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It’s Official – Amazon is an Ecommerce Enabler First and a Retailer Second

Retail TouchPoints

based sellers exported more than 216 million products to customers in other markets through the platform. Sellers themselves can now choose to offer customers the option of paying in anywhere from three to 24 monthly installments at 0% interest. A decade ago, hardly any sellers sold globally through Amazon; last year, U.S.-based

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What Are Product Recommendations?

Kibo

Product recommendations are part of an ecommerce personalization strategy wherein products are dynamically populated to a user on a webpage, app, or email based on data such as customer attributes, browsing behavior, or situational context—providing a personalized shopping experience. . Product Recommendations Benefits.

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What’s in Store for Grocery in 2022?

Retail TouchPoints

Outfits like GoPuff, Gorillas and 1520 took the grocery market by storm in 2021, offering a limited menu of consumables, delivered to your door in an incredible 30 minutes or less (and commanding multi-billion dollar valuations in the process.) Brick-and-mortar grocery customers choose their favorite stores largely based on proximity.

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Generative AI for Personalized Service and a Competitive Edge in Ecommerce

Retail TouchPoints

Generative AI is set to revolutionize ecommerce, enabling a more interactive and personalized shopping experience, which is integral to both attracting and retaining customers. In the crowded landscape of ecommerce, a positive customer experience across every aspect of an order has become intrinsic to online success.

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How to get repeat customers: Proven strategies for success

Omnisend

Reading Time: 8 minutes A common misconception about repeat customers is that they only respond to crazy discounts. While providing discounts is an effective strategy to encourage returning customers, it’s neither the only nor the best way. Use Omnisend’s powerful email and SMS marketing to create a superior customer experience.

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Three Steps to Evaluating Your Strategic Roadmap for D2C Adoption

GetElastic

Post-pandemic, brands have a surmounting pressure to re-evaluate their channel and sales strategies as direct-to-consumer (D2C) channel adoption increases, and the need for a nurturing customer experience is in demand. packaging, managing shipping and returns, customer support). Step Two: Plan for Your Future State.

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Sephora’s Delicate Dance: Offering Prestige Beauty to Value-Conscious Consumers

Retail TouchPoints

Customer loyalty experts know that the best-run programs do far more than simply boost sales by rewarding members with points and perks. Emeline Berlind: We know that value is top of mind for customers, especially now, but we’re focused on providing not just a transactional journey but an emotional one.

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