Inflow Insights

MARCH 26, 2020

The surprising reality of eCommerce PPC is that maximizing the return on ad spend (ROAS) does not always maximize profitability. When products share the same margin, optimizing for ROAS is easier to calculate. For example, eCommerce companies that use Google A ds have many bid optimization levers available such as: Device s.

PPC 130

PPC eCommerce Conversion Optimization Social Media 130

UpSellIt

APRIL 15, 2024

Every click in ecommerce represents a potential sale, marking the first step toward success. Brands must skillfully navigate and guide shoppers through the conversion funnel. If you want to dive deeper into how you can make a stand-out homepage, check out our Conversion Optimization series where we focus on Optimizing Your Homepage.

Shipping Costs 78

Shipping Costs Conversion Optimization eCommerce Payment Services 78

Optimizely

OCTOBER 29, 2020

The average eCommerce website conversion rate is about 2.8 If retailers want to pump that figure up, it is critical for them to reexamine their site and seek out simple yet effective ways to increase their conversions. While this causes a whole host of issues, one of the most prominent is reduced conversion rates.

Merchant Services 284

Merchant Services eCommerce Shipping Costs Shipping 284

ROI Revolution

JULY 18, 2022

Your paid search advertising and organic search engine optimization efforts help lead shoppers to your website. But without ecommerce conversion rate optimization (CRO) efforts, even the biggest boost in traffic from paid ads and SEO won’t touch your bottom line. A/B Testing for Ecommerce Conversions.

Payments 146

Payments eCommerce Mobile Shopping Carts 146

UpSellIt

FEBRUARY 7, 2017

For e-commerce sites — which are typically known for being streamlined, it might not be feasible to have a customer service department answering calls 24/7. Improve Conversion Rates. Live chat is a simple way to improve the value of your e-commerce site, while also providing an improved customer experience overall.

Live Chat 60

Live Chat eCommerce Customer Experience Improvements 60

Bootstrapping Ecommerce

APRIL 24, 2018

Get more customers and grow your sales with these 5 conversion hacks backed by some amazing case studies that you can use for your business. The post 5 Simple but Smart Conversion Hacks Backed by Proven Case Studies appeared first on Bootstrapping Ecommerce.

eCommerce 147

eCommerce Customer Conversion Optimization 147

BigCommerce

JUNE 27, 2017

Customer research for ecommerce stores is essential. Not only does it inform conversion optimization , it allows you to adjust your overall marketing and customer acquisition strategies. Identify and define micro-conversion metrics, such as newsletter subscriptions, etc. The 4 Types of User Experience Research for CRO.

eCommerce 290

eCommerce Conversion Optimization Improvements Document 290

Inflow Insights

JANUARY 7, 2020

We’ve continually tested various trust badges from several 3rd party brands for over a decade as part of our analysis of eCommerce websites. But in this post, we’ll reveal a brand that achieved a conversion lift above Norton and McAfee in our 2019 testing of trust badges. Get in touch with our conversion experts here.

eCommerce 104

eCommerce Payment Services Conversion Optimization Recommendation 104

Kissmetrics

JULY 11, 2017

There are three general ways to grow revenue in any ecommerce business: Increase the total number of customers. As ecommerce marketers, knowing what to prioritize can be the difference between a standard year of growth and a phenomenal one. Conversion Rate. Chatbot Conversion Optimization. Content Marketing.

eCommerce 243

eCommerce Customer Merchant Services Conversion Optimization 243

VTNS Solutions

APRIL 11, 2018

What do you do when you have all the traffic, ranking and yet the leads or sales refuses to come or you want more conversion? That is where conversion optimization comes in. So what is conversion optimization and how can you get started. This is conversion optimization mistakes #1 people make.

Conversion Optimization 28

Conversion Optimization Document eCommerce Improvements 28

Kissmetrics

FEBRUARY 4, 2021

From there, he moved to help businesses of all sizes grow through digital marketing and conversion optimization. NP Digital Case Studies and Awards. Check out our Adobe XD Case Study and learn more about our work. We have a diverse portfolio of clients and offer a wide range of services, but we excel in e-commerce.

Marketing 275

Marketing SEO eCommerce Social Media 275

FastSpring

MARCH 25, 2019

Successful software companies across the globe understand that partnering with a full-service ecommerce platform is the key to growing their business. Keep reading to find out why outsourcing your ecommerce can empower you to stay competitive in the global software marketplace. Ecommerce isn’t a set it and forget it kind of endeavor.

