Wiser

APRIL 26, 2022

Merchandising is obviously an essential part of retail, but keeping your strategy up-to-date and profitable is difficult in a growing competitive market. Finding the right mix of time, budget, pricing, displays, and customer experience can be a big challenge when forming a successful merchandising strategy.

Customer Loyalty 146

Customer Loyalty Omnichannel Customer Experience Improvements 146

365 Retail

SEPTEMBER 20, 2023

Unilever-owned fine food and gourmet ingredient brand Oswald, has partnered with MoEngage , the leading insights-led customer engagement platform, to power personalised, omnichannel engagement at scale to drive customer interaction and performance.

Omnichannel 62

Omnichannel Customer Data Channel Improvements 62

Optimizely

MAY 27, 2020

SMS & MMS Expansion Since April, you’ve had the opportunity to roll out your SMS Marketing strategy or create omnichannel campaigns by complementing your emails with text messages. We especially recommend using the data collection embeds and modals as these forms are must-have tools for capturing customer information. .

Improvements 195

Improvements Customer Recommendation Omnichannel 195

RETAIL MANAGEMENT SOFTWARE

MARCH 26, 2024

With strategic planning and a keen understanding of retail sales seasonality trends, retailers can leverage the energy of springtime to attract customers and boost sales. In this article, we’ll explore some effective strategies and merchandising tips to help retailers make the most of the spring season.

Retail 77

Retail Outdoor Omnichannel Presentation 77

lateshipment

NOVEMBER 26, 2023

And that process begins with understanding the ABCs of the post-purchase customer journey. Defining the Post-Purchase Journey A customer’s post-purchase journey is interactions with your brand that take place once the order is dispatched to when it is ‘delivered’ or ‘returned’. Are you one of such businesses? No, it’s all good.

Shipping Costs 130

Shipping Costs eCommerce Order Fulfillment Shipping 130

Omnisend

DECEMBER 15, 2020

However, providing exceptional customer service isn’t about the number of channels but the quality of customer service across them —and omnichannel customer support can help do that. What is Omnichannel Support? This way, your customers always get accurate answers. Benefits of Omnichannel Customer Support.

Omnichannel 148

Omnichannel Live Chat Customer Social Media 148

Omnisend

JANUARY 8, 2024

While providing discounts is an effective strategy to encourage returning customers, it’s neither the only nor the best way. Understanding how to get repeat customers can boost your revenue. Strategies to cultivate repeat customers So, what is the best way to encourage customers to return to your site and make a repeat purchase?

Customer 88

Customer Customer Retention Social Media X-cart 88

Retail TouchPoints

MARCH 5, 2024

First-party customer data. The most important component of building an RMN is first-party data — a dataset of all your customers’ shopping habits and preferences. The first step on the path to building your own RMN is to establish mature systems for collecting, segmenting and utilizing your data.

Retail 252

Retail Customer Data Channel Arts 252

Optimizely

APRIL 18, 2019

To be able to provide a consistent experience that will turn casual browsers into loyal customers, you need to make sure you connect your in-store experience with your online marketing strategy. In either case, you need a consistent and delightful experience for your customers — no matter where they buy.

Marketing 299

Marketing POS Channel Clothing 299

Retail TouchPoints

AUGUST 1, 2023

Faced with shifting economic and consumer dynamics, retail leaders strive to unlock strategies that turn losses into profits. A critical area of focus is transforming their business into more profitable omnichannel platforms. Smart merchandise and assortment decisions driven by the voice of the customer and aimed at profitability.

Retail 240

Retail Shipping Costs eCommerce Consumer 240

Retail TouchPoints

JULY 14, 2023

It’s still early days, but AI advancements have the potential to fundamentally change ecommerce operations by drastically improving order fulfillment practices and bridging the ever-significant personalization gap forming between the online and offline realms. This allows businesses to respond quickly and effectively to the customer.

eCommerce 200

eCommerce Order Fulfillment Fulfillment Multi-channel 200

Elsner

MAY 21, 2020

In today’s fast-paced market, the majority of the customers are turning to B2B Ecommerce stores to purchase their products directly. B2B customer experience has improved, but the consumers are waiting for stores to buck up and fulfill their expectations. Below are some strategies for B2B Ecommerce stores: 1.

B2B 78

B2B eCommerce Improvements B2C 78

Retail TouchPoints

DECEMBER 15, 2022

Also, it is not enough for marketers to just ‘know’ their customers; it is important for them to be one step ahead and predict what they need and how they will behave. In the current scenario, what customers expect from brands is often changing in a dynamic manner. Factors Driving the Need for Real-Time CDP.

