Retail TouchPoints

MAY 8, 2024

When consumers click to branded ecommerce sites via paid search and social campaigns, they are forced to navigate a series of experience frustrations, such as the slow page loads that plague 40% of all site visits. RTP: A lot of consumers are venturing to brand sites via paid channels now. Rage clicks are present in 5.5% of all visits.

Merchant Services 212

Merchant Services eCommerce Channel Mobile 212

BigCommerce

SEPTEMBER 14, 2018

Thinking of dipping your toes into the direct to consumer waters? In fact, according to IAB’s popular new study, The Rise of the 21st Century Brand Economy, the future of retail growth comes from direct consumer relationships. Today we’ll explore five essential elements your brand needs to know for going direct to consumer.

Consumer 305

Consumer Shipping Costs Merchant Services Games 305

GetElastic

SEPTEMBER 30, 2021

Almost every online activity generates data that can be collected, stored, and shared. Shopping online, interacting with social media, installing mobile apps – all these actions leave a trail of data used to identify people. That information has value on the dark web, making cybercrime a big business.

Consumer 144

Consumer Information Fulfillment Social Media 144

Retail TouchPoints

AUGUST 1, 2023

Retailers have access to troves of data: data about their customers, their products and their business. But despite earnest proclamations that consumers expect seamless brand experiences, these data and the insights they generate are resting in disparate systems and used by siloed teams.

Improvements 234

Improvements Management Information Download 234

UpSellIt

MARCH 13, 2024

Understanding Seasonal Trends Ecommerce operates within the broader context of seasonal cycles, with certain times of the year experiencing heightened consumer spending and engagement. While historical data provides valuable insights, brands must also stay ahead of the curve by predicting upcoming seasonal trends.

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Marketing Gifts Recommendation Clothing 128

Retail TouchPoints

DECEMBER 15, 2022

Also, it is not enough for marketers to just ‘know’ their customers; it is important for them to be one step ahead and predict what they need and how they will behave. In the current scenario, what customers expect from brands is often changing in a dynamic manner. Factors Driving the Need for Real-Time CDP.

Multi-channel 228

Multi-channel POS Customer Data Mobile 228

Retail TouchPoints

JUNE 11, 2021

Now more than ever, retailers are looking for solutions to create more seamless in-person and digital customer experiences. But while blending of in-store and online provides consumers with significantly more flexible shopping, it also creates operational challenges. In fact, Digital Commerce 360 reports that ecommerce sales hit $791.70

Payment Services 192

Payment Services Payments Retail Sporting Goods 192

Retail TouchPoints

JULY 24, 2023

consumers have at least one email account, with the average addresses per person totaling 2.5. Yet despite the proliferation of this channel, the average consumer receives an average of 121 emails with at least 56.6% Apps are a great way to consolidate all brand information in one place for shoppers.

Small Business Retail 227

Small Business Retail Marketing Retail Social Media 227

Retail TouchPoints

APRIL 26, 2022

Brands are facing a customer data conundrum. While 49% of consumers say they’re frustrated by receiving irrelevant content and offers from brands, 45% say they aren’t comfortable sharing their personal data in exchange for more personalized experiences. So how can the two coexist?

Customer 203

Customer Retail Information Consumer 203

Groove

NOVEMBER 17, 2020

How Klaviyo Helps Build Customer Relationships. Klaviyo has over 100 native integrations to help eCommerce businesses take advantage of important customer data, such as email, phone number, first and last order dates and more. Customer Profiles. See all customer and subscriber information within Klaviyo’s eCommerce CRM.

BigCommerce 368

BigCommerce Social Media Customer Data Recommendation 368

Algopix

NOVEMBER 12, 2023

With the rapid evolution of technology and changing consumer behaviors, businesses are constantly seeking innovative strategies to gain a competitive edge. It revolves around providing timely information to both the business and its customers, enabling swift and informed decision-making.

Information 93

Information Customer Experience Technology eCommerce 93

Retail TouchPoints

JUNE 22, 2020

With the California attorney general on track to enforce the California Consumer Privacy Act (CCPA) in July 2020, retailers will continue to face challenges in meeting CCPA compliance. According to the recent PwC Consumer Intelligence Series survey of more than 5,000 consumers, 83% want more control over their data.

eCommerce 179

eCommerce Retail Technology Customer Data 179

Retail TouchPoints

AUGUST 30, 2023

The 2023 Omnichannel Retail Index demonstrates that understanding what customers value and using that information to build long-term customer relationships is essential for survival. Companies with loyal customers understand their customers’ needs and deliver personalized experiences.

