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6 Paid Social Trends to Be Aware of in 2024

Retail TouchPoints

For online retailers that want to stay relevant and competitive, it’s important to stay on top of the latest trends and strategies. Source: Statista This forecast highlights the tremendous potential and increasing influence of social media platforms as key drivers of consumer purchasing behavior.

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Multichannel Selling Simplified: Navigating the Complexities with Multichannel Listing Software

Algopix

In the dynamic and ever-evolving landscape of e-commerce, the paradigm of multichannel selling has emerged as a transformative and indispensable strategy for businesses striving not only to broaden their market presence but also to fortify their bottom line through augmented sales and diversified revenue streams.

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4 Trends Revealed in Our 2023 Consumer Survey

ChannelAdvisor

What do consumers want? Our 2023 Online Consumer Behavior Global Report covers the trends shaping global e-commerce today with survey findings (in partnership with Dynata) from over 6,000 consumers worldwide. Join them in their multichannel approach. How do their expectations change across the globe?

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Kohl’s Expands Home Assortment 40%, Seeks to Become Seasonal Décor Destination

Retail TouchPoints

“We’ve been making meaningful changes to reposition and expand our home offerings over the past year and are excited to unveil Kohl’s new assortment of on-trend and affordable home products to customers nationwide,” said Nick Jones, Chief Merchandising and Digital Officer at Kohl’s in a statement.

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How B2B Companies Can Create B2C-like Experiences with a Multichannel Commerce Platform

ChannelAdvisor

In this Q&A with Digital Commerce 360, featured in the 2022 B2B E-Commerce Market Report , Mike Shapaker, chief marketing officer at ChannelAdvisor, discusses how a multichannel commerce platform can help B2B companies create the B2C-like experiences their customers want. . How has B2B buying behavior changed recently?

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How B2B Companies Can Create B2C-like Experiences with a Multichannel Commerce Platform

ChannelAdvisor

In this Q&A with Digital Commerce 360, featured in the 2022 B2B E-Commerce Market Report , Mike Shapaker, chief marketing officer at ChannelAdvisor, discusses how a multichannel commerce platform can help B2B companies create the B2C-like experiences their customers want. . How has B2B buying behavior changed recently?

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Enter Chat Commerce: Tips for Implementing the Newest Form of Consumer Engagement

Retail TouchPoints

We know one of the most critical ways brands connect with consumers is via social media. As one of the fastest-growing forms of communication (the average annual growth rate amongst consumers on social platforms is 7.2%), brands would be remiss to ignore this relatively low-lift form of engagement. In fact, there are now roughly 3.78

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