Optimizely

JUNE 24, 2020

This guest post was written by John Gallagher at Vektor Strategies & Marketing. John joined the Vektor Strategies & Marketing team, looking to leverage his English writing background in a full-time digital role. Identifying change: Where 99% of customer lifecycle tracking falls short.

Customer 195

Customer eCommerce Customer Data Social Media 195

365 Retail

AUGUST 16, 2023

Amperity , the leading enterprise customer data platform (CDP) for consumer brands has been selected by beauty giant Shiseido Americas Corporation as the foundation of its first-party data strategy, to help create connected and personalised digital customer experiences across all of its brands.

Omnichannel 98

Omnichannel Point of Sale Customer Data Customer Experience 98

Retail TouchPoints

MARCH 1, 2024

First, we will open small locations in a couple of markets where we have no prior physical presence and our omnichannel sales penetration is low, to measure our ability to capture untapped share ,” said Barry. We will also include personalized dynamic messaging in our communications to members about their upcoming program renewals.

POS 278

POS Omnichannel Mobile Improvements 278

365 Retail

AUGUST 17, 2022

To remain competitive in today’s signal-saturated world, retail marketers need to deliver relevant, personalised content throughout the customer journey. Furthermore, real-time offers and content can be 10 times more effective than traditional outbound marketing campaigns. And he’s not alone.

Games 59

Games Marketing Multi-channel B2C 59

RETAIL MANAGEMENT SOFTWARE

MAY 24, 2022

The transition to digital marketing has accelerated over the past two years, and the customer experience has improved dramatically. Digital marketing can play a key role in achieving success under these conditions. Examine Your Marketing Technology Stack. First-Party Data Marketing Is The New Norm.

Payment Services 82

Payment Services Small Business Retail Marketing Retail 82

Retail TouchPoints

NOVEMBER 10, 2023

Retail media is the broader term used to describe the concept of retailers using their systems, infrastructure, data and access to their shoppers to help advertisers reach consumers. Examples of retail media networks include Amazon Advertising, Walmart Connect, Target’s Roundel, Kroger Precision Marketing and Best Buy’s Retail Media+.

Retail 296

Retail Social Media Multi-channel Channel 296

Retail TouchPoints

JULY 29, 2020

While the name Burton is almost synonymous with the snowboards the company began making in 1977, Burton has diversified over the years into new categories — including surfboards, apparel, goggles/optics and other sports gear — as well as expanding beyond manufacturing into direct-to-consumer (DTC) retail, both physical and digital.

Omnichannel 300

Omnichannel eCommerce POS Operations 300

Retail TouchPoints

AUGUST 30, 2023

Building a relationship beyond just transactions will prevent customers from purchasing based solely on discounts, which can ultimately hurt a retailer’s bottom line. Companies with loyal customers understand their customers’ needs and deliver personalized experiences. Tip 6: Allow customers to shop where they are.

Shipping Costs 254

Shipping Costs Improvements Live Chat Retail 254

RetailMinded

MARCH 16, 2024

This cuts down on overstocking and understocking issues (which translate to lost sales or excess costs). With real-time analytics, retailers can swiftly adapt to market changes — an essential tactic in today’s fast-paced shopping environment.

Retail 98

Retail Point of Sale Operations Technology 98

RetailMinded

DECEMBER 21, 2022

It’s no secret that inflation and supply will continue to impact retailers and consumers alike, but what else can retail decision makers anticipate and more so, how can they best prepare for a productive and profitable year ahead? Keeping these key points in mind, let’s look into 2023 with some predictions of what we can expect.

Retail 52

Retail Merchant Services Marketing Supplies 52

RETAIL MANAGEMENT SOFTWARE

SEPTEMBER 22, 2020

Managing a jewelry store or a fast-growing retail operation is already a daunting task when you don’t have a smart Jewelry business software system to tame the day to day operations; let alone coping with the changing dynamics of consumer trends and markets in the disruptive times.

Jewelry 120

Jewelry POS Point of Sale Management 120

Kissmetrics

JANUARY 6, 2021

The marketing and advertising industry is a fast-paced industry. Failure to do so can only lead to losing customers. But is this new form of advertising and marketing a good thing or not? Profit margins on consumer packaged goods (CPG) have taken a tumble in the past few years. For Consumers. Pros of Retail Media.