Shipping Costs 227

Shipping Costs Improvements Live Chat Retail 227

Kissmetrics

SEPTEMBER 11, 2020

How can you attract the customer base you want, while also collecting reviews and ratings in one place? Most importantly, how can you interact with consumer reviews to put your business in the best possible light? A crowd-sourced business review platform for consumers, Yelp is also an excellent place for businesses to be found online.

eCommerce 331

eCommerce Shipping Costs Consumer Mobile 331

Retail TouchPoints

NOVEMBER 22, 2022

rise in consumer prices, it doesn’t mean they’re willing to give up a premium customer experience. Although product and pricing remain key to acquiring customers in the retail space, it’s the top-notch, memorable experience a brand delivers that makes them stay. While shoppers might be strapped for cash given a 9.1%

Payment Services 223

Payment Services Live Chat Payments Retail 223

Retail TouchPoints

MAY 3, 2023

This translates into using purchase history and customer base membership information to drive marketing campaigns. As we all know, in marketing, the main goal is to know the customer. “By Companies need to reimagine how they manage customer data marts, as these can no longer be manually maintained and managed.

POS 241

POS Customer Experience Customer Technology 241

Retail TouchPoints

DECEMBER 30, 2021

In 2020, consumers spent approximately $630 billion on online shopping, and merchants lost $12 billion to fraud. Federal data indicates that impostor scams and ecommerce fraud topped the list. Consumers in every age bracket are in fraudsters’ sights. The youngest group of consumers is Generation Z. Millennials.

Merchant Services 277

Merchant Services Customer Payment Services Social Media 277

Retail TouchPoints

APRIL 13, 2021

The 2021 Connected Consumer Series reflected the challenges retail (and society as a whole) have faced during the past year, but also the growing sense of optimism that is taking hold this year. The pandemic is finally ending, but the new/remade world will require a refined approach to the customer experience.

Consumer 140

Consumer Payment Services Fulfillment Multi-channel 140

Kissmetrics

APRIL 20, 2021

Here’s how the process works: Customers place the order: Shoppers purchase goods online through the retailer’s mobile app or website. On the checkout landing page, customers can choose the date, time, and pickup location. consumers have leveraged BOPUS to make purchases. consumers have leveraged BOPUS to make purchases.

eCommerce 282

eCommerce Shipping Multi-channel Mobile 282

Algopix

OCTOBER 27, 2023

The eCommerce landscape has been evolving at a rapid pace over the past few years, driven by advances in technology, changing consumer behaviors, and the global impact of events. Augmented Reality (AR) Shopping Experiences In 2024, Augmented Reality (AR) is set to revolutionize the way consumers shop online.

eCommerce 119

eCommerce Payment Services Cryptocurrencies Shipping Costs 119

UpSellIt

JULY 13, 2023

It seeks to bridge the gap between online and offline purchasing by establishing a cohesive experience between physical stores, websites, mobile apps, social media platforms and more. This concept provides a consistent brand experience across different channels, allowing customers to interact with your brand in the most convenient way.

Omnichannel 101

Omnichannel Multichannel Payment Services Retail 101

RTP blog

APRIL 7, 2019

By Rob Maille, CommerceCX As retailers look to improve the shopping experience for customers, a top priority is removing friction while delivering on quality. In the past, many brands thought this meant going mobile, but mobile doesn’t always level up the shopping experience. These sentiments aren’t surprising.

Retail 150

Retail Mobile Customer Data Subscription 150

Retail TouchPoints

JANUARY 27, 2021

According to Bazaarvoice, 81% of consumers planned to purchase holiday gifts this year, with 61% stating they would spend the same as last year. Challenge 2: Consumer Confidence — Slow to Recover. Challenge 2: Consumer Confidence — Slow to Recover. The influence of consumer confidence on retail sales cannot be overstated.

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Retail Social Media Channel Multichannel 279

SellBrite

MAY 13, 2019

And providing a better standard of customer experience will never not be a challenge to online sellers. With mobile sales estimated to reach $3.56 Customers have begun to express concerns about the link between ecommerce and packaging waste , for example. With all that in mind (dizzy yet?), there’s room for hope.

Mobile eCommerce 117

Mobile eCommerce Mobile eCommerce Social Media 117

Retail TouchPoints

JULY 29, 2020

While the name Burton is almost synonymous with the snowboards the company began making in 1977, Burton has diversified over the years into new categories — including surfboards, apparel, goggles/optics and other sports gear — as well as expanding beyond manufacturing into direct-to-consumer (DTC) retail, both physical and digital.

