Kissmetrics

FEBRUARY 11, 2021

How important are marketing ethics when it comes to your purchase decisions? Promoting good causes and following marketing ethics can help your brand attract much-needed attention and drive ROI for paid ads. What are the most crucial marketing ethics you should follow? Let’s begin by discussing the basics of marketing ethics.

Social Media 275

Social Media Marketing Beauty and Health Consumer 275

Smile.io

MARCH 12, 2020

Customer retention is the key to fostering truly loyal customers. These customers make more purchases than one-time shoppers, promote your brand to their networks, and become your best brand advocates. If customer retention wasn’t already on your mind, it needs to be! Challenge customers with gamification.

Customer Retention 46

Customer Retention Customer Beauty and Health Subscription 46

Smile.io

MARCH 12, 2020

Customer retention is the key to fostering truly loyal customers. These customers make more purchases than one-time shoppers, promote your brand to their networks, and become your best brand advocates. If customer retention wasn’t already on your mind, it needs to be!

Customer Retention 46

Customer Retention Customer Beauty and Health Subscription 46

Groove

JULY 24, 2022

Once the package has been received by the customer, the product must be consumed in the first 24 hours after arrival, making the delivery date essential to a great customer experience. Customer Engagement: As eCommerce experts, we know that a high level of customer retention starts with a high level of customer engagement.

BigCommerce 195

BigCommerce Customer Retention Shipping Costs Shipping 195

Retail TouchPoints

MAY 25, 2022

Loyalty has grown in importance alongside customer retention, with a strong loyalty program and company values both remaining important parts of building out a long-term relationship with customers. ”

Customer Retention 264

Customer Retention Shipping Costs Shipping Gifts 264

GetElastic

DECEMBER 25, 2019

In plain words, retention marketing is about engaging your existing customers to continue to buy from you again and again. When a customer completes their first order with a brand or retailer, they are 27% more likely to make a second purchase. Retention Marketing Strategy. Customer Retention Program.

Customer Retention 124

Customer Retention Marketing Shipping Costs Clothing 124

Omnisend

JANUARY 8, 2024

While providing discounts is an effective strategy to encourage returning customers, it’s neither the only nor the best way. Use Omnisend’s powerful email and SMS marketing to create a superior customer experience. Returning customers also benefit your reputation, strengthening your market position.

Customer 88

Customer Customer Retention Social Media X-cart 88

Omniconvert

OCTOBER 30, 2019

Adapt by Omniconvert had its results brought to light, accompanied by a large crowd of experts in digital marketing, entrepreneurship, strategy, and analysis.

Events 106

Events eCommerce Blog Marketing 106

Optimizely

OCTOBER 31, 2018

Instead of offering products online only, many digital-native brands are now investing in pop-up shops, showrooms in key locations, and other special in-person events. Since then, she founded three of her own startups, advised many more, and is now helping Dormify expand into new markets and new marketing channels.

Marketing 170

Marketing eCommerce Events Channel 170

lateshipment

MAY 28, 2020

You can get an unbiased picture of whether you are investing in the right areas and if you are getting commensurate returns by tracking key metrics like Customer Acquisition Cost (CAC) , Customer Retention Rate (CRR) , and Customer Lifetime Value (CLV). CAC includes the cost of marketing and sales.

Shipping Costs 246

Shipping Costs Customer Retention Shipping Small Business Retail 246

365 Retail

APRIL 20, 2024

As the retail landscape evolves, refive is leading the charge in enhancing revenue and customer retention for brick-and-mortar stores. Join them at the Retail Technology Show at London’s Olympia on April 24 & 25, 2024, where they will demonstrate pioneering solutions designed to transform customer engagement.

Technology 57

Technology Retail Customer Retention Customer Data 57

Retail TouchPoints

MARCH 25, 2024

With an emphasis on customer experience, RICE has three tailored tracks to reflect the distinct interests and needs of its key audience members. Content Marketing, advertising and digital practitioners can expect candid conversations on new channels and tactics that drive acquisition and retention. Read the article.

Retail 250

Retail Article Omnichannel Customer Experience 250

Smile.io

FEBRUARY 12, 2024

Think of email subscribers as prospective friends of your ecommerce brand and email marketing as the relationship-forming driver.    Email marketing has the potential to foster the customer journey and build rapport like no other marketing endeavor can.   Trust equals sales.

eCommerce 80

eCommerce Marketing Customer Loyalty Multi-channel 80

Retail TouchPoints

JULY 5, 2022

As consumers have turned to more sources to shop, retailers have diversified their commerce and marketing strategies. In 2021, retailers shaped their omnichannel strategies around two key issues: customer acquisition ( 63% ) and customer retention ( 58% ). One key area to watch is rapid delivery or quick commerce.

