Retail TouchPoints

MAY 8, 2024

Have mechanisms in place to guide and support customers throughout their journey, and create content that is clean, digestible and informative.” Pitié walked through key takeaways from the report and how these data points should influence brands’ ecommerce strategies moving forward. What should they be doing creatively to stand out?

Merchant Services 252

Merchant Services eCommerce Channel Mobile 252

Retail TouchPoints

DECEMBER 15, 2021

Throughout my career as a customer experience (CX) practitioner, I’ve seen brands make the same mistake time and again by believing that metrics alone improve customer experiences and loyalty. Too many organizations are content with merely managing their experiences and setting better metrics as their only North Star.

Customer Experience 298

Customer Experience Customer Social Media Presentation 298

Retail TouchPoints

SEPTEMBER 7, 2022

Now because of technology, social media and the blurring of the physical and digital worlds, they have both. Incorporating elements such as recycled materials or energy efficient lighting, for example, are effective strategies that speak to a brand’s commitment to sustainability. So what does this mean for brands?

Customer Experience 273

Customer Experience Customer Social Media Arts 273

Retail TouchPoints

APRIL 15, 2024

In today’s retail industry, marketers are under tremendous pressure to hone their strategies in order to elevate their digital presence above that of competitors. Demand, social engagement and customer preferences are always evolving, together and separately. It’s crucial for retail marketers to adapt accordingly.

Social Media 130

Social Media Retail Food and Beverages Sporting Goods 130

Retail TouchPoints

APRIL 3, 2024

Customers are unlikely to engage with digital signage if the content appears generic or outdated. Think of digital signage like a blog or social media page: It needs new content on a constant basis in order to maintain interest and drive engagement. Live Media Another important aspect of dynamic content is live media.

Social Media 271

Social Media Events Accessories Point of Sale 271

Retail TouchPoints

AUGUST 8, 2023

“Despite there being an approximately 70% drop off in daily active users, we’ve still seen a massive amount of engagement,” said Kayla Kleinman, Social Media Associate for Bookshop.org , an ecommerce site that connects readers to independent booksellers, in an interview with Retail TouchPoints. Why is Threads Valuable?

Social Media 224

Social Media Customer Beauty and Health Consumer 224

Kissmetrics

JUNE 14, 2018

71% of Internet users in the United States actively use social media networks. That means (almost) three out of four people can potentially be reached, interacted with, and persuaded through social media. Online retailers are also using social media to drive revenue. Start by experimenting with A/B testing.

Social Media 220

Social Media Definition B2C Food and Beverages 220

Inflow Insights

JANUARY 24, 2022

With Americans spending an average of four hours a day on social media, it’s increasingly becoming the place customers go to learn about new products and make decisions about what (and whether) to buy. This makes social media critical to the survival of your eCommerce brand. Always engage with customers.

Social Media 119

Social Media Customer Loyalty Customer Customer Retention 119

Retail TouchPoints

AUGUST 30, 2023

In today’s challenging business landscape, where profit margins are shrinking, supply chains are slow and uncertain, labor shortages are prevalent and inflation is a concern, it is crucial for retailers and brands to differentiate between understanding customer habits and fostering customer loyalty in order to succeed.

Shipping Costs 231

Shipping Costs Improvements Live Chat Retail 231

UpSellIt

MAY 2, 2024

One important tool in achieving this is social proof – the psychological phenomenon where people mimic the actions of others in an attempt to reflect that trending behavior. By leveraging various social proof strategies, ecommerce retailers can boost their brand authority, instill confidence, and ultimately drive conversions.

eCommerce 108

eCommerce Social Media Payment Services Download 108

lateshipment

SEPTEMBER 12, 2023

Let’s take a look at some unique strategies that e-commerce brands have incorporated to convert the customers during BFCM. 5 strategies to stand out during BFCM 1. BFCM Scratch and Reveal Campaign Walmart utilized social media in the game. Adapt a multi-channel marketing strategy Be where your customers are.

Social Media 130

Social Media Multi-channel eCommerce Events 130

ESW

JUNE 4, 2024

On one hand, the returns process is an opportunity to turn a negative customer experience into a positive one. This post dives into the world of return analytics, offering insights and strategies that can help you minimise returns , reduce losses and increase customer satisfaction. And there is plenty to talk about.

