Groove

AUGUST 27, 2020

Managing customer turnover and increasing lifetime value are two of the most common initiatives our marketing team is given when working with an organization to grow revenue. Best Customer Loyalty Programs: Smile.io. BigCommerce reports that it costs 5x less to retain an existing customer than it does to gain a new one.

Customer Loyalty 370

Customer Loyalty Customer BigCommerce PPC 370

BigCommerce

JULY 11, 2017

Joel Gross, CEO of Coalition Technologies , an ecommerce design + marketing agency that has worked to increase the organic visibility of multi-million dollar brands including Spinning.com and Pink Lily, walks you through how to build the B2B SEO strategy your company deserves, without the confusion.

SEO 416

SEO B2B Shipping Costs B2C 416

Inflow Insights

AUGUST 30, 2021

When it comes to making smarter content decisions for your eCommerce business, nothing’s more important than a brilliant SEO strategy. But how do you make a strategy work when you’re dealing with seasonal changes to customer traffic and buying behavior? Enter SEO forecasting. What is SEO Forecasting?

SEO 151

SEO eCommerce Information Recommendation 151

Shopping Signals

FEBRUARY 14, 2024

What does it take to successfully implement a Shopify Plus SEO strategy? Introduction to Shopify Plus SEO What’s the Shopify Plus SEO Blueprint? Well, it’s a simple guide for ecommerce marketers who want to improve their Shopify Plus SEO. Get the best deals on sneakers, formal shoes, and more.

SEO 52

SEO Shopify Mobile Improvements 52

Groove

APRIL 16, 2024

Shopify Arguably the most recognizable of all online shopping platforms, Shopify is an eCommerce giant with over 2 million live stores running on the Shopify platform. A user-friendly interface and plenty of customization options are two of the big reasons why Shopify has reached its current level of popularity.

BigCommerce 364

BigCommerce Magento Multi-channel Shopify 364

Inflow Insights

OCTOBER 14, 2021

If you want to develop powerful B2B eCommerce strategies to attract and convert your customers, you’ll need to invest in a few key areas. Sure, classic marketing strategies like asking for referrals, promoting at industry events, and doing cold outreach have their place. We’ll break these into three sections: SEO Strategies.

B2B 107

B2B eCommerce Marketing eCommerce Marketing 107

BigCommerce

JUNE 5, 2018

Tech debt from historic open source or custom-built ecommerce technology solutions slow down internal decision making and threaten internal innovation and testing. This strategy uses a commerce platform front-end for UX and checkout, but APIs for data orchestration across a more robust infrastructure. Headless Commerce Examples.

Payment Services 340

Payment Services eCommerce Marketing eCommerce Marketing 340

Inflow Insights

MARCH 25, 2020

But in this article, we’re documenting and updating tactical and strategic marketing options for eCommerce companies during this coronavirus crisis. Below, we discuss these options in the context of the 3 pillars of eCommerce marketing: SEO, PPC, and CRO. Our Thoughts on eCommerce SEO Strategy During This Time.

eCommerce Marketing 155

eCommerce Marketing eCommerce PPC SEO 155

GetElastic

NOVEMBER 4, 2019

Here are some of the best ecommerce marketing strategies to help elevate your profits. Email Marketing: You may not think emails are as relevant as they used to be once upon a time, but you’re wrong. There can be welcome emails for when a new customer joins your platform. Emails can be of various types.

eCommerce Marketing 99

eCommerce Marketing Web Design Marketing eCommerce 99

Digital Doughnut

JANUARY 25, 2023

The role of search engine optimization (SEO) is considered crucial in your ecommerce marketing strategy. It is the core of your strategy in online marketing that will help you reach your customers and consequently, grow your business.

SEO 52

SEO eCommerce Marketing eCommerce Marketing 52

Shopping Signals

JULY 11, 2022

I know you’re looking for a Shopify SEO Agency, and that’s great, because you’re in the right place. Everything we do is specifically for ecommerce websites. A Non Agency Approach to Shopify SEO. Why do we take this approach, instead of the traditional Shopify SEO agency model? We are such an agency.

