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Purina Pilots Interactive Endcaps in Pet Aisles of 200 Supermarkets

Retail TouchPoints

The technology has been used in categories such as beauty, CPG and accessories, primarily in department store environments. This pilot, expected to roll out to 200 stores by the end of June 2021, represents Perch’s largest deployment in the pet category and the supermarket vertical.

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How Retailers Can Control Costs Even As Return Rates Climb

Retail TouchPoints

Return rates at physical stores range from 8% to 10% , but rise to approximately 20% for e-Commerce, according to data from CBRE. During the busy holiday season, digital return rates can spike to 30% ; and Return policies and experiences have a significant impact on customer loyalty. Normally, apparel returns are roughly 7.5%

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4 Ways Anthropologie is Building Brand Loyalty While Acquiring New, Younger Customers

Retail TouchPoints

While Urban Outfitters ’ assortment is designed for consumers in their teens and early 20s, Anthropologie provides a destination for consumers’ “next generation of life,” when they’re starting careers and families, according to Chief Marketing Officer Elizabeth Preis.

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Is A Neiman Marcus, Saks Merger Inevitable?

Steve Dennis

For years rumors have abounded that various forces were trying to lead North America’s two leading luxury department stores to the alter. What the current COVID-19 has amplified is that, the United States does not need two luxury department stores with nearly identical value propositions and many overlapping locations.

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To Experience the Future of Retail, You’ll Want to Go to the Store

Retail TouchPoints

For retailers that have a community of customers centered on their brand, creating in-store community spaces can increase traffic, strengthen customer loyalty and attract new customers who are seeking communities aligned with their interests. Welcome your brand community in a clubhouse space.

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Brick & Mortar Retail Is Down But Is All Set To Soar Again

RetailMinded

The backbone of retail was once built on the backs of brick-and-mortar stores but the fast rise of e-commerce broke that back. Emerging trends and market dynamics are hinting at a resurgence on the horizon. By adapting to the needs of the market, brick-and-mortar stores managed to scrape by, but not all of them.

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How to Boost Retail Brand Loyalty With a Mobile App

Retail TouchPoints

One of the best ways to boost brand loyalty in the retail sector is mobile apps. Without any speculation about the future of shopping in the flesh and the fate of the department store, let us examine why a mobile app is worth the investment, whether or not you also offer an amazing brick-and-mortar experience: The Perks of Push Notifications.

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