Shipping Costs 144

Kissmetrics

OCTOBER 23, 2020

Precisely why you need to think of ways to strategically align your agency partnership that brings your company maximum value. How to Identify and Hire the Best Specialized Marketing Agency for Your Company? Are all your marketing plan elements being carried out efficiently? Greater Suitability for SMBs.

Marketing 254

Marketing Social Media SEO PPC 254

ROI Revolution

MARCH 30, 2023

Thorogood , an industry-leading boots brand that’s been based in the US for over 130 years, was looking to expand their online search presence and grow traffic profitably. After optimizing Thorogood’s PPC and SEO strategy thoroughly, ROI Revolution’s teams collaborated to identify the next best opportunity for growth.

Channel 78

Channel eCommerce Fashion SEO 78

Lemonstand

AUGUST 30, 2018

From software companies to online versions of brick-and-mortar stores, when it comes to marketing, everyone is headed towards one goal: make sure the channels they are using drive maximal conversion. We at SEMrush decided to explore how exactly search marketing strategies vary across verticals. Revitalize Your Ad Copy.

eCommerce 80

eCommerce Electronics Shipping Costs Clothing 80

Inflow Insights

APRIL 16, 2019

We’ll walk you through 7 different strategies that bring the best ROAS for eCommerce companies. Part 2: Google Search ads. Here we cover 9 of our favorite internal strategies for maximizing ROAS from search ads. We’ll also answer the question: does my company need to run search ads in tandem with Shopping Ads?

eCommerce 156

eCommerce Mobile PPC Online Retail 156

ROI Revolution

MAY 4, 2020

The average click-through rate on PPC ads has increased on Google Search, Display, and Shopping campaigns since February – with Search seeing the highest jumps. We’ll be teaming up with Digital Commerce 360 to talk about search engine optimization and why it’s so important to your brand’s full-funnel marketing strategy.

eCommerce 97

eCommerce Social Media Games Supplies 97

Ecommerce Platforms

JULY 31, 2020

It's the visual language your company uses to communicate with its audience. A good designer will increase your ‘click-through' rate by working with talented SEO specialists that employ search marketing techniques, coders , copywriters, and marketing experts to present the ultimate digital experiences.

eCommerce 118

eCommerce Web Design SEO Beauty and Health 118

ROI Revolution

JANUARY 25, 2023

Chad Batten, Product Feeds Specialist Ad platforms are trying to make it as easy as possible for companies to link their product data to the platform. Keywords are still important for SEO, and Google can understand them within context better now than ever thanks to MUM and BERT.

eCommerce 78

eCommerce Social Media SEO Payments 78

ROI Revolution

JULY 3, 2017

Google has made the leap from an ‘information engine’ to a ‘knowledge engine’ Instead of showing search results based on keywords, Google now aims to understand each user’s intent and provide the best answer it can on the front page.

SEO 94

SEO Mobile Information Marketing 94

ROI Revolution

MARCH 2, 2021

With ecommerce poised to have grown 18% in 2020 and consumers’ interactions with companies now 60% online/40% offline , it will be crucial for online B2B retailers who hope to have a profitable 2021 to get a solid grasp on their online strategy. It’s time to take your SEO and PPC efforts to the next level. January 12 update.

eCommerce 195

eCommerce Social Media Payment Services Merchant Services 195

ROI Revolution

DECEMBER 2, 2021

How the pandemic has changed how companies do privacy. The pandemic brought an increase in privacy initiatives for companies around the globe. 35% of companies say that the benefits they experienced from adopting new privacy initiatives were worth at least doubled the amount they invested in them in 2020. November 18.

eCommerce 148

eCommerce Social Media Payments Payment Services 148

ROI Revolution

AUGUST 5, 2021

of CMOs report increased acknowledgement from customers of companies’ attempts to “do good.”. As the leading casual apparel company worldwide (according to Statista), Gap expects that 50% of its sales will come from digital this year. of CMOs report seeing more reviews and other posts about brands online and 58.8% January 12 update.

eCommerce 197

eCommerce Social Media Payment Services Merchant Services 197

ROI Revolution

OCTOBER 1, 2020

What you can do is leverage the data in our 2020 Ecommerce Paid Search Report from $400 million dollars of ad spend from 400+ industry-leading brands , as well as strategic insights from top PPC experts to get a major leg up on your top competitors. It’s time to take your SEO and PPC efforts to the next level. 5/26 update.

eCommerce 193

eCommerce Payment Services Merchant Services Small Business Retail 193

ROI Revolution

DECEMBER 3, 2020

What you can do is leverage the data in our 2020 Ecommerce Paid Search Report from $400 million dollars of ad spend from 400+ industry-leading brands , as well as strategic insights from top PPC experts to get a major leg up on your top competitors. It’s time to take your SEO and PPC efforts to the next level. 5/26 update.

