365 Retail

DECEMBER 20, 2023

What is customer retention? Customer retention refers to a company’s capacity to convert purchasers into repeat customers, preventing them from purchasing from a rival. Why is customer retention crucial for businesses?

Customer Retention 52

Customer Retention Customer Customer Loyalty Merchant Services 52

FastSpring

OCTOBER 13, 2020

If you love your customers—which I’m sure you do—you want to hold onto them … tight. Yep, we’re talking about customer retention—a business’s ability to keep customers over a period of time. As much as we love new customers, we love repeat customers even more. Which brings us to our next point ….

Customer Retention 148

Customer Retention Customer Payment Services Subscription 148

Kissmetrics

JUNE 15, 2017

Customer retention. Its goal is to retain as many customers as possible. After all, a loyal customer is worth much more than a new customer. Here’s the problem: companies drive customers away with poor customer retention initiatives (or a complete lack of a customer retention strategy!).

Customer Retention 241

Customer Retention Customer Social Media Customer Loyalty 241

Algopix

APRIL 14, 2024

In the fast-paced world of eCommerce, where trends evolve overnight and consumer behavior shifts at the drop of a hat, the role of marketing leaders is more crucial than ever. As we step into 2024, it’s time to shine a spotlight on the 20 most influential eCommerce marketing leaders who are shaping the industry’s future.

eCommerce Marketing 114

eCommerce Marketing eCommerce Marketing Toys 114

Omnisend

JANUARY 8, 2024

While providing discounts is an effective strategy to encourage returning customers, it’s neither the only nor the best way. Use Omnisend’s powerful email and SMS marketing to create a superior customer experience. Returning customers also benefit your reputation, strengthening your market position.

Customer 88

Customer Customer Retention Social Media X-cart 88

Kissmetrics

JANUARY 17, 2022

One of the most effective strategies to build a personal connection is personalized marketing. What exactly is personalized marketing, and what are the benefits ? Hint: It’s more than adding “$FNAME” to your email marketing!). Here is what marketers need to know about personalized marketing.

Marketing 273

Marketing Recommendation Social Media Improvements 273

Omnisend

JANUARY 10, 2024

Instead, you have to nurture them throughout your relationship with them through a lifecycle email marketing approach. This involves carefully engaging with them at every stage—from first finding out about your brand to becoming a loyal customer. Use Omnisend’s powerful email and SMS marketing to drive your campaign for free.

Marketing 88

Marketing Customer Retention Social Media Customer Loyalty 88

Retail TouchPoints

JULY 10, 2023

Retailers have a vast amount of data about customer shopping behavior and purchase history. Generative AI can dramatically improve customer experiences and drive revenue by helping shoppers find the products that most match attributes of what they’re looking for today, not just what they have purchased in the past.

Merchant Services 273

Merchant Services Shipping Costs Retail Social Media 273

lateshipment

JULY 31, 2023

Every e-commerce business has a unique value proposition that comes out from meticulously analyzing market gaps and caters to every need of the customer. Here’s compelling reasons why keeping tabs on your competitors is important: Analyzing Market Gaps: There’s always new needs rising in your market.

eCommerce 130

eCommerce eCommerce Marketing Marketing Social Media 130

RetailMinded

AUGUST 25, 2023

Anyone who is looking to elevate an online store and drive more sales needs to make meaningful improvements to their e-commerce presence. Ranging from mastering social media marketing to embracing advanced SEO techniques, these strategies will help reshape your digital storefront for success.

Improvements 52

Improvements Social Media SEO Customer Retention 52

lateshipment

MAY 28, 2020

Neither do they help in improving customer satisfaction. As if this were not bad enough, many such former customers end up posting damaging reviews on social media and forums that deter potential customers from buying from this retailer (could be you!). CAC includes the cost of marketing and sales.

Shipping Costs 246

Shipping Costs Customer Retention Shipping Small Business Retail 246

Smile.io

MARCH 12, 2020

Customer retention is the key to fostering truly loyal customers. These customers make more purchases than one-time shoppers, promote your brand to their networks, and become your best brand advocates. If customer retention wasn’t already on your mind, it needs to be!

Customer Retention 46

Customer Retention Customer Beauty and Health Subscription 46

Kissmetrics

JUNE 7, 2017

Until recently, most quantitative analysts found their niche in finances – helping stock traders and investors by making data-backed market predictions. Major Marketing Shifts Demand a New Kind of Scientist. Major Marketing Shifts Demand a New Kind of Scientist. Benefits of Adding Quants to Your Marketing Team.

