Retail TouchPoints

AUGUST 30, 2023

In today’s challenging business landscape, where profit margins are shrinking, supply chains are slow and uncertain, labor shortages are prevalent and inflation is a concern, it is crucial for retailers and brands to differentiate between understanding customer habits and fostering customer loyalty in order to succeed.

Shipping Costs 241

Shipping Costs Improvements Live Chat Retail 241

Digital Doughnut

FEBRUARY 6, 2023

Omnichannel retailing refers to the practice of providing customers with a seamless shopping experience across multiple channels, such as brick-and-mortar stores, online marketplaces, social media platforms, and mobile apps.

Omnichannel 98

Omnichannel Social Media Customer Loyalty Retail 98

Retail TouchPoints

OCTOBER 17, 2023

Phone-based customer service, or voice, is well established as the most commonly used and the most tightly managed customer service channel. It may be exactly what contact centers need to not just move on from deflection, but have the confidence to once again encourage customers to call. And yes, customers are noticing.

Customer 267

Customer Multi-channel Channel Customer Experience 267

Retail TouchPoints

JULY 3, 2023

Many of us have become experts at navigating an ecommerce site in seconds, and some of us may even pay for groceries via mobile apps on our smartphones. When teams and time are constrained, this one-stop shop is of the utmost value for business leaders and their customers. Here’s how.

Consumer 250

Consumer Omnichannel Retail Technology 250

Ecommerce Platforms

AUGUST 29, 2022

The best loyalty apps for Shopify are an excellent way for business leaders to improve the lifetime value of their customers. After all, returning customers are one of the most important assets an ecommerce company can have. That’s where loyalty apps come in. What Are The Most Popular Loyalty Apps for Shopify?

Shopify 210

Shopify Customer Merchant Services Shipping Costs 210

Sailthru

JANUARY 16, 2020

Take omnichannel personalization, for example. From there, retailers must look at the various solutions that can deliver a holistic omnichannel customer profile. Missing Out on Omnichannel Personalization Is No Longer an Option. The time when “omnichannel” was a hot buzzword is long gone. That’s absolutely true.

Omnichannel 78

Omnichannel Seminar Customer Loyalty Mobile 78

retailnext

AUGUST 15, 2019

Securing a sizable base of loyal, returning customers can be quite a mountain to climb in a variety of saturated retailing segments. Offering excellent delivery services is a great way to capitalize on and win customer orders, and ultimately encourage customers to return to your site or store. Optimize your delivery options.

Customer Loyalty 40

Customer Loyalty Payment Services Customer Live Chat 40

Retail TouchPoints

FEBRUARY 17, 2023

Lesson 1 Build your core strategy around creating customer value: D’Arcy has worked for brands across a vast scope of categories. But she believes that successful marketing revolves around one key thing: understanding your customer and creating the value they expect. One truly can’t exist without the other,” she said. “I

Marketing 289

Marketing Customer Loyalty Omnichannel eCommerce 289

365 Retail

JUNE 7, 2023

That’s according to new research from omnichannel customer engagement platform SAP Emarsys to mark the launch of its Mobile Wallet. This generational difference appears to be driven by the loyalty benefits offered by mobile wallets, with 93% of consumers using a mobile wallet-based loyalty programme.

Omnichannel 98

Omnichannel Mobile Customer Loyalty Channel 98

RTP blog

APRIL 9, 2018

By Tom O’Keefe, 4-Tell Nordstrom has long been synonymous with the words ‘Customer Experience.’ Defining what it means to provide the white glove treatment — and proving that it equates to a fiercely loyal customer base — businesses have always looked to them for strategies to enhance the customer experience.

Customer Experience 150

Customer Experience Customer Omnichannel eCommerce 150

RTP blog

AUGUST 10, 2018

By Ed Kowalski, Sutherland Every retailer knows customer experience is paramount in today’s competitive landscape. As brands vie for our business, today’s customer is increasingly informed and demanding. Today’s shoppers not only expect but demand a well-curated, highly customized shopping experience.

Customer 150

Customer Clothing Customer Loyalty Sporting Goods 150

GetElastic

AUGUST 18, 2021

B2B companies are implementing new strategies to adapt to a changing market and take advantage of a growing online customer base, characterized by rising mobile usage, new expectations for personalization and self-service, and increasing demand for digital connectivity.

B2B 145

B2B eCommerce Payment Services Marketing 145

Retail TouchPoints

JUNE 17, 2021

It includes product category information along with mobile integration into an augmented reality (AR) experience. “We Online you can click on a product to get information, and we’re able to provide the ‘clicks’ in-store when a customer picks up a product,” said Trevor Sumner, CEO of Perch in an interview with Retail TouchPoints.