Merchant Services 78

Merchant Services Social Media Consumer Electronics Customer Experience 78

Retail TouchPoints

APRIL 17, 2024

Here, gen AI intervenes, enriching catalogs and enabling a more comprehensive customer experience. By empowering search engines to not just index data but enrich it dynamically, retailers can retain customers on their platform. The shift isn’t limited to chatbots; it extends to enhancing product catalogs.

Social Media 285

Social Media B2C B2B Customer Data 285

lateshipment

AUGUST 1, 2022

The benefits of automation are clear for the business as a whole, and automation can also transform the customer experience even when the customer isn’t directly involved. Shopping and checkout experiences can be managed directly by the customer, but that’s only half of the overall order experience.

Customer Experience 147

Customer Experience Payment Services Customer Shipping Costs 147

365 Retail

MAY 9, 2023

With nearly 5 billion social media users worldwide and across several platforms, social media presents many opportunities. In fact, social media has become a much more cross-functional and collaborative channel in the last few years. Best times to post on social media overall: o Mondays from 10 a.m.

Social Media 70

Social Media Customer Experience Presentation Marketing 70

Retail TouchPoints

MAY 27, 2024

Make sure your mobile customer experience is optimized. With 64% of online shoppers completing at least half of their customer service on mobile devices, a mobile-first experience is mandated. Given all the talk of texting and social media use, I expected more adoption on the customer service front.

Live Chat 222

Live Chat Customer Social Media eCommerce 222

Retail TouchPoints

AUGUST 17, 2021

As a result, Matches can focus the store on the customer experience, knowing that requested products will arrive in 90 minutes. All retailers know how important it is to listen to their customer, particularly when new wants and behaviors can now emerge so quickly. This approach is used by Matches Fashion at its London store.

Retail 274

Retail Social Media Events Technology 274

Retail TouchPoints

SEPTEMBER 29, 2022

In the 11 years since, Snapchat has evolved to more closely resemble its social media counterparts (which in turn have adopted many Snapchat-style functionalities). AR’s ubiquity can be attributed to the fact that the vast majority of people have a cell phone in their pocket and are social media users.

Social Media 243

Social Media Consumer Events Technology 243

iVend

JULY 8, 2021

What I am hearing, and is supported by expert 3 rd party research, is a consistent pattern of four key priorities: in-store customer experience, knowledgeable staff, personalised loyalty programs and social media marketing. The in-store customer experience is that differentiation.

Customer Experience 98

Customer Experience Customer Social Media Retail 98

Omnisend

JANUARY 8, 2024

While providing discounts is an effective strategy to encourage returning customers, it’s neither the only nor the best way. Use Omnisend’s powerful email and SMS marketing to create a superior customer experience. Start free today See pricing What is a repeat customer? They are also known as recurring clients.

Customer 88

Customer Customer Retention Social Media X-cart 88

Retail TouchPoints

AUGUST 17, 2022

In this piece, I’ll walk you through eight key ecommerce automation areas and strategies and will share expert tips that can and already do drive sustainable and profitable growth for companies of all sizes from all around the world, and I’ll explain why automating those bits of an ecommerce process matters. Advertising.

eCommerce 363

eCommerce Payment Services Channel Social Media 363

iVend

JUNE 15, 2022

Customers took to social media to vent their frustration about price differentials of up to 40%, and the confusion of some items being more expensive online than in-store, and vice versa. iVend Digital Commerce iVend helps retailers implement single pricing strategies.

Customer Experience 98

Customer Experience Customer Retail Channel 98

UpSellIt

JULY 13, 2023

In today’s competitive landscape, embracing an omnichannel retail strategy has become essential for businesses to thrive. By seamlessly integrating multiple channels, retailers can provide a cohesive and personalized shopping experience for their customers. What is Omnichannel Retailing? What is Omnichannel Retailing?

Omnichannel 103

Omnichannel Multichannel Payment Services Retail 103

Smile.io

JUNE 1, 2022

Existing customers vs. new prospects graphic. Image Source: Antevenio Your post purchase customer experience can make a huge difference to your customer retention rate. A good post purchase experience shows the customer that you’re invested in their satisfaction. But, again, you can go further.

Customer Experience 89

Customer Experience Improvements Customer Customer Retention 89

Retail TouchPoints

MAY 20, 2024

Retail TouchPoints is announcing winners of the fifth annual Brand Experience Awards , a program designed to spotlight the brands and retailers that are reimagining and elevating customer experiences across all channels. The final 24 brands and their winning strategies will be featured in an in-depth report running next month.

