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7 Targeted Retail Strategies for Revenue Growth and Margin Improvement

Retail TouchPoints

In today’s challenging business landscape, where profit margins are shrinking, supply chains are slow and uncertain, labor shortages are prevalent and inflation is a concern, it is crucial for retailers and brands to differentiate between understanding customer habits and fostering customer loyalty in order to succeed.

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How Consumer Electronics Brands Can Reduce Holiday Shopping Returns

ESW

Unsurprisingly, every January, brands and retailers see an excessive number of holiday shopping returns as millions of gift recipients and gift-givers took to the mail centre to send back unwanted products. But customers have an array of other motivations, both technical and non-technical. Gift return: 9.9%

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How To Scale An Ecommerce Business (2024 Guide)

Smile.io

. - There are many scaling strategies for commerce brands—laying the foundation for growth, enhancing operational efficiency, expanding market reach, focusing on customer loyalty, and adding programs like Smile.io to retain customers. Adding points, VIP, or referral programs with Smile.io has to offer.

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What Customer Engagement Marketing is (and How to Use it)

Omnisend

It’s a more organic style of marketing—as opposed to paid advertisements—that thrives from word of mouth, building loyal customer relationships that make your company or brand synonymous with positivity. To explain what customer engagement marketing is, you first need to understand what customer engagement provides for a business.

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Top Loyalty Program Features (+How To Choose The Best Software)

Smile.io

In a highly saturated market, customers have endless choices of brands to support. The challenge for ecommerce brands is retaining customers and encouraging authentic customer loyalty.    Customer loyalty programs have played a considerable role in fostering repeat purchases.   Smile.io

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Post-purchase Strategies to Turn One-Time Holiday Shoppers into Your Brand’s BFFs

lateshipment

It covers impulse buyers — who make unplanned purchases motivated by emotional triggers such as peer pressure or “FOMO” from the holiday trends, gift givers — who are purchasing products for others, early bird or last-minute shoppers, and shoppers of different demographics (age, gender, spend threshold, etc).

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How to Drive More Repeat Purchases Than Ever Before

SellBrite

You don’t want your customers to think they should look elsewhere the next time they want to buy a product like yours again. To convince them, you have to invest in product quality and customer experience, but you also need to present them with a brand they want to love and ultimately be associated with. Loyalty Lion.