Beauty and Health 165

Beauty and Health Department Stores Accessories Customer Loyalty 165

GetElastic

SEPTEMBER 15, 2021

B2B companies are implementing new strategies to adapt to the changing consumer needs and take advantage of a growing online customer base, characterized by new loyalty programs, deep personalization options, and AI-based features. Additionally, 82% of B2B marketers prioritize lead generation, while 43% focus on customer retention.

B2B 146

B2B eCommerce Customer SEO 146

GetElastic

SEPTEMBER 16, 2021

Why a Hybrid Customer Experience is Essential for Today’s Consumer. After all, that’s where the customers are, right? As it turns out, based on a 2019 study , many customers actually prefer a hybrid experience over one that is entirely online or in-person. What exactly is a hybrid customer experience? There are 2.14

Customer Experience 139

Customer Experience Customer eCommerce Vend 139

GetElastic

SEPTEMBER 16, 2021

Why a Hybrid Customer Experience is Essential for Today’s Consumer. After all, that’s where the customers are, right? As it turns out, based on a 2019 study , many customers actually prefer a hybrid experience over one that is entirely online or in-person. What exactly is a hybrid customer experience? There are 2.14

Customer Experience 139

Customer Experience Customer eCommerce Vend 139

Sailthru

MAY 2, 2018

But after 30 days, only about 3% of customer-installed apps are still actively used. Not even the best app thrives without a comprehensive mobile messaging strategy behind it. The best mobile apps make it easier to research, shop, stay informed, and connect. But they also tell customers when it’s time to use them.

Mobile 60

Mobile Download Customer Loyalty Omnichannel 60

Smile.io

NOVEMBER 17, 2022

Small Business Saturday is an excellent opportunity for small businesses to kick off the holiday retail season while building small business loyalty among its customers. Driving customer loyalty is essential for growth and stability in ecommerce. How to build loyalty on Small Business Saturday Implement a loyalty program.

Small Business Retail 80

Small Business Retail Social Media Omnichannel Customer Loyalty 80

Algopix

OCTOBER 15, 2023

Cross-channel tracking, also known as cross-device tracking, involves monitoring customer interactions and behaviors across multiple online channels and devices. These channels can include websites, mobile apps, social media platforms, email, and more. This is where cross-channel tracking becomes invaluable.

Channel 128

Channel eCommerce Social Media Customer Loyalty 128

Retail TouchPoints

JULY 20, 2022

In addition, always-on, cross-device shopping behaviors mean consumers are taking their shopping across borders and, in turn, they’re asking more of already strained supply chains. Experts agree that the supply chain has more impact on the customer experience than ever before.

Supplies 304

Supplies Shipping Costs Customer Loyalty Technology 304

Retail TouchPoints

NOVEMBER 18, 2020

It’s equally important to hold fast to some tried and true tactics to keep existing loyal customers. Studies show that loyal customers are more likely to make repeat purchases, which ultimately drives revenue. According to a recent report by InMoment , 60% of customers make more frequent purchases from brands to which they are loyal.

Customer Retention 258

Customer Retention Information Customer Loyalty Mobile 258

UpSellIt

FEBRUARY 26, 2024

Upsellit is a leading conversion optimization partner and we help brands collect new-to-file leads, recover lost sales and boost customer loyalty. Our campaigns are custom-built to match the unique offerings, objectives, and key performance indicators of each brand. ” What is Upsellit’s Remarketing Experience?

Customer Loyalty 108

Customer Loyalty Conversion Optimization Shopping Carts Technology 108

RetailMinded

OCTOBER 27, 2022

This strategy can help them improve efficiency, provide the utmost customer experience, and stay competitive. For example, retail businesses now integrate omnichannel strategies like M-commerce or mobile commerce to enable mobile shopping. Hence, it can help drive customer loyalty to a higher retention rate. .

Payment Services 98

Payment Services Mobile Payments Retail Mobile 98

Retail TouchPoints

SEPTEMBER 21, 2021

The thought was, if you can get people shopping online on BFCM for some crazy deal, you can make them repeat customers. How to Get the Most Value From Your Loyalty Program This Season. Salesforce anticipates 50% of new loyalty program signups will go dark after December 2021.”.