Customer Retention 286

Customer Retention Fulfillment Mobile Customer Experience 286

Omnisend

DECEMBER 14, 2023

So how can you effectively incorporate multichannel commerce into your strategy? These can be your website, social media, affiliate sites, and online marketplaces, or physical sales channels, such as retail stores and marketplaces like farmers’ markets, trade events, and craft fairs. But first, let’s start with the basics.

Multichannel 78

Multichannel Social Media Payment Services Shipping Costs 78

lateshipment

AUGUST 10, 2022

Your business’ long-term success depends on your conversion success, customers reaching back to your brand, your rates, customer feedback, etc, and your branding plays a huge role in it. Therefore, in this article, we’ll help you with some of the best strategies to improve your eCommerce store’s branding.

eCommerce 130

eCommerce Social Media Definition Shipping 130

Retail TouchPoints

AUGUST 23, 2023

Furniture brand La-Z-Boy has implemented a new omnichannel listening solution as part of its ongoing strategy to evolve the brand and grow customer loyalty.

Omnichannel 225

Omnichannel Social Media Customer Loyalty Customer Experience 225

Retail TouchPoints

MAY 2, 2024

An Accenture survey of 16,000 customers in 13 countries across Asia, Europe, Latin America and North America reported that over half of all consumers have adopted digital payment methods such as digital wallets, many of which displace banks’ brands from the customer experience. Consumers value the convenience these offer.

Customer Retention 261

Customer Retention Payment Services Gifts Marketing 261

Algopix

JANUARY 22, 2024

With over 200 million customers worldwide, Amazon offers sellers an unparalleled opportunity to tap into a vast pool of potential repeat buyers. You need smart strategies to convert one-time buyers into lifelong brand advocates. Loyal customers expect continued value from the brands they support.

eCommerce 111

eCommerce Shipping Costs Payment Services Social Media 111

Retail TouchPoints

JANUARY 24, 2024

Despite expectations of a modest economic downturn, this period presents an opportunity for businesses to optimize their operations, improve marketing strategies and enhance their technological infrastructure. Given these trends, developing a robust omnichannel strategy is becoming increasingly critical for companies.

B2B 236

B2B eCommerce BigCommerce Omnichannel 236

Retail TouchPoints

JANUARY 25, 2024

Three Chevron ExtraMile convenience stores are implementing dynamic merchandising, social media content and AI-powered sommeliers as part of a pilot program with Samsung Electronics America. will combine 4K UHD Samsung Smart Signage Displays with a data-driven content strategy that aim to better attract and engage in-store shoppers.

Social Media 259

Social Media Live Chat Electronics Recommendation 259

Wiser

JULY 11, 2022

Any retail business without a solid strategy is bound to fail. It’s essential that your business is able to engage shoppers, build customer loyalty, and drive sales. But developing an effective retail strategy takes more than just attracting customer attention. What Is Retail Strategy? Increasing sales.

Social Media 146

Social Media Retail Customer Loyalty Consumer 146

Kissmetrics

MAY 11, 2021

In this article, we’ll discuss tips and tricks on how you can merge Facebook accounts, but before that, we’ll go over the benefits of this strategy. For marketers, handling a social media marketing calendar for two or more accounts can be a hassle. Improve Customer Experience. Who are your target customers?

Social Media 296

Social Media Travel Fashion Management 296

Retail TouchPoints

FEBRUARY 15, 2024

Moreover, at a time when long-reliable social networks are experiencing massive upheavals, people are looking for connected experiences that feel safe, secure, and ethical – and while online shopping may not sound like the primary destination for those experiences, shopping has historically been a social affair.

Live Chat 236

Live Chat Social Media eCommerce Consumer 236

Korona

AUGUST 5, 2022

A driving factor for many shoppers’ choice is the customer experience offered by each cannabis retailer. Improving a dispensary customer experience is an ongoing process that should be continuously polished and adjusted. Nonetheless, there are some key strategies that you can focus on from the start. Social Media.

Customer Experience 94

Customer Experience Improvements Customer POS 94

GetElastic

OCTOBER 25, 2017

Digital commerce is playing a pivotal role in customer experience strategies. The world’s leading research firm, Gartner, recognized that digital commerce is a key way to acquire customers, develop relationships, drive revenue and reduce costs. Digital experience platforms (DXP). API-based digital commerce.

Customer Experience 146

Customer Experience Customer Technology Games 146