Multi-channel 218

Multi-channel POS Customer Data Mobile 218

Retail TouchPoints

MAY 3, 2023

Using ID-POS Data to Drive Modern Signal-Based Targeting A February 2023 Deloitte report found that the right combination of digital transformation actions can generate up to $1.25 But the wrong combinations, and not aligning technology with business strategies, can erode value by over $1.5 trillion in value.

POS 230

POS Customer Experience Customer Technology 230

Retail TouchPoints

OCTOBER 25, 2023

Looking for even more data and insights to power your approach ? Check out the Retail Strategy & Planning Series on-demand. Offering excellent customer service is a business basic at any time of the year, but it’s particularly vital during the holiday season. That’s why retailers focusing on EX are building mobile apps.

Multi-channel 315

Multi-channel Customer Experience Mobile Improvements 315

RETAIL MANAGEMENT SOFTWARE

FEBRUARY 20, 2023

One of the latest developments in this sector is the use of ChatGPT and other innovative technologies such as AI (artificial intelligence), AR (augmented reality), and VR (virtual reality) to create seamless omnichannel shopping experiences. This can help retailers increase sales and build customer loyalty.

Customer Experience 98

Customer Experience Retail Customer eCommerce 98

UpSellIt

AUGUST 23, 2023

When customer concerns and hesitations are addressed, you’ll find a significant increase in conversions and customer satisfaction. It involves utilizing customer data, preferences, and behavior to deliver relevant and personalized content, regardless of the channel or device used by the customer.

eCommerce 126

eCommerce Recommendation Omnichannel Customer Data 126

Retail TouchPoints

JULY 5, 2022

“We’re seeing a shift of focus in the retail environment,” explained Publicis Sapient Head of Retail Strategy for North America Hilding Anderson in an interview with Retail TouchPoints. “We We recently saw a whole set of profit warnings — Target , Walmart , even Amazon. The Central Pillar of Profitability: CX.

Shipping Costs 281

Shipping Costs eCommerce Retail Merchant Services 281

Retail TouchPoints

NOVEMBER 18, 2021

Consumer expectations of retailers have been transformed by their experiences buying from Amazon and other innovative retailers that are able to provide fast, efficient omnichannel experiences. But this “new normal” requires retailers to have access to accurate inventory data — often across multiple channels, both in-store and online.

Shipping Costs 235

Shipping Costs Retail Omnichannel Supplies 235

Retail TouchPoints

OCTOBER 18, 2021

Your shopper doesn’t think about “omnichannel” when they’re switching between social to website to email to store. In order to make the cross-channel dream a reality, brands need to pass data quickly between channels. If data can move quickly, the value of customer insights compounds exponentially across the organization.

Customer Experience 273

Customer Experience Customer Channel Omnichannel 273

Kissmetrics

JANUARY 17, 2022

It is easier to build real, human connections with your audience if you know what data and strategies to use. One of the most effective strategies to build a personal connection is personalized marketing. Most marketers use the strategy on multiple channels. Improve ROI of Marketing Efforts. The good news?

Marketing 273

Marketing Recommendation Social Media Improvements 273

Retail TouchPoints

JUNE 22, 2021

The company received a $200 million equity investment in a round led by Insight Partners, which will help her enhance omnichannel capabilities, including fulfillment and logistics improvements. Saks OFF 5TH provides a compelling assortment of brands to fashion-seeking customers at the best prices.

Specialty Retailers 159

Specialty Retailers Other Apparel Department Stores 159

Optimizely

MAY 30, 2017

In fact, a decent percentage of marketers will use web push exclusively as a re-engagement tool for at-risk customers – but even that’s only a good strategy if it’s being leveraged alongside more regular use. When customers are looking at specific products but may need more information. So what’s the solution?

Customer Experience 170

Customer Experience Channel Improvements Customer 170

RETAIL MANAGEMENT SOFTWARE

JANUARY 16, 2024

The initial crucial step involves examining current trends and formulating adaptive strategies. In 2024, we can expect a surge in AI-powered personalization, where algorithms analyze customer data to provide tailored recommendations and personalized shopping experiences.

Payment Services 98

Payment Services Retail Supplies Omnichannel 98

lateshipment

JANUARY 17, 2023

Remember, implementing tested strategies helps you save time later in the game, when all you have to do is just minor changes instead of scratching your head and looking at the drawing board again. Omnichannel experience will be play a huge role in offering customer convenience. But what’s new in omnichannel commerce in 2023?

eCommerce 130

eCommerce Merchant Services Omnichannel Customer Experience 130

Retail TouchPoints

NOVEMBER 6, 2023

As foot traffic improves at the nation’s malls, the gap between digital commerce and brick-and-mortar retail continues to narrow. The balancing act between these two channels demands a targeted omnichannel strategy that blends digital and in-person experiences into a single, seamless customer journey. In fact, the U.S.