Payments 242

Payments Payment Services Customer Experience Social Media 242

Retail TouchPoints

SEPTEMBER 17, 2020

Today’s retail CMO is responsible for the entire customer experience — not just branding and messaging. With this accountability comes the need to think deeply about how all customer touch points connect to deliver an agile, profitable and personal experience that resonates with each and every customer.

eCommerce 197

eCommerce Mobile Channel Customer Loyalty 197

GetElastic

APRIL 2, 2019

In September 2017, T-Mobile announced that it would include a free Netflix subscription for family plan members. While on the surface this might seem to be just a promotion, it highlights how T-Mobile can layer on additional services into a bundle that customers actually want,” said BTIG research analyst Walter Piecyk.

Telecommunications 167

Telecommunications Payment Services Omnichannel Customer Experience 167

Ecommerce Platforms

SEPTEMBER 1, 2022

Management tools: A good POS should include a range of management tools, for organizing your staff, your inventory, and even customer relationships. Omnichannel: You can access a range of selling options with Shopify, selling online, through social media, in-store, and so much more. Who is it Best For?

POS 197

POS Payment Services lightspeed Payments 197

Optimizely

AUGUST 23, 2018

While you should still be selling on Amazon, you can compete in your own way by offering a better customer experience across multiple channels. To do this, you need an omnichannel marketing strategy that can help you take advantage of new opportunities as they arise. Control the customer experience and build loyalty.

Omnichannel 199

Omnichannel Merchant Services Shipping Costs Customer Loyalty 199

Smile.io

MARCH 8, 2024

The Guide to Setting Up a Loyalty Program for Shopify Plus Learn how the top Shopify Plus brands create a loyalty program that customers love. Loyalty & Reward Program Insights from Smile.io Each one of those users is a potential customer.  Loyalty & Reward Program Insights from Smile.io

Social Media 71

Social Media Customer Loyalty Customer Retention eCommerce 71

UpSellIt

AUGUST 23, 2023

Personalization has become a key element for ecommerce brands to stand out and create meaningful connections with their customers. Ecommerce personalization tailors the online shopping experience to individual customers based on their preferences, behaviors, and characteristics.

eCommerce 126

eCommerce Recommendation Omnichannel Customer Data 126

RTP blog

MARCH 15, 2017

The Retail TouchPoints Connected Consumer Series webinars, which will be broadcast from March 27-31, will delve into some of today’s hottest retail topics — from leveraging Artificial Intelligence and deepening personalization to creating truly modernized mobile experiences.

Webinar 150

Webinar eCommerce Mobile Omnichannel 150

Smile.io

APRIL 15, 2024

Whenever a brand reconfigures its loyalty program, there’s cause for worry amongst its most loyal customers.   That’s because rewards program changes devalue the points currency more often than not, making them less enticing to loyal customers. Loyalty & Reward Program Insights from Smile.io

Social Media 71

Social Media POS Gifts Events 71

Retail TouchPoints

SEPTEMBER 1, 2023

That is driving the customer to come and shop, and now, we’re investing to make sure that when the customer comes to shop with us, either online or in store, that they don’t have to make the tradeoffs.” Now, the company is using the $1 billion to invest in improving: Digital capabilities.

POS 236

POS Merchant Services Supplies Improvements 236

Smile.io

MARCH 13, 2023

It’s safe to say Starbucks has an abundance of loyal customers. They have been doing things differently ever since, including customer loyalty. Starbucks Rewards is often regarded as one of the best retail loyalty programs in existence and one of the most engaged among its members. ” Members will disagree.

Payment Services 84

Payment Services Payments Mobile Omnichannel 84

Optimizely

AUGUST 9, 2018

The Customer Is the Center of Everything. “We For many B2C brands, the customer is the center of the world. But despite this, many brands make a lot of assumptions about what their customers want and need. But despite this, many brands make a lot of assumptions about what their customers want and need.

Shipping Costs 150

Shipping Costs Omnichannel B2C eCommerce Marketing 150

Optimizely

JUNE 22, 2017

Research from Adobe has shown that a customer who purchases from a brand even one additional time can spend up to 3 times as much money on their second order as they did on their first. Your customers are rarely exclusive to one device, so it makes sense to make sure you’re reaching them on every channel that they’re on.

Customer Loyalty 170

Customer Loyalty Channel Omnichannel Mobile 170

Retail TouchPoints

APRIL 13, 2021

The 15 sessions, now available on demand, encompass critical areas of the retail enterprise, including: customer loyalty strategies; visual tech developments such as AR and 3D modeling; fulfillment and delivery management; the power of social networks; fast-growing Buy Now, Pay Later services; and the all-important customer experience.

Consumer 144

Consumer Payment Services Fulfillment Multi-channel 144