Payment Services 94

Payment Services eCommerce Payments Shopping Carts 94

Inflow Insights

JANUARY 15, 2020

Identifying your key “marketing levers” is an approach every eCommerce business can pursue. We’ve seen several eCommerce marketing articles that recommend dozens of “key” performance indicators at once. Using industry studies as a point of reference doesn’t help you decide on the best action (i.e. eCommerce Conversion Metrics.

PPC 162

PPC eCommerce SEO X-cart 162

SellBrite

APRIL 8, 2019

Nailing your product page is a crucial part of increasing your ecommerce conversion rate. To build a successful ecommerce site, you can’t afford to take better photos down the road. Why Choosing the Right Trust Seal Increases eCommerce Conversions , from Crazy Egg. Great product photography can help. Source: VWO.

eCommerce 166

eCommerce Mobile Shipping Costs Shopify 166

UpSellIt

JANUARY 13, 2022

Retailers turned to ecommerce during the pandemic, therefore expanding possibilities for affiliate marketing as a whole. Marketers utilize AI to streamline conversion optimization, content creation, and customer engagements. According to Statista , affiliate marketing spend in the US is projected to reach $8.2 Recommendations.

Marketing 134

Marketing Social Media Recommendation Channel 134

My Wife Quit Her Job

JANUARY 13, 2020

When it comes to getting repeat sales for your ecommerce store, customer loyalty programs are one of the most effective ways to boost customer retention. In fact, studies have shown that 69% of consumers are influenced by retailers that offer loyalty and rewards programs. Most loyalty program solutions cost a lot of money to implement.

Customer Loyalty 156

Customer Loyalty Customer Retention Customer eCommerce 156

Inflow Insights

OCTOBER 23, 2018

There aren’t many variables to the shopping cart and checkout process, and conversion optimization is all about making those few steps as frictionless as possible. Note: We’ve worked with dozens of eCommerce companies to find the add-to-cart and checkout experience that optimizes conversions. Contact us here.

Shopping Carts 105

Shopping Carts Payment Services eCommerce Accessories 105

Onilab User Guides

OCTOBER 11, 2019

Magento is a fascinating platform that offers both web developers and designers a wide range of tools, solutions, and approaches to common e-Commerce challenges. This combination of great business and technical complexity creates a high bar for both Magento store owners, e-Commerce veterans, and digital marketers.

Magento 49

Magento eCommerce Shopping Carts Payment Services 49

Inflow Insights

MARCH 27, 2018

Each year we analyze leading eCommerce sites across dozens of categories to identify what features and technology they’re using. We also run dozens of A/B tests for our own eCommerce clients. Here are the top trends found on best-in-class eCommerce sites in 2018, including: Popular Gallery Page Features. Multi-Select Facets.

eCommerce 105

eCommerce Mobile Recommendation eCommerce Technology 105

FastSpring

DECEMBER 21, 2017

We have already talked through “conversion optimization” and dispelled a few myths surrounding the process in order to orient you in the right direction.

Conversion Optimization 60

Conversion Optimization Web Design eCommerce Marketing 60

Inflow Insights

JULY 29, 2019

Most people would gauge the success of any agency (including answering who the best eCommerce agencies are) by their size and revenue. My goal was to build a $10 million eCommerce marketing agency — and build it fast. How Can We Become One of the Best eCommerce Agencies? A few years ago, I thought that too. Schedule a call here.

eCommerce 103

eCommerce PPC SEO eCommerce Marketing 103

Dynamic Yield

JULY 19, 2017

A study in how deploying real-time personalization on your website is as an essential element of optimizing eCommerce customer acquisition. The post The Economics of eCommerce Conversion Rate Optimization appeared first on Dynamic Yield.

eCommerce 53

eCommerce Customer Conversion Optimization 53

Inflow Insights

SEPTEMBER 16, 2019

You know that live chat is helpful for the customer experience on your eCommerce site…but does your live chat increase conversions ? We’ve noticed that many eCommerce companies are hopeful that the resources they put into live chat are helping to increase sales. The thing is: You can proactively optimize chat to sell.

Live Chat 69

Live Chat eCommerce Mobile Conversion Optimization 69

Omnisend

JANUARY 10, 2024

Expertise in your field or industry Let’s say you’re an ecommerce small business looking to sell products online. It’s best to choose a WordPress agency with prior expertise in helping ecommerce SMBs sell online. They primarily work with ecommerce, SaaS, SMBs, and growing startups. Let’s take a look at them: 1.