Retail 362

Retail eCommerce Banking Customer Data 362

Omnisend

JANUARY 8, 2024

Instead, you can build customer retention by nurturing solid relationships through: Excellent customer service Personalized interactions Attractive incentives In this article, we’ll look at effective strategies you can use to drive more repeat purchases for your business. Start free today See pricing What is a repeat customer?

Customer 88

Customer Customer Retention Social Media X-cart 88

Korona

AUGUST 3, 2022

By integrating your eCommerce and point of sale system, you can extend your website’s existing functionality and attract a broader audience to your brand. This article discusses the benefits of eCommerce POS integration and how to integrate a point of sale system with your website. Increase sales and revenue.

POS 52

POS eCommerce Point of Sale Payment Services 52

iVend

OCTOBER 16, 2023

As discretionary spend decreases in inverse proportion to cost of living increases, and consumers think more carefully about where they spend, retailers have to get really smart about strategies to win and retain their share of the market. iVend helps retailers iVend helps retailers to capture and analyse customer data.

POS 105

POS Payment Services Payments Omnichannel 105

365 Retail

OCTOBER 4, 2023

Since before the General Data Protection Regulation (GDPR) came into action in 2018, people have been predicting their downfall. The market has already taken a hit with a 50 to 60 per cent drop in signal fidelity from third-party identifiers thanks to moves by other players like Apple (iOS & Safari) and Firefox.

Retail 65

Retail Customer Data Channel Improvements 65

Korona

OCTOBER 6, 2021

And if you’re not using an advanced loyalty tool, you’re losing repeat customers. It’s time to revamp your winery marketing strategy by personalizing your wine club membership gifts based on a customers database that you can only access through your wine POS system. Customer Relationship and Event Management. Food Menus.

POS 52

POS Payment Services Point of Sale Events 52

Korona

OCTOBER 14, 2022

One of the most effective strategies for encouraging customer retention and increased consumer spending is to implement loyalty and membership programs. This is evident from the fact that almost 83% of customers are more likely to stay faithful to an organization with a loyalty platform. Word Of Mouth And Customer Acquisition.

Subscription 52

Subscription POS Customer Retention Shipping Costs 52

Powerinbox

DECEMBER 18, 2019

One of the true superpowers of the internet is the ability to get highly-accurate behavioral data on your customers as they browse the web. Many online businesses have built a thriving market in user behavior data that can be effectively leveraged to improve accuracy and efficacy of marketing efforts. Technically.

Marketing 48

Marketing Retail Customer Retention Shipping Costs 48

RETAIL MANAGEMENT SOFTWARE

JULY 17, 2023

The Role of Business Intelligence Business Intelligence solutions enable retailers to harness the power of data and transform it into actionable insights. This comprehensive understanding allows retailers to make data-driven decisions, optimize processes, and identify opportunities for improvement.

Supplies 89

Supplies Retail Improvements Demo 89

Korona

OCTOBER 12, 2022

Nothing is more rewarding for a liquor store owner than customers who are loyal to their store and recommend it to their friends and family. Building more organic word-of-mouth marketing and referral business is a great way to grow your sales. And consumers still prefer to do it in person. Table of contents.

Customer Loyalty 52

Customer Loyalty Customer POS Social Media 52

Korona

OCTOBER 12, 2022

Nothing is more rewarding for a liquor store owner than customers who are loyal to their store and recommend it to their friends and family. Building more organic word-of-mouth marketing and referral business is a great way to grow your sales. And consumers still prefer to do it in person. Table of contents.

Customer Loyalty 52

Customer Loyalty Customer POS Social Media 52

Korona

OCTOBER 6, 2021

And if you’re not using an advanced loyalty tool, you’re losing repeat customers. It’s time to revamp your winery marketing strategy by personalizing your wine club membership gifts based on a customers database that you can only access through your wine POS system. CUSTOMER RELATIONSHIP AND EVENT MANAGEMENT. FOOD MENUS.

POS 52

POS Payment Services Point of Sale Shipping Costs 52

Korona

MARCH 7, 2023

Gift cards can be a powerful marketing and sales tool for retailers. And when you combine them with point of sale (POS) technology, their potential is even greater. But there’s more to gift cards than just being a convenient way for customers to buy gifts. That’s what this guide is all about.