Improvements 225

Improvements Marketing Channel Customer Retention 225

lateshipment

MARCH 15, 2021

As if this were not bad enough, many such former customers end up posting damaging reviews on social media and forums that deter potential customers from buying with you! And if you are planning to just replace one customer with another, you are in for a shock! CAC includes the cost of marketing and sales.

Shipping Costs 130

Shipping Costs Customer Retention Social Media Shipping 130

Kissmetrics

JUNE 29, 2021

In the digital marketing realm, this is often referred to as “CPA” or “ cost-per-acquisition.”. You should know how much you need to spend to acquire a customer. Without a customer, you don’t have a business. Without consistent customers , you don’t have a stable business. Social Media. Determine Goals.

Customer 276

Customer Social Media Customer Retention eCommerce 276

RetailMinded

JULY 8, 2021

For you to stay ahead of the game, you must keep up with digital innovations and apply up-to-date marketing strategies. Although digital marketing is already a familiar and staple strategy for many establishments, some industries and businesses are still reluctant to engage in this approach.

Marketing 106

Marketing Retail Customer Loyalty Social Media 106

Retail TouchPoints

JUNE 22, 2020

The program offers shoppers multiple point-earning opportunities for purchases made on its web site as well as through referrals, birthday and welcome bonuses and sharing on social media. Customers also can access free shipping, samples, birthday gifts and a tier-based rewards program to accelerate their point-earning capability.

Customer Retention 133

Customer Retention eCommerce Social Media Gifts 133

AcquireConvert

AUGUST 2, 2020

As one Shopify blog post points out , a small change in customer retention can significantly boost a store’s revenue. The example shows two stores that have 100 customers purchasing a $10 item every month. So, what can you do to keep customers around? Strategy #1: Focus on making your customers happy.

Customer Retention 36

Customer Retention Shopify Customer eCommerce 36

Retail TouchPoints

JULY 15, 2022

Now, however, with disposable incomes squeezed and purchases becoming more considered than ever before, it’s important for larger brands to learn from the agility and mindset of microbrands to improve customer retention and success in an increasingly competitive retail landscape.

Small Business Retail 245

Small Business Retail Social Media Retail Leisure 245

GetElastic

DECEMBER 25, 2019

In plain words, retention marketing is about engaging your existing customers to continue to buy from you again and again. When a customer completes their first order with a brand or retailer, they are 27% more likely to make a second purchase. Retention Marketing Strategy. Customer Retention Program.

Customer Retention 124

Customer Retention Marketing Shipping Costs Clothing 124

Smile.io

FEBRUARY 12, 2024

Think of email subscribers as prospective friends of your ecommerce brand and email marketing as the relationship-forming driver.    Email marketing has the potential to foster the customer journey and build rapport like no other marketing endeavor can.   Leverage social media and ad campaigns.

eCommerce 79

eCommerce Marketing Customer Loyalty Multi-channel 79

Retail TouchPoints

MAY 8, 2024

We also saw a slight improvement on the speed front, with slow page loads impacting 15.5% Platforms such as social media and search engines are continually refining their advertising algorithms and targeting options, making paid traffic a more appealing option for businesses seeking precise audience segmentation. of all visits.

Merchant Services 207

Merchant Services eCommerce Channel Mobile 207

Retail TouchPoints

AUGUST 15, 2022

Results from Retail TouchPoints’ annual Customer Loyalty and Personalization Benchmark Report reaffirm that retailers are focused on building a strong foundation of first-party data to support their supply chain, in-store services, omnichannel marketing and experiential strategies. . Collect and Leverage First-Party Data .

Customer Loyalty 202

Customer Loyalty Customer Retail Shipping Costs 202

Algopix

OCTOBER 21, 2023

It requires data-driven decision-making and constant adaptation to market trends. Revenue by Traffic Source: Knowing where your customers come from (e.g., organic search, paid ads, social media) allows you to allocate marketing resources more effectively. A high retention rate is a sign of a loyal customer base.

