Retail TouchPoints

DECEMBER 1, 2022

Batteries Plus has rolled out a new online experience, using customer data to create a more customized and personalized shopper journey. The company will continue to build on its new digital offerings in order to cultivate deeper relationships with its customers.

Omnichannel 228

Omnichannel Customer Data eCommerce Platforms Technology 228

365 Retail

JANUARY 18, 2024

The world of customer data is rapidly changing, and companies are responding with diverse strategies to stay ahead in this dynamic environment. The data foundation is behind the wall, and all the marketing and analytics tools get power from the foundation. Let’s dive in.

Customer Data 62

Customer Data Customer Multi-channel Events 62

Retail TouchPoints

JUNE 9, 2022

Using a combination of online and offline data sourced from across its organization, The Home Depot will offer product suggestions designed to help customers complete projects on which they are embarking. In April 2022, the retailer appointed Matt Carey to the newly created role of EVP of Customer Experience.

Omnichannel 215

Omnichannel Customer Experience Customer Data Improvements 215

Groove

APRIL 16, 2024

A few of these key features include things like a drag-and-drop online store builder, automated inventory management tools, multi-channel selling, and an advanced suite of marketing and SEO tools. Salesforce Commerce Cloud also offers a deep integration with Salesforce's customer relationship management (CRM) platform.

BigCommerce 364

BigCommerce Magento Multi-channel Shopify 364

iVend

OCTOBER 10, 2023

Read how our technology gives retailers the gift of growth. We take a look at the RIS predictions and how you can use retail technology to implement actions based on them – positioning yourself to receive the gift of business growth and increased profits this holiday season.

Technology 105

Technology POS Retail Gifts 105

Retail TouchPoints

APRIL 20, 2022

The legal cannabis market was valued at $12.81 For approximately two decades, Cookies and Dr. While online platforms and communities like Instagram are the “cornerstone” of the brands’ digital footprints, Del Fante explained that each physical location presents a unique opportunity to “express our brand in a way for us to retain customers.

Retail 350

Retail Social Media Technology Events 350

365 Retail

SEPTEMBER 20, 2023

Unilever-owned fine food and gourmet ingredient brand Oswald, has partnered with MoEngage , the leading insights-led customer engagement platform, to power personalised, omnichannel engagement at scale to drive customer interaction and performance.

Omnichannel 62

Omnichannel Customer Data Channel Improvements 62

Kissmetrics

JANUARY 17, 2022

One of the most effective strategies to build a personal connection is personalized marketing. What exactly is personalized marketing, and what are the benefits ? Hint: It’s more than adding “$FNAME” to your email marketing!). Here is what marketers need to know about personalized marketing.

Marketing 273

Marketing Recommendation Social Media Improvements 273

Optimizely

FEBRUARY 19, 2021

If you think about it, direct mail marketing has never really gone away. How come certain businesses still find direct mail marketing as an effective way to stay top of mind and engage with customers? Turns out, direct mail marketing is a robust way to stay connected with your customers through personalization.

Marketing 195

Marketing Social Media Shipping Costs Consumer 195

Optimizely

AUGUST 16, 2018

Marketers already know data is key to success in B2C and ecommerce. But knowing it’s important and actually being able to utilize data are very different things. Unfortunately, complete and accurate customer data has been shockingly difficult to get your hands on in B2C marketing. Retargeting ads on Google.

B2C 210

B2C Customer Data Omnichannel Marketing 210

Retail TouchPoints

JANUARY 4, 2022

Best Buy is the latest retailer to enter the advertising market with the launch of Best Buy Ads, an in-house media company designed to help shoppers explore the retailer’s products, services and offers. Best Buy Ads will partner with brands to guide their marketing efforts with relevant messages.

Omnichannel 256

Omnichannel Customer Data Recommendation Mobile 256

Retail TouchPoints

MAY 3, 2023

Forbes reports that companies are now faced with increased pressure to find new ways to track marketing behaviors. How can companies deliver personalized ads at scale, search for new customers and conquer new markets, launch effective marketing campaigns and optimize products and brand experience? trillion in value.

POS 219

POS Customer Experience Customer Technology 219

Forrester eCommerce

JUNE 3, 2021

Forrester defines cross-channel campaign management (CCCM) as “enterprise marketing technology that supports customer data management, analytics, segmentation, and workflow tools for designing, executing, and measuring campaigns for digital […].