SEO 52

SEO Shopify eCommerce WooCommerce 52

Inflow Insights

MARCH 27, 2020

Editor’s Note: As we navigate a new normal amid the coronavirus pandemic, these are tried and true eCommerce marketing strategies and methods that have proven effective even as businesses change. Here’s an additional resource to help you navigate your marketing strategy during this time. Get in touch.

eCommerce Marketing 133

eCommerce Marketing eCommerce Marketing PPC 133

MakeWebBetter

OCTOBER 22, 2020

The eCommerce business world is tricky and full of hurdles to plan and implement. Although eCommerce has become the lifeline for various businesses; eCommerce marketing mistakes have failed many online marketing agencies. Sears” – have you heard of it? It was one of the earliest online business […].

eCommerce Marketing 110

eCommerce Marketing eCommerce Marketing SEO 110

Shopping Signals

MARCH 16, 2023

You may have heard about the benefits of paid traffic and SEO, but do you know which is better for your business? Unfortunately, many ecommerce store owners focus solely on paid traffic, without realizing the risks involved. Ignoring SEO will cost you in the long run and result in lost profits.

SEO 52

SEO eCommerce PPC Payment Services 52

ecomdash

AUGUST 12, 2019

Technology advances, customers become savvier, and competition online grows – all reasons that it’s time to look at ways to refresh your ecommerce marketing strategy. . We’ve put together a list of four marketing strategies that you should be using, along with some tips on how to implement them. . . #1

eCommerce Marketing 72

eCommerce Marketing Marketing eCommerce Social Media 72

Inflow Insights

OCTOBER 10, 2019

eCommerce marketers know that when search engine optimization (SEO) errors occur, search volume goes down. Most content about SEO mistakes references the same commonly made errors: Common SEO Mistakes. Most of the time, you can monitor for these errors without an external SEO expert consulting.

SEO 110

SEO eCommerce eCommerce Platforms Mobile 110

Groove

MARCH 24, 2022

Selecting an eCommerce marketing agency for your BigCommerce online store is a crucial step in achieving your eCommerce goals. As an Elite BigCommerce Partner Agency , our certified team is available to assist in growing your mid-market business with BigCommerce Enterprise. What Is An eCommerce Marketing Agency?

BigCommerce 195

BigCommerce B2C eCommerce Marketing B2B 195

Inflow Insights

APRIL 3, 2020

Powerful B2B eCommerce marketing strategies get developed through a process of continual improvement in a number of different areas. Classic marketing strategies such as asking for referrals, promoting at industry events, and doing cold outreach have their place. B2B eCommerce SEO Marketing Strategies. #1:

B2B 78

B2B eCommerce Marketing eCommerce Marketing 78

eCommerceFuel

MAY 31, 2021

Are you sending potential customers straight to your competitor’s site? The truth is: if you’ve neglected to stay on top of the latest eCommerce marketing trends, you probably have and are still doing so daily. Many eCommerce store owners fall into the same trap while building their brands and online stores.

eCommerce Marketing 49

eCommerce Marketing eCommerce Marketing Social Media 49

Retail TouchPoints

JULY 4, 2022

Increased Access to Insights In GA4, you’ll have more data and features at your disposal to make informed decisions about your ecommerce site, including: Unsampled data: According to Google, GA4 allows website owners to request unsampled data for creating explorations. The good news?

eCommerce 290

eCommerce SEO Events Recommendation 290

ecomdash

MAY 30, 2019

In the last installment in our SEO blog series, we learned just how search engines work. For this piece, we’ll cover SEO history: the trends and innovations that have shaped the internet and search engines into what we know today. SEO History. The turn of the millennium marks a major turning point in SEO history.

SEO 78

SEO Mobile Games Information 78

ESW

AUGUST 7, 2019

Here’s how you can tell when it’s time to outsource your eCommerce marketing efforts, plus what to look for in that new marketing partner. When You Have Big Goals to Achieve Are you expanding your product offering into new markets or moving to a DTC setup for the first time in the company’s history?

eCommerce Marketing 96

eCommerce Marketing eCommerce Marketing Social Media 96

BigCommerce

SEPTEMBER 6, 2019

So, how can you promote conversion and customer engagement year round?… There’s no denying that Christmas products are highly seasonal.

SEO 201

SEO Customer eCommerce Marketing eCommerce 201

Groove

NOVEMBER 17, 2020

Investing in an eCommerce marketing tool helps businesses attract, engage and delight customers at every stage of the buyer's journey. Improve your email marketing strategy and exceed customer expectations with a tool that best fits your eCommerce needs. How Klaviyo Helps Build Customer Relationships.