Omnichannel 269

Omnichannel eCommerce POS Operations 269

Retail TouchPoints

OCTOBER 14, 2021

billion people worldwide now buying goods and services online in 2021, retail sectors will continue to be increasingly prominent for cybercriminals looking to steal money, goods and large amounts of personal identifiable information. Consumers generally know that doing business in an electronic world comes with a certain amount of risk.

Retail 182

Retail BigCommerce Information Customer Data 182

Groove

DECEMBER 6, 2021

Getting a website visitor to share their contact information with your brand can be difficult, but once you have gained their trust you will want to keep them engaged. Some marketers feel that they should obtain a list by purchasing the contact information from a website that provides contact information without user consent.

Information 195

Information Mobile Marketing BigCommerce 195

Retail TouchPoints

NOVEMBER 1, 2023

There’s one specifically just about personalization; we talk about how you can monetize customer data, mainly through relationships with CPGs; and retail media, which are all part of the same thing. RTP: What role(s) do you see for shoppers’ mobile phones in stores? And if so, what can retailers do about it?

Books 272

Books Omnichannel Payments Mobile 272

Retail TouchPoints

SEPTEMBER 28, 2021

But new laws, regulations and tech policies are forcing businesses to completely rethink how they collect and use data. Additionally, consumers have become more aware of companies’ data collection practices and have actively responded to personalization practices they perceive as shady, intrusive or both. said Kibel.

Consumer 266

Consumer Customer Experience eCommerce Technology 266

Retail TouchPoints

AUGUST 15, 2022

New research from PwC has found that three in 10 customers are more likely to try a new brand — and that number is even higher among younger consumers. But winning (and keeping) customers’ loyalty is no longer confined to programs and points. Collect and Leverage First-Party Data . Stand Out Beyond Free Shipping .

Customer Loyalty 208

Customer Loyalty Customer Retail Shipping Costs 208

Retail TouchPoints

SEPTEMBER 17, 2020

But in the customer’s mind, they have one relationship with the retailer, not separate ones for every channel. That unified relationship needs to be consistent across all interactions, whether online, in-store, via email or on mobile. Retailers also must put the tools in place to continuously reengage with the customer.

eCommerce 189

eCommerce Mobile Channel Customer Loyalty 189

eCommerce Training Academy

MARCH 22, 2017

Marketers have always had mountains of customer data at their fingertips, however, the ability to use it remained out of reach, especially as consumer behavior became more complex. Browse abandonment messages are a great way to use the customer information you collect. By Steve Wade , Listrak sales manager.

Information 48

Information Channel Customer Recommendation 48

RETAIL MANAGEMENT SOFTWARE

APRIL 24, 2023

In today’s fast-paced retail landscape, customer loyalty has become a critical factor in business success. With increased competition and changing consumer behaviors, retailers must stay ahead of the curve by implementing effective customer loyalty programs.

Customer Loyalty 84

Customer Loyalty Customer Retail Customer Retention 84

UpSellIt

AUGUST 23, 2023

Personalization has become a key element for ecommerce brands to stand out and create meaningful connections with their customers. With ever-evolving technologies and shifting consumer behaviors, it’s crucial to implement effective targeting tactics to maximize your sales potential.

eCommerce 126

eCommerce Recommendation Omnichannel Customer Data 126

Optimizely

JUNE 6, 2019

Much like Millennial and Gen Z consumers, brands that launched after the digital revolution truly “grew up” with ecommerce. But now that digital marketing and mobile shopping are more popular, these brands had to adapt or die. On the other hand, brands like Sephora, Nordstrom, and Target are the Baby Boomers of online ecommerce.

Beauty and Health 150

Beauty and Health Marketing Retail Customer Data 150

Sailthru

APRIL 21, 2023

Starbucks loyalty customers play beat-the-clock classics like hopscotch and bingo that bring them back on the app all day long. Consumers want to be entertained. Shopping is now an omnichannel, 24-hour-a-day experience that spans mobile, SMS, in-app purchases, social media channels, and digital wallets. There are 3.07

Retail 78

Retail Games Social Media Download 78

Algopix

OCTOBER 15, 2023

Cross-channel tracking, also known as cross-device tracking, involves monitoring customer interactions and behaviors across multiple online channels and devices. These channels can include websites, mobile apps, social media platforms, email, and more.

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Channel eCommerce Social Media Customer Loyalty 129