Channel 228

Channel Management Customer Data Technology 228

Retail TouchPoints

DECEMBER 13, 2021

“After doing these data-driven transformations one retailer at a time, I realized that if I transitioned to Google, I could impact the industry in a scaled way and build the things that I always wanted Google to build for me,” said Tharp. The cloud computing sector is incredibly competitive, dominated by the biggest names in tech.

Channel 182

Channel Omnichannel Retail Merchant Services 182

Retail TouchPoints

AUGUST 1, 2023

External economic factors, such as fluctuating interest rates, an unpredictable housing market and persistent inflation have prompted consumers to rethink their spending habits. A critical area of focus is transforming their business into more profitable omnichannel platforms. How can retailers transform losses into profits?

Retail 234

Retail Shipping Costs eCommerce Consumer 234

Retail TouchPoints

AUGUST 13, 2021

The Bay, which will be led by President and CEO Iain Nairn, will be responsible for overall brand direction, marketing, buying, planning and technology for both businesses. Going forward, the ecommerce business will become “The Bay,” while the banner’s 86 stores will continue operating as Hudson’s Bay.

eCommerce 296

eCommerce Operations Customer Experience Omnichannel 296

Optimizely

NOVEMBER 30, 2017

The B2C market moves fast — there are always new tactics and new channels marketers should keep an eye on. Adapting quickly to these trends is how brands stay ahead in today’s competitive market. As a B2C marketer, you should be asking yourself hard questions like: What KPIs should we care about?

B2C 186

B2C Marketing Channel Customer Data 186

RETAIL MANAGEMENT SOFTWARE

MAY 24, 2022

The transition to digital marketing has accelerated over the past two years, and the customer experience has improved dramatically. Digital marketing can play a key role in achieving success under these conditions. Examine Your Marketing Technology Stack. First-Party Data Marketing Is The New Norm.

Payment Services 81

Payment Services Small Business Retail Marketing Retail 81

RETAIL MANAGEMENT SOFTWARE

FEBRUARY 20, 2023

The retail industry is continuously evolving and adapting to new technologies and trends. One of the latest developments in this sector is the use of ChatGPT and other innovative technologies such as AI (artificial intelligence), AR (augmented reality), and VR (virtual reality) to create seamless omnichannel shopping experiences.

Customer Experience 98

Customer Experience Retail Customer eCommerce 98

Retail TouchPoints

JULY 2, 2020

In a global context of cost control, marketing today is under pressure to quickly generate traffic and in-store sales while reducing costs. As a result, marketing is likely to be one of the first collateral economic victims of this crisis, with an obligation to significantly adjust all spending (media, agencies, platforms, etc.)

eCommerce 215

eCommerce Retail Omnichannel Operations 215

RETAIL MANAGEMENT SOFTWARE

JANUARY 16, 2024

As we step into 2024, the retail sector is undergoing significant transformations in technology, supply chain dynamics, and consumer behavior. The intersection of these changes with economic uncertainties, such as inflation and an unpredictable job market, creates a swiftly evolving and complex landscape.

Payment Services 98

Payment Services Retail Supplies Omnichannel 98

Retail TouchPoints

AUGUST 29, 2023

Creating a competitive advantage in personalization is based on a company’s ability to capture, analyze and use personalized customer data, as well as understand, customize and optimize the customer journey, all at scale. Unify customer data and insights: We know customer data is critical for personalization.

Multi-channel 205

Multi-channel Retail Customer Experience Customer Data 205

Retail TouchPoints

JUNE 11, 2021

Offering omnichannel shopping experiences requires real-time updates and a tech stack that works together in the background to power each leg of the buyer’s journey. Retailers must look for the right technology that will streamline their operations and improve the customer experience, which can ultimately increase brand loyalty and revenue.

Payment Services 176

Payment Services Payments Retail Sporting Goods 176

Retail TouchPoints

AUGUST 14, 2020

However, retail marketers often lack the data they need to develop and execute more empathetic messaging. This data deficit makes it difficult for marketing to keep pace with a rapidly changing environment. Last year the top priority was engaging customers in real time. since the 2019 State of Marketing report. “It

Webinar 245

Webinar Consumer Payments Marketing 245

iVend

DECEMBER 8, 2019

The retail industry is rapidly shifting to a true omnichannel environment. Consumer demands for instant gratification are only increasing—customers want product and pricing information to be available across the web, on their mobile devices, and at the store. This means retail company and customer data stays safe.