POS 52

POS Gifts Payment Services Merchant Services 52

ChannelAdvisor

AUGUST 16, 2021

In e-commerce, opportunities to present those products to potentially interested consumers have multiplied, but become fragmented. For a population of consumers that are increasingly online, a purchase decision can be just a click away from a moment of inspiration, or the result of extensive research. .

eCommerce 98

eCommerce Retail Presentation Consumer 98

Kibo

MAY 17, 2021

To develop a winning marketing strategy, CMOs extract meaningful data points from every customer touchpoint, including mobile and social media. However, they are challenged with cutting through the data noise to find what makes their customers tick. Real-Time Insights, Real-Time Actions.

Social Media 62

Social Media Mobile POS Point of Sale 62

Korona

JANUARY 26, 2023

Despite the sheer diversity of all these channels, one crucial tool can synchronize sales and customer data across these platforms: POS software. Point of sales for multichannel retailers has specific features you need to look for. Owners can access any of their store’s data without being present on-site.

Point of Sale 52

Point of Sale Payment Services Multichannel Payments 52

Smile.io

MAY 15, 2024

There are many scaling strategies for commerce brands—laying the foundation for growth, enhancing operational efficiency, expanding market reach, focusing on customer loyalty, and adding programs like Smile.io to retain customers. Adding points, VIP, or referral programs with Smile.io Examples included.

Payment Services 53

Payment Services Merchant Services eCommerce Payments 53

Korona

MARCH 22, 2022

And consumers are increasingly using both digital and physical touchpoints to make purchases. Today’s consumers have unlimited choice in where and how they shop. A brick-and-mortar store that doesn’t have an online store should consider creating one to extend its marketing efforts and reach more customers.

Payment Services 52

Payment Services Retail POS Payments 52

RETAIL MANAGEMENT SOFTWARE

SEPTEMBER 22, 2020

Managing a jewelry store or a fast-growing retail operation is already a daunting task when you don’t have a smart Jewelry business software system to tame the day to day operations; let alone coping with the changing dynamics of consumer trends and markets in the disruptive times.

Jewelry 40

Jewelry POS Point of Sale Management 40

Korona

OCTOBER 7, 2022

Bonus: A cloud-based point of sale software like KORONA POS makes your liquor store inventory a no-brainer. Your staff simply swipes a customer’s ID card, and KORONA POS reads the magnetic strip on the back. Customer relationship management (CRM). These programs are easy to implement, and customers love them.

Management 52

Management Payment Services POS Point of Sale 52

Korona

MARCH 22, 2022

And consumers are increasingly using both digital and physical touchpoints to make purchases. Today’s consumers have unlimited choice in where and how they shop. A brick-and-mortar store that doesn’t have an online store should consider creating one to extend its marketing efforts and reach more customers.

Payment Services 52

Payment Services Retail POS Payments 52

ChannelAdvisor

AUGUST 16, 2021

In e-commerce, opportunities to present those products to potentially interested consumers have multiplied, but become fragmented. For a population of consumers that are increasingly online, a purchase decision can be just a click away from a moment of inspiration, or the result of extensive research. .

eCommerce 52

eCommerce Retail Presentation Consumer 52

ChannelAdvisor

MARCH 14, 2017

For many branded manufacturers, going direct-to-consumer is an obvious choice (considering they are the product source). Right now, over half of all consumers prefer to purchase a product online regardless of where they started their buying journey. Selling online opens your company up to masses of rich customer data.

eCommerce 63

eCommerce Point of Sale Channel Information 63

Korona

AUGUST 26, 2022

Marketing Your Marijuana Retail Shop. Copy of business plan, including but not limited to technology, marketing, staffing, inventory, and recordkeeping plans: DBA documentation from your county (if applicable). What products will you offer based on this market research? Point Of Sale Integration .

POS 59

POS Point of Sale Operations Social Media 59

Korona

APRIL 4, 2022

What started as credit card sales through telephone lines and eventually computers, gave birth to a new type of online payment. Sending money quickly, securely, and digitally without the need for checkbooks is something that is highly attractive to many consumers, especially younger generations. Using PayPal as a Gateway.

PayPal 52

PayPal Payment Services Payments POS 52

Korona

APRIL 4, 2022

What started as credit card sales through telephone lines and eventually computers, gave birth to a new type of online payment. Sending money quickly, securely, and digitally without the need for checkbooks is something that is highly attractive to many consumers, especially younger generations. Using Paypal as a Gateway.

PayPal 52

PayPal Payment Services Payments POS 52