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How Consumer Electronics Brands Can Reduce Holiday Shopping Returns

ESW

American consumers spent an astounding $1.29 trillion in online retail sales in 2022, yet roughly $212 billion worth of products — more than 16% of sales — were sent back in the form of online returns. So how can consumer electronics brands reduce the number of holiday returns this year?

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How to Meet and Exceed Amazon-Driven Customer Expectations 

ESW

But as retailers and brands with DTC ecommerce channels know, meeting online customer expectations in an Amazon-dominated environment is challenging to say the least. It’s another to develop strategies and procedures that meet customer expectations without damaging revenue and profits. billion in sales in Q3 2020.”

eCommerce 139
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Gamified Training Boosts Brand’s Appliance Sales 26.2%

Retail TouchPoints

Equally important, the associates gave positive feedback, saying the training improved their ability to recommend products to customers. For example, users will learn how to best handle interactions and questions from a variety of customer types, such as busy families and tech-savvy double income/no kids households.

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eCommerce Marketing Leaders: The 20 Most Influential of 2024

Algopix

His leadership has enabled the company to specialize in creating customized marketing solutions that significantly improve client engagement and profitability in a highly competitive market. His leadership has guided the company to create compelling and user-friendly websites that drive sales and improve customer interaction.

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The Rising Tide of Returns: Handling the Post-Holiday Surge  

ESW

The flood of post-holiday returns is a perennial headache for brands and retailers. But returns also present opportunities for online retailers and brands. Brands and retailers should, of course, focus on reducing returns. The data helps personalise the customer experience or informs future decisions.

Gifts 78
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Best Dropshipping Companies

Kissmetrics

What happens after a customer buys something online? The customer doesn’t care where the product came from or who shipped it. You might have to pay a little extra for the inventory, but it’s worth it to keep your customers satisfied. 4 – Megagoods Review — The Best For Consumer Electronics.

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How to Create Winning Black Friday Promotions

Wiser

Overall, winners around Black Friday were consumer electronics, apparel, and appliances. Outside of specific products, winners were mobile shopping, which drove 46 percent of traffic during the 2017 holiday season, and online shopping in general, as 61 percent of purchases were completed via a desktop computer. .