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How to Get More Traffic Using Bing Analytics

Kissmetrics

It has a 2.83% share of the global search market. Its search engine powers Yahoo, which holds 1.65% of the market share. Do you want to miss out on 5% of the global search market? Of course, you can do the same with Google Search Console, but it’s much more fiddly. Take Bing, for instance.

SEO 273
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24 eCommerce Experts to Follow Now

GetElastic

Fishkin got his start working at his mother’s small business marketing firm as a web designer, then creating his SEOmoz blog that over the following decade became the world’s most popular community and content resource for search marketers. Neil Patel: Co-Founder at Neil Patel Digital , SEO and Growth-Marketing Guru.

eCommerce 113
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The Ultimate Guide to E-commerce Marketing: Where You Should Focus and How to Succeed

Kissmetrics

Paid Search Marketing for E-commerce. Paid search marketing, also called paid ads or search engine marketing, leverages paid ads on platforms like Google or Bing to drive awareness (and later sales.). Here’s how it works: You choose a platform to market on, such as Google Ads.

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How To Rank First On Google With Voice Search SEO

MakeWebBetter

Because Voice Search is revolutionizing our searching process and of course, it’s gonna be the dawn for tomorrow’s digital world. The post How To Rank First On Google With Voice Search SEO appeared first on MakeWebBetter. Nowadays, whenever I watch TV, I get to see plenty of ads for Google Home and Amazon’s Echo.

SEO 117
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Paid Search: Essential Details Your Brand Needs to Know

ROI Revolution

Just like almost everywhere else, one major trend we’re seeing in paid search is a shift to being mobile-focused. Any brand that doesn’t have a good mobile site is going to struggle to do well with paid search. Therefore, it’s very important to optimize your site for mobile.

PPC 68
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Google Ads (AdWords) for eCommerce: 15 Strategies to Try

Inflow Insights

Of course, every client and business is different, but if you’re looking for the best way to set up eCommerce Google Shopping campaigns, start with these tips: 1. Bid More Aggressively on Specific Search Phrases. Optimize Your Strategy for Mobile. We start by determining the historic mobile-only ROAS. No surprises there.

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Why Nike should ‘Just Do It’ on Amazon: Nike case study

Jumpshot

As Nike permeates every aspect of sports and apparel, we took a closer look at consumers’ path-to-purchase activity from Nike.com, other popular online retail sites and then of course, Amazon. We then compared these results against the four other leading sports brands in the US to assess the greater sports apparel market.

Apparel 74