Omnichannel 294

Omnichannel Social Media Channel Mobile 294

Retail TouchPoints

JUNE 23, 2022

However, with the prevailing winds of retail moving in the direction of “channel integration,” “omnichannel,” “frictionless experiences,” (insert your favorite buzzword here), the broad consensus among retail experts is that ecommerce spinoffs are a terrible idea. This strategy could hold water. So why are shareholders pushing for it?

eCommerce 263

eCommerce Omnichannel Channel Department Stores 263

Algopix

OCTOBER 15, 2023

Customer journey mapping: Create detailed customer journey maps to visualize the path customers take from awareness to conversion, highlighting pain points and opportunities for improvement. Improved Customer Experience Customer experience is a critical factor in eCommerce success.

Channel 128

Channel eCommerce Social Media Customer Loyalty 128

Retail TouchPoints

AUGUST 15, 2022

Results from Retail TouchPoints’ annual Customer Loyalty and Personalization Benchmark Report reaffirm that retailers are focused on building a strong foundation of first-party data to support their supply chain, in-store services, omnichannel marketing and experiential strategies. . Stand Out Beyond Free Shipping .

Customer Loyalty 197

Customer Loyalty Customer Retail Shipping Costs 197

RETAIL MANAGEMENT SOFTWARE

APRIL 24, 2023

Emerging Trends in Retail Customer Loyalty Programs If you’re ready to implement a loyalty program for your retail business, it’s essential to understand the current market and future forecasts. Subscription-based Loyalty Programs Subscription-based loyalty programs are gaining popularity in retail, especially in e-commerce.

Customer Loyalty 84

Customer Loyalty Customer Retail Customer Retention 84

ESW

JULY 6, 2023

It’s another to develop strategies and procedures that meet customer expectations without damaging revenue and profits. Amazon is everywhere the customer is. Omnichannel is here to stay. Customers love the convenience, and brands benefit by always being where the customer is.

eCommerce 139

eCommerce Payment Services Customer Shipping Costs 139

Retail TouchPoints

JUNE 11, 2021

Offering omnichannel shopping experiences requires real-time updates and a tech stack that works together in the background to power each leg of the buyer’s journey. Retailers must look for the right technology that will streamline their operations and improve the customer experience, which can ultimately increase brand loyalty and revenue.

Payment Services 184

Payment Services Payments Retail Sporting Goods 184

Optimizely

AUGUST 9, 2018

Omnichannel is Still Tough to Achieve. When I think of omnichannel, I want to take a step away from the tech stack and focus on the people, process, and the overall organizational changes that need to occur.” Unfortunately, omnichannel remains a struggle for many B2C brands. Think you’re ready for omnichannel?

Shipping Costs 150

Shipping Costs Omnichannel B2C eCommerce Marketing 150

Sailthru

APRIL 27, 2023

Third-party data can be inaccurate and alter customer profiling data. Brands leveraging an omnichannel strategy are also susceptible to having dirty data as they are likely to unify data from multiple sources, which opens the possibilities for duplicates and profile inconsistencies. Get Cleaning!

Customer Retention 78

Customer Retention Omnichannel Improvements Customer Data 78

Omnisend

MARCH 29, 2021

While we don’t advise immediately adopting every craze that emerges from ecommerce fashion news circles, some are based on sustainable marketing strategies that work, and it’s well worth the effort to make the most of their popularity. Try Omnisend free for 14 days and use marketing automation to create a better customer experience!

Fashion 148

Fashion eCommerce Omnichannel Clothing 148

Sailthru

APRIL 21, 2023

Shopping is now an omnichannel, 24-hour-a-day experience that spans mobile, SMS, in-app purchases, social media channels, and digital wallets. Marketers use data and automation to create more personalized experiences for each and every customer. billion by 2026. billion by 2026. What Can Gaming Do For Retailers?

Retail 78

Retail Games Social Media Download 78

ESW

SEPTEMBER 29, 2023

To keep up with consumer demand, brands and retailers are facing pressure to implement omnichannel commerce strategies. Why focus on omnichannel? Because customers demand it. Eva Ponce , the director of the MIT Omnichannel Distribution Strategies Lab at the MIT Center for Transportation & Logistics.

Omnichannel 146

Omnichannel Payment Services Merchant Services Multichannel 146