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Tailored to Perfection: Creating a Hyper-Local Shopping Experience with AI

Retail TouchPoints

It’s easy to understand, emotionally, why consumers would want to shop from a store that tailors its product assortments to the neighborhood they live in. For large chain retailers, it’s a way of letting the community know that consumers are seen and that the store wants to be part of the community. said can impact sales.

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The D2 Summit: Where Finance and Tech Leaders Can Tackle Web 3.0

Retail TouchPoints

VP of Content Alicia Esposito will moderate a panel featuring Michelle Grant of Salesforce and Chris Silver, Co-founder of BambuMeta, that will focus on the impact NFTs will have on brand experiences and customer loyalty.

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Guarding the Retail Fortress: Cybersecurity Challenges and Network Interruption Risks

Retail TouchPoints

Cyberattacks and network outages can disrupt operations and erode customer loyalty. This article delves into the evolving threat landscape, examining the impact of these disruptions on retail operations and exploring proactive measures for safeguarding businesses, customer data and reputations.

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What Can and Should Retailers Do About Climate Change?

Retail TouchPoints

This is likely a reflection of heightened consumer price sensitivity in these subsegments. Cost saving initiatives may serve to support low prices for consumers and bolster margins to the corporate parent, but they can sometimes miss the bigger picture when it comes to more comprehensive, long-term strategy changes.

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Email Marketing Strategy: How To Attract, Engage & Delight Subscribers

Groove

Delighting Customers. Use A Customer Loyalty Program. No matter whether you're selling consumer goods or B2B services, delight customers even after they've purchased by delivering value. Using a customer loyalty program is a great way to encourage customers to return, too.

Marketing 367
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How Retailers can Overcome the Challenges Faced on the Path to Sustainability

Retail TouchPoints

There are signs of a disconnect between consumers and retailers when it comes to sustainability. A recent report has found that two-thirds of consumers are willing to pay more for sustainable products than retailers expect — and reveals that consumer preference for recommerce models is also being underserved. A Starting Point.

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How Artificial Intelligence is Reshaping Retail & CPG Marketing

RETAIL MANAGEMENT SOFTWARE

In the rapidly evolving world of retail and consumer packaged goods (CPG), staying ahead of the competition is a constant challenge. AI is reshaping the business world as today’s future-ready retailers and consumer goods manufacturers leverage technology to streamline operations and connect more closely with consumers.