Shipping Costs 119

Shipping Costs eCommerce Customer Retention Social Media 119

Retail TouchPoints

JULY 14, 2021

The proliferation of ecommerce sites and habit-driven online purchases at digital behemoths like Amazon already set the expectations for customers, and there is a certain intuitive flow and process already well established in the market. Unavailable Marketing Tools for Existing Customers . Not Prioritizing SEO.

eCommerce Platforms 242

eCommerce Platforms Payment Services eCommerce Small Business Retail 242

Wiser

NOVEMBER 1, 2023

Better ROI: Remarketing typically results in a higher ROI as the advertising spend is focused on customers who have already shown an interest in your products. Personalized Marketing: It enables personalized marketing , as you can create tailor-made ads based on the visitor’s browsing behavior.

Customer 146

Customer Customer Retention Shopping Carts Conversion Optimization 146

Smile.io

MARCH 8, 2024

Unsurprisingly, China is a big player, with an ecommerce market worth $885.94 The US is in second place, with household names such as eBay, Walmart, and Amazon dominating the market.  Online shopping and social media use are on the rise source: Backlink.io billion people used social media platforms last year. 

Social Media 72

Social Media Customer Loyalty Customer Retention eCommerce 72

Smile.io

JUNE 1, 2022

After all, customers who have bought from you before are likely to feel a sense of loyalty –especially if they had a great experience the first time around. All the same, a lot of marketers get fixated on bringing in new customers and audiences, which means that a hugely valuable asset, your existing customers, gets left out.

Customer Experience 89

Customer Experience Improvements Customer Customer Retention 89

lateshipment

OCTOBER 30, 2023

Remember, a positive post-purchase experience can lead to increased customer satisfaction and loyalty, while a negative post-purchase experience can lead to customer churn. The answer is: on everyone — from marketing to sales, to operations and customer service.

eCommerce 130

eCommerce Shipping Costs Shipping Customer Experience 130

Retail TouchPoints

MAY 28, 2021

Customer service is changing rapidly to meet consumer behavior, providing smoother, more integrated experiences than ever before. 3 Data-Backed Reasons why Customer Service is Essential. Many brands miss their business goals, not because they have a poor product or their marketing strategy is weak. With tools like Advocate.ly

Payment Services 163

Payment Services Games Live Chat Customer 163

lateshipment

JULY 17, 2020

Running re-targeting ads on social media could do the trick, but if you want to kick things up a notch, here are some techniques and tips to keep in mind. . Why focus on customer retention , and not just increasing the number of new visitors? That’s where re-targeting comes in. Maybe they simply need a reminder.

Customer 237

Customer Shipping Costs eCommerce Customer Retention 237

Smile.io

MARCH 11, 2021

Here’s a few reasons why you might want to do that: 65% of American customers consider positive, personal experiences to have more of an impact on them than advertising. 93% of customers are likely to buy again from a company after receiving fantastic customer service. They’ve amassed 1.3 The reason?

Improvements 82

Improvements Live Chat Social Media eCommerce 82

BigCommerce

FEBRUARY 1, 2018

Let’s say that you are a solopreneur that has to handle emails from customers, packaging and shipping products, and marketing via your social media networks. Check social media network notifications and post a new update to your social media networks twice a day. Schedule social media.

Social Media 374

Social Media BigCommerce Blog Shipping Costs 374

Smile.io

FEBRUARY 23, 2022

The key to creating these brand advocates is a little something called loyalty marketing. And while having a customer loyalty program is a great tool, it’s not the end all be all. Loyalty marketing involves every part of the customer journey and when done correctly is a great growth strategy.

Marketing 74

Marketing Customer Loyalty Customer Retention Social Media 74

Retail TouchPoints

JUNE 23, 2022

Personalize Your Back-to-School Marketing. Personalization has been held up as the gold standard for ecommerce CX across the board, but the reality of customer demand for personalized experiences appears to be more nuanced. Take Steps Now to Prevent Back-to-School False Declines.

Payment Services 270

Payment Services eCommerce Payments Retail 270

retailnext

SEPTEMBER 24, 2019

In today’s world, collecting data and basing decisions on the calculated data is critical to success, especially in the retail market. It is also critical to formulating an effective business and marketing strategy. Ensuring relevancy of products as per demand and the competitive market. Assess the market and competition.

Customer Data 88

Customer Data Improvements Customer Social Media 88

Omnisend

SEPTEMBER 9, 2021

We’ll help you better understand it, and learn how to put it all into practice to create a growth-focused marketing strategy. The Importance of Data-Based Marketing in Ecommerce. With less guesswork involved with data-driven marketing, you minimize the risks involved in your marketing decisions and can plan ahead with confidence.

eCommerce 148

eCommerce Customer Retention eCommerce Analytics Improvements 148