Omnichannel 276

Omnichannel Fulfillment Customer Retention Channel 276

lateshipment

MAY 6, 2023

This allows you to mitigate your customers’ anticipation and ensures that they have a great post-purchase experience. The Yotpo X LateShipment.com helps you go the extra mile in delivering an integrated experience for your customers while also helping you keep track of your performance to make informed decisions.

Customer Experience 130

Customer Experience Customer Shipping Costs eCommerce 130

lateshipment

MARCH 15, 2021

You can get an unbiased picture of whether you are investing in the right areas and if you are getting commensurate returns by tracking key metrics like Customer Acquisition Cost (CAC), Customer Retention Rate (CRR), and Customer Lifetime Value (CLV). CAC includes the cost of marketing and sales.

Shipping Costs 130

Shipping Costs Customer Retention Social Media Shipping 130

Groove

DECEMBER 3, 2020

If you're not using an automated workflow to streamline your marketing efforts, continue reading to discover how eCommerce automation can be used to attract, engage and delight customers at any stage of the buyer's journey. Customize, automate, schedule and compose messages to as large or as small of a group as you'd like.

X-cart 221

X-cart Customer Retention Shopping Carts eCommerce 221

365 Retail

SEPTEMBER 27, 2023

In addition, office space spread across three stories and a canteen area will become the new workplace for Bed Kingdom’s buying, marketing, and sales employees. The business now employs 28 people and has further plans to grow its online customer base through investment in key areas of the business, including customer service and marketing.

eCommerce 109

eCommerce Customer Retention Retail Operations 109

Algopix

JULY 16, 2023

What is Email Marketing Software for eCommerce In today’s digital landscape, email marketing has emerged as a vital tool for eCommerce businesses to reach and engage with their target audience. Effective email marketing is a game-changer for eCommerce businesses.

eCommerce 92

eCommerce Marketing eCommerce Platforms Recommendation 92

Kissmetrics

MAY 4, 2021

Interest in influencer marketing has skyrocketed 90x since 2013. And I hesitate to pat myself on the back, but I’m recognized as an influencer in the digital marketing space. What’s more: research shows they generate double the sales of paid ads and with a 37% higher customer retention rate. I worked hard.

Social Media 334

Social Media Blog Channel Events 334

lateshipment

JULY 17, 2020

If you tie your offer to a current event, like a holiday, they won’t always connect the dots — that you are re-targeting them based on their activity on your website. Why focus on customer retention , and not just increasing the number of new visitors? Re-target by your Google paid and organic search results. Think Ahead.

Customer 237

Customer Shipping Costs eCommerce Customer Retention 237

Omnisend

FEBRUARY 22, 2021

Omnichannel marketing continues to get a lot of ink (and will do so for as long as there is a digital universe) for the very good reason that it continues to evolve. Five years ago SMS marketing campaigns were infrequent; today they are a completely normal way to engage a subset of customers, such as your best brand fans.

Omnichannel 146

Omnichannel Marketing Shipping Merchant Services 146

Kissmetrics

MARCH 29, 2018

However, according to the Adobe Digital Index Report , returning customers make up 40% of revenues whilst representing only 8% of visitors. This tells us there’s a huge opportunity to increase customer retention rates further to support revenue growth. Why would a customer come back? It’s important to set the scene.

Customer Retention 205

Customer Retention Customer eCommerce Merchant Services 205

AcquireConvert

OCTOBER 23, 2022

What is email marketing? Email marketing is the practice of sending personalized emails to groups of customers in your list — usually with the aim of customer education, customer acquisition or customer retention. Sending event invitations. The ROI of email marketing. billion by 2027.

Marketing 52

Marketing Mobile Small Business Retail Customer Retention 52

365 Retail

JUNE 5, 2024

In such a landscape, building strong customer loyalty is a necessity for retail businesses, and one of the most effective tactics they should have in their marketing toolkit is loyalty programs. When used correctly, customer loyalty programs can be a game-changer in retail, and Starbucks’ success story is testament to that.

