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How to Improve Digital Privacy and Trust Between Consumers and Companies

Retail TouchPoints

A Pew Research study reveals a concerning trend: 67% of consumers have little understanding of what companies do with their data, a sentiment echoed by an IAPP study which found that only 29% feel informed about how their data is protected. For many companies, it is not a matter of “if” there is a data breach, but when.

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7 Targeted Retail Strategies for Revenue Growth and Margin Improvement

Retail TouchPoints

In today’s challenging business landscape, where profit margins are shrinking, supply chains are slow and uncertain, labor shortages are prevalent and inflation is a concern, it is crucial for retailers and brands to differentiate between understanding customer habits and fostering customer loyalty in order to succeed.

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The State of Ecommerce Customer Loyalty in 2023

Smile.io

The sample size includes 139 million orders analyzed for this study.  Introducing Smile Plus Introducing Smile Plus a new plan for high-volume brands looking to build customer loyalty effortlessly. Our  Our goal is enterprise loyalty made easy Loyalty & Reward Program Insights from Smile.io

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How to Improve Ecommerce Conversion Right Now

BigCommerce

According to a study conducted by professor Brent Coker , shoppers trust ecommerce stores 30% less than they trust brick and mortar stores. Since credibility represents such a basic obstacle to conversions on an ecommerce website, overcoming that obstacle can result in significantly improved conversions. Upfront disclosure.

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The Key to Wielding Big Data in Ecommerce to Build Personalized Experiences and Improve Retention

BigCommerce

Due to the ease of creating and maintaining an ecommerce shop, as well as the rise of micro-brands, today’s market is riddled with cutthroat competition and decreased customer loyalty. Everyone has a circle of competence created through study and experience. The Benefits of Using Big Data in Ecommerce.

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Creating Retail Agility Requires a New Way to Think about Data

Retail TouchPoints

It’s those retailers that can most quickly and accurately react to these turbulent market forces and behaviors that are creating the most innovative and positive customer experiences. The rest are at risk of losing customer loyalty, brand affinity and revenue. Identifying the Right Use Cases.

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How to Start an Ecommerce Customer Loyalty Program

eCommerceFuel

Customer loyalty is the key to customer retention, meaning repeat customers for your business. The fundamental goal for an eCommerce shop is to attract customers, and ultimately keep them coming. Adapted from a traditional shop model, an eCommerce customer loyalty program is essential for customer retention.