eCommerce 156

eCommerce Social Media Payment Services Small Business Retail 156

ROI Revolution

JANUARY 5, 2021

What you can do is leverage the data in our 2020 Ecommerce Paid Search Report from $400 million dollars of ad spend from 400+ industry-leading brands , as well as strategic insights from top PPC experts to get a major leg up on your top competitors. It’s time to take your SEO and PPC efforts to the next level. 5/26 update.

eCommerce 147

eCommerce Social Media Payment Services Merchant Services 147

ROI Revolution

NOVEMBER 4, 2020

What you can do is leverage the data in our 2020 Ecommerce Paid Search Report from $400 million dollars of ad spend from 400+ industry-leading brands , as well as strategic insights from top PPC experts to get a major leg up on your top competitors. It’s time to take your SEO and PPC efforts to the next level. 5/26 update.

eCommerce 158

eCommerce Social Media Payment Services Merchant Services 158

ROI Revolution

JUNE 1, 2021

of CMOs report increased acknowledgement from customers of companies’ attempts to “do good.”. As the leading casual apparel company worldwide (according to Statista), Gap expects that 50% of its sales will come from digital this year. of CMOs report seeing more reviews and other posts about brands online and 58.8% January 12 update.

eCommerce 158

eCommerce Social Media Payment Services Merchant Services 158

ROI Revolution

JULY 1, 2021

of CMOs report increased acknowledgement from customers of companies’ attempts to “do good.”. As the leading casual apparel company worldwide (according to Statista), Gap expects that 50% of its sales will come from digital this year. of CMOs report seeing more reviews and other posts about brands online and 58.8% January 12 update.

eCommerce 148

eCommerce Social Media Payment Services Merchant Services 148

ROI Revolution

MAY 6, 2021

of CMOs report increased acknowledgement from customers of companies’ attempts to “do good.”. As the leading casual apparel company worldwide (according to Statista), Gap expects that 50% of its sales will come from digital this year. of CMOs report seeing more reviews and other posts about brands online and 58.8% January 12 update.

eCommerce 148

eCommerce Social Media Payment Services Merchant Services 148

ROI Revolution

JULY 2, 2020

What you can do is leverage the data in our 2020 Ecommerce Paid Search Report from $400 million dollars of ad spend from 400+ industry-leading brands , as well as strategic insights from top PPC experts to get a major leg up on your top competitors. It’s time to take your SEO and PPC efforts to the next level. 5/26 update.

eCommerce 173

eCommerce Payment Services Merchant Services Small Business Retail 173

ROI Revolution

AUGUST 4, 2020

What you can do is leverage the data in our 2020 Ecommerce Paid Search Report from $400 million dollars of ad spend from 400+ industry-leading brands , as well as strategic insights from top PPC experts to get a major leg up on your top competitors. It’s time to take your SEO and PPC efforts to the next level. 5/26 update.

eCommerce 158

eCommerce Payment Services Merchant Services Small Business Retail 158

ROI Revolution

SEPTEMBER 9, 2020

What you can do is leverage the data in our 2020 Ecommerce Paid Search Report from $400 million dollars of ad spend from 400+ industry-leading brands , as well as strategic insights from top PPC experts to get a major leg up on your top competitors. It’s time to take your SEO and PPC efforts to the next level. 5/26 update.

eCommerce 147

eCommerce Payment Services Merchant Services Small Business Retail 147

ROI Revolution

JANUARY 5, 2022

How the pandemic has changed how companies do privacy. The pandemic brought an increase in privacy initiatives for companies around the globe. 35% of companies say that the benefits they experienced from adopting new privacy initiatives were worth at least doubled the amount they invested in them in 2020. November 18.

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

APRIL 8, 2021

As the leading casual apparel company worldwide (according to Statista), Gap expects that 50% of its sales will come from digital this year. As of November 2020, only 60% of CPG companies feel, at most, moderately prepared to capture ecommerce growth opportunities ( McKinsey ). More new COVID-19 trends + data. billion ( eMarketer ).

eCommerce 136

eCommerce Social Media Payment Services Small Business Retail 136

ROI Revolution

NOVEMBER 4, 2021

But this year, consumer demand for products surged earlier than expected – and retailers and container companies weren’t prepared. As the leading casual apparel company worldwide (according to Statista), Gap expects that 50% of its sales will come from digital this year. More new COVID-19 trends + data. billion ( eMarketer ).

eCommerce 78

eCommerce Social Media Payments Payment Services 78