Customer Loyalty 52

Customer Loyalty Customer Retail Customer Retention 52

Kissmetrics

JUNE 7, 2017

Until recently, most quantitative analysts found their niche in finances – helping stock traders and investors by making data-backed market predictions. Major Marketing Shifts Demand a New Kind of Scientist. Major Marketing Shifts Demand a New Kind of Scientist. Benefits of Adding Quants to Your Marketing Team.

Improvements 225

Improvements Marketing Channel Customer Retention 225

Payoneer

FEBRUARY 22, 2019

While bringing in new customers is important, over 40% of a business’s profits come from existing customers. As a result, customer retention is just as important, if not more so, then acquisition. Put Customer Experience First. Create Email Marketing Campaigns. This is particularly true for retention emails.

Customer Retention 20

Customer Retention Customer Shipping Costs Social Media 20

Wiser

SEPTEMBER 27, 2023

Customer satisfaction surveys are an invaluable tool for businesses seeking to improve their performance and stay ahead of the curve in an increasingly competitive market landscape. These surveys provide direct insights from the very people who matter most—customers. ” This question indicates customer retention potential.

Customer 146

Customer Retail Customer Retention Improvements 146

Optimizely

MAY 15, 2018

IRCE 2018 takes place from June 5 to 8 at McCormick Place West in Chicago and, with an agenda put together by the experts at Internet Retailer magazine, it’s a can’t-miss event for everyone in ecommerce. Elizabeth Schmidt, Director, Digital Marketing, Bucketfeet/ Threadless. What’s Next: Social. 3:30 PM – 3:50 PM.

Internet Retail 321

Internet Retail Magazine Customer Retention Online Retail 321

Retail TouchPoints

MAY 8, 2024

And in the event they do get to venture through a site, they do not see the compelling products, content and creative they expect, which discourages them from continuing their journey. “A Although paid social in particular is one of the top five acquisition channels for marketers, it’s not the strongest when it comes to conversion.

Merchant Services 273

Merchant Services eCommerce Channel Mobile 273

lateshipment

NOVEMBER 26, 2023

Enter “Brand BFF” or repeat customer, a win-win situation for your customers and your business. Why Focus on Customer Retention? To give you a little motivation, here are some of the benefits that you can stand to gain by increasing your customer retention rates.

Shipping Costs 130

Shipping Costs eCommerce Order Fulfillment Shipping 130

Smile.io

APRIL 4, 2024

Discover the warmth of a well-brewed success story, where the art of tea drinking and smart loyalty marketing brew together for extraordinary results.  ”  - Laura Spinelli, Digital Marketing and Content Specialist We sat down with the Sloane Tea team to learn more about how they leverage their Smile.io GET STARTED

Merchant Services 46

Merchant Services Customer Retention Events Arts 46

Bryan Eisenberg

MAY 25, 2017

Align Customer Brand Expectations with Business Metrics : We conduct workshops/ projects where we plan and optimize the customer journey, content marketing, analytics and testing plans that increase sales, leads and improve customer retention. Does this help explain what we do, or is it confusing?

Workshop 144

Workshop Customer Retention Customer Experience Omnichannel 144

UpSellIt

APRIL 18, 2018

Founded in 2007, the Performance Marketing Awards set out to recognize UK businesses that exemplified performance marketing innovation and excellence. Now going on 12 years, the Performance Marketing Awards have evolved to include international recognition for businesses producing incredible work around the globe.

Technology 60

Technology Marketing Customer Retention Gifts 60

Smile.io

JUNE 5, 2024

The sole purpose of a loyalty program is to turn one-time customers into repeat customers and build a loyal following. Shopify Plus brands utilize loyalty programs to increase repeat purchase rates and boost customer retention. How To Run a Successful Bonus Points Event Drive rewards and loyalty program participation.

Shopify 53

Shopify Customer Loyalty Merchant Services Customer Retention 53

Retail TouchPoints

JULY 14, 2021

The proliferation of ecommerce sites and habit-driven online purchases at digital behemoths like Amazon already set the expectations for customers, and there is a certain intuitive flow and process already well established in the market. Unavailable Marketing Tools for Existing Customers . Not Prioritizing SEO.

eCommerce Platforms 263

eCommerce Platforms Payment Services eCommerce Small Business Retail 263

Smile.io

NOVEMBER 29, 2023

based premium sneaker brand Side Kicks decided to prioritize its customer retention strategy.    In the sneaker re-sell market, Side Kicks works with sellers and end consumers to offer rare, limited-edition shoes without carrying an expensive inventory. The customers see the shoes, but it’s very subtle.

Gifts 53

Gifts Customer Retention Events Customer Loyalty 53