Web Design 78

Web Design Shipping Costs SEO Beauty and Health 78

Inflow Insights

JANUARY 23, 2018

When we ask eCommerce site owners what data they most want and need, they almost always say the same thing: What are successful eCommerce sites are doing today to convert traffic into paying customers online? To answer this question, every year we analyze 20 best-in-class eCommerce sites to figure out what they’re doing.

eCommerce 162

eCommerce Conversion Optimization Mobile Shipping Costs 162

Inflow Insights

SEPTEMBER 19, 2019

The main issue is this: Conversion rate changes over time are far more influenced by traffic channel mix than by improvements to the site. To avoid this error you need to measure conversion rate by channel, seasonality, device, and more. . Case Study 1: Site Updates That Appear to Have Lowered Conversion.

Channel 60

Channel Conversion Optimization SEO Mobile 60

Dynamic Yield

JULY 18, 2017

A study in how deploying real-time personalization on your website is as an essential element of optimizing eCommerce customer acquisition. The post The Economics of eCommerce Conversion Rate Optimization appeared first on Dynamic Yield.

eCommerce 34

eCommerce Customer Conversion Optimization 34

UpSellIt

JANUARY 22, 2020

These are the questions UpSellit had in mind in its new Digital Download case study, which is available for download here. Case Study Overview. The first finding of the study came from an analysis of campaign click rates. However, that was not the case in this study.

Download 85

Download Presentation Definition Conversion Optimization 85

BigCommerce

JUNE 27, 2017

In order to better understand what it takes for visitors to convert, let us now examine the specific challenges that ecommerce sites need to negotiate and solve in order to sell anything to their visitors. Issues of trust and credibility for ecommerce conversion. Extensive studies by Stanford professor B.J.

Improvements 275

Improvements eCommerce Payment Services Merchant Services 275

Kissmetrics

OCTOBER 6, 2020

Ecommerce is still growing. Statista says worldwide ecommerce sales will grow from 4.2 The worldwide pandemic and the growth of remote work continues to boost ecommerce growth. This is a huge opportunity for ecommerce companies that are ready for this change. Your ecommerce business will need help.

eCommerce Marketing 248

eCommerce Marketing eCommerce Marketing Shipping Costs 248

Ecommerce Platforms

OCTOBER 28, 2021

When you start an ecommerce site you realize that there are loads of items that need to be checked, cross-checked, and tested to ensure that your customers have a quality user experience. That’s why we put together an extensive ecommerce launch checklist to guide you through the initial stages of running an online store.

Payment Services 245

Payment Services Merchant Services Payments eCommerce 245

VTNS Solutions

JUNE 9, 2019

Analytics Conversion Optimization SEO Paid Marketing Growth Marketing List of blogs to read for awesome digital marketing insight Tools. Conversion Optimization Insights and Resources. Use this conversion optimization resources to start making more money. Here you will find reference to. So here you go.

Marketing 28

Marketing Conversion Optimization SEO Social Media 28

Kissmetrics

SEPTEMBER 3, 2020

Your agency should be able to provide you with references and case studies to validate their expertise. Ask your agency for all of the data you need to validate their performance —references, case studies, anonymized campaign data, and before and after campaign data. A proven and consistent track record.

PPC 274

PPC Management Improvements Books 274

GetElastic

MAY 2, 2019

And hundreds of hours are spent on redesigning websites and conversion optimization. However, most ecommerce catalogs benefit from custom synonym mapping to handle colloquial terms and jargon, brand and product names that aren’t standard dictionary terms, and their respective common misspellings. And don’t forget model numbers!

Shipping Costs 167

Shipping Costs Accessories Improvements Shipping 167

ROI Revolution

OCTOBER 4, 2018

Our conversion rate optimization team often finds that mobile conversion rate is one of the biggest opportunities for an ecommerce site to increase their revenue. But how can brands and ecommerce retailers effect positive growth for their website’s mobile conversion rate? Don’t do that to your users!

Mobile 60

Mobile Recommendation Conversion Optimization Article 60

Ecommerce Platforms

APRIL 28, 2018

Looking for some solid data on eCommerce, CRO, social media, and automation? Conversion Rate Optimization. 17% of companies that use multivariate testing, rated it the most effective optimization method. 42% of marketers say interpreting results is the biggest challenge in conversion optimization.

eCommerce 187

eCommerce Live Chat B2B Social Media 187

Ecommerce Platforms

MARCH 1, 2022

When you start an ecommerce site you realize that there are loads of items that need to be checked, cross-checked, and tested to ensure that your customers have a quality user experience. That’s why we put together an extensive ecommerce launch checklist to guide you through the initial stages of running an online store.

Payment Services 104

Payment Services Merchant Services Payments eCommerce 104