Omnichannel 53

Omnichannel POS Merchant Services Multichannel 53

iVend

DECEMBER 8, 2019

The retail industry is rapidly shifting to a true omnichannel environment. Consumer demands for instant gratification are only increasing—customers want product and pricing information to be available across the web, on their mobile devices, and at the store. This means retail company and customer data stays safe.

Omnichannel 52

Omnichannel POS Merchant Services Multichannel 52

iVend

DECEMBER 8, 2019

The retail industry is rapidly shifting to a true omnichannel environment. Consumer demands for instant gratification are only increasing—customers want product and pricing information to be available across the web, on their mobile devices, and at the store. This means retail company and customer data stays safe.

Omnichannel 52

Omnichannel POS Merchant Services Multichannel 52

iVend

OCTOBER 16, 2023

As discretionary spend decreases in inverse proportion to cost of living increases, and consumers think more carefully about where they spend, retailers have to get really smart about strategies to win and retain their share of the market. iVend helps retailers iVend helps retailers to capture and analyse customer data.

POS 105

POS Payment Services Payments Omnichannel 105

Retail TouchPoints

AUGUST 15, 2022

Results from Retail TouchPoints’ annual Customer Loyalty and Personalization Benchmark Report reaffirm that retailers are focused on building a strong foundation of first-party data to support their supply chain, in-store services, omnichannel marketing and experiential strategies. . Stand Out Beyond Free Shipping .

Customer Loyalty 185

Customer Loyalty Customer Retail Shipping Costs 185

UpSellIt

AUGUST 23, 2023

Personalization has become a key element for ecommerce brands to stand out and create meaningful connections with their customers. With ever-evolving technologies and shifting consumer behaviors, it’s crucial to implement effective targeting tactics to maximize your sales potential. Urgency Messaging 8.

eCommerce 126

eCommerce Recommendation Omnichannel Customer Data 126

365 Retail

FEBRUARY 1, 2024

Retailers use technology to offer an enhanced shopping experience through personalisation and more effectively meeting consumer demands. This has also allowed Paddy’s offer of Megaways Slot Games and betting markets to greatly increase. Amazon is a market leader when it comes to personalisation.

eCommerce Platforms 52

eCommerce Platforms Omnichannel eCommerce Recommendation 52

365 Retail

JANUARY 18, 2024

SMG’s proprietary software product Plan-Apps – where £1M of media spend is already planned every day – will be embedded into Asda’s technology stack enabling a smooth end-to-end planning, management, and measurement cycle for campaigns. We have ambitious growth plans and are investing in creating a market leading retail media network.

Retail 62

Retail Omnichannel Technology Customer Data 62

Kibo

APRIL 26, 2022

A pivot to omnichannel shopping is also being adopted by consumers. For marketers, this means eCommerce agility should be top of mind. It’s powered by customer data and uses machine learning to deliver powerful data-driven experiences. Why should marketers care about headless commerce?

Payment Services 62

Payment Services Marketing Multi-channel Mobile 62

365 Retail

FEBRUARY 23, 2022

Amazon, Farfetch, Very Group, Marks & Spencer and Morrisons are announced as just some of the retail industry’s leading visionaries speaking at the Retail Technology Show , as the event, which brings together Europe’s most forward-thinking retailers and leading tech innovators, announces its conference programme.

Technology 52

Technology Payment Services Retail Events 52

Sailthru

MARCH 8, 2018

As the world’s largest retailer and online retailer go head to head in a battle of Goliath and Goliath, one thing is clear: Omnichannel has become the white whale for retailers. Technology has created a complex customer journey. How can a brand master the omnichannel experience? Personalization and omnichannel.

Omnichannel 60

Omnichannel Social Media Retail Shipping Costs 60

Retail TouchPoints

NOVEMBER 30, 2022

However, we know our customers may not be spending the majority of their week in a physical office space anymore , so we’re now focused on opening high-visibility, ground-level spaces in neighborhoods where our customer is both living and working. Twidwell: Absolutely.

Customer 245

Customer Shipping Events Clothing 245

Retail TouchPoints

MAY 16, 2024

Lemonis also shared that the company has entered a “wide-scoping” relationship with Salesforce that centers on cleaning and better leveraging all the customer data Beyond now has from its combined brands. million , recovering nearly half of what it paid for the BB&B IP. So Where Will Zulily Fit In?

Apparel 192

Apparel Fashion Supplies Toys 192