BigCommerce 368

BigCommerce Social Media Customer Data Recommendation 368

Ecommerce Platforms

DECEMBER 18, 2022

SEO Friendly. SEO Friendly. SEO Friendly. Built-in SEO. SEO Friendly. Free custom domain. The Best Ecommerce Courses for Business Owners. The best ecommerce course could be a valuable tool for you if you’re planning on launching a new store online. How to Start an Ecommerce Business.

eCommerce 104

eCommerce SEO Electronics Article 104

Kissmetrics

JULY 11, 2017

There are three general ways to grow revenue in any ecommerce business: Increase the total number of customers. Increase the average number of times each customer buys from you. Increase the average order value (AOV) from each customer. These are categorized in ways to grow: New Customers. Content Marketing.

eCommerce 243

eCommerce Customer Merchant Services Conversion Optimization 243

Groove

MAY 31, 2022

It not only can be a form of entertainment, but it can be informative and make it easier for users or potential customers to understand your brand’s message, educate them on products, and gain your trust. Video Marketing Strategies. A caption for the video that can relate to the customer. Image from: [link].

Marketing 195

Marketing Social Media SEO eCommerce 195

Ecommerce Platforms

DECEMBER 18, 2022

SEO Friendly. SEO Friendly. SEO Friendly. Built-in SEO. SEO Friendly. Free custom domain. The Best Ecommerce Courses for Business Owners. The best ecommerce course could be a valuable tool for you if you’re planning on launching a new store online. How to Start an Ecommerce Business.

eCommerce 104

eCommerce SEO Electronics Article 104

Kissmetrics

OCTOBER 6, 2021

Plus, you don’t have to charge markup fees to cover those additional costs, so you can keep the prices low for your customers. The hiccup comes with marketing. Stores you could be selling wholesale to have the advantages of customer loyalty, brand recognition, a diverse inventory, and convenient locations. Warby Parker.

Subscription 252

Subscription eCommerce Marketing Reference eCommerce 252

Groove

JANUARY 26, 2022

Customize the workflow however you see fit to your business goals. Person becomes a customer. Person becomes a loyal customer/brand evangelist. For instance, let’s pretend your company sells services such as email marketing and SEO. Person becomes a qualified lead/opportunity. Use Gated Content.

B2B 150

B2B Marketing Reference SEO 150

Algopix

MAY 27, 2023

As one of the largest online retail platforms, Amazon offers immense opportunities for sellers to reach a global customer base. The Importance of SEO on Amazon To effectively outrank competitors and increase visibility, mastering search engine optimization (SEO) on Amazon is paramount.

Social Media 118

Social Media Fulfillment SEO Mobile 118

BigCommerce

JULY 13, 2017

That integration remains the industry’s only active native integration enabling you to increase sales by selling directly to eBay’s massive customer base, right from your BigCommerce control panel. Damon Didier, VP of Marketing at Office Furniture Source. Nikole Smith, Office Manager & Customer Service Manager, Hawk Supplements.

BigCommerce 415

BigCommerce Multi-channel Gifts Channel 415

Groove

FEBRUARY 11, 2019

We're sorry to break it to you, but there isn't a silver bullet in eCommerce marketing. When it comes to eCommerce strategy, you have to think about three things – the past, the present and the future. Our Favorite eCommerce Hacks. Product Page SEO. What was successful in the past that is still working for you?

eCommerce 258

eCommerce Payments eCommerce Platforms Recommendation 258

Groove

DECEMBER 29, 2020

Regardless of business size, the purpose of an eCommerce blog is to engage customers in a conversation. It's much easier to start that conversation by providing topical information that is practical for current and future customers. Effective blogging will aid in your eCommerce marketing strategy and help your business grow.

Blog 322

Blog eCommerce Marketing Demo 322

eCommerce CEO

NOVEMBER 23, 2018

When it comes to analyzing ecommerce markets, there’s one thing that matters the most. It’s product/market fit. Even if you are an idea guru that can come up with 50 good ideas in your bathroom, it is essential that you find product/market fit to validate demand. Step 1: Look Out For Unsatisfied Customers.

eCommerce Marketing 81

eCommerce Marketing eCommerce Marketing Social Media 81

Inflow Insights

MAY 24, 2018

If the page is converting, either: Leave the page up and point customers to other relevant products. A conservative approach would be to leave it up and point customers to other relevant products. Access Our Out of Stock SEO Flowchart. Fill out our form below to get access to Inflow’s Out of Stock SEO Flowchart.

SEO 78

SEO Management Reference eCommerce 78

Prisync

JULY 19, 2017

Tossing your marketing budget down a black hole with no return on investment (ROI) is a similar waste of time and money. Here are some tips on how to spend wisely your ecommerce marketing budget, and get rid of the hole by the ROI you’ll make. Use keywords with the highest PSI in your SEO campaigns. focus on potential.

eCommerce Marketing 41

eCommerce Marketing eCommerce Marketing Channel 41