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How to Promote Your Small Business

Wiser

Starting and running a small business is one of the most rewarding experiences that anyone can have. But even with all this in place, it can still be difficult for small or local businesses to get noticed and stand out from the competition. Why Are Promotions Important For Small Businesses?

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3 Ways Livestreaming is Shaking Up the Retail Marketing Playbook

Retail TouchPoints

As retailers shift more of their attention and dollars to digital content and community-building activities, livestreaming has moved into the spotlight. When people talk about going ‘live,’ they have very different definitions of what that means,” Cosco said in an interview with Retail TouchPoints. “It Companies in the U.S.

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Are You Ready for Prime Day 2024

ChannelSale

Apart from this, customers can buy items from thousands of small businesses as well. Amazon Prime is known for offering the best of entertainment, savings and shopping for its 150+ million global customers and its 300 million active user accounts. Often retailers begin testing their advertising formats, campaigns, etc.

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How to Promote Your Business

Wiser

That’s why it’s so important for business owners to understand how to promote their businesses effectively. Effective promotion not only creates awareness among potential customers but also helps to build a distinctive brand image, fostering long-term customer loyalty. Why Are Promotions Important For Businesses?

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How Brands Large and Small are Leaning into the Amazon Effect to Compete

Retail TouchPoints

It’s not just possible but inevitable that retailers can thrive on Amazon and compete with it at the same time. If smaller brands and third-party sellers can get creative and replicate the same customer-focused digital experience, there is an opportunity to find a balance between competing with the giant and succeeding despite it.

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Why B2C Branding is Really a Management Tool

Optimizely

In 2014, AdAge Magazine wrote about RedBull: “Having a better brand is better than having a better product.” ” Trader Joe’s won the second year in a row as the American’s favorite grocery retailer on the Dunnhumby customer data survey. Because RedBull has built a great brand.

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8 Brands to Help You Celebrate International Literacy Day

Smile.io

UK-based brand, The Book Bundle allows its customers to purchase collections or “bundles” of books at a discounted rate. With book categories ranging from Action and Adventure all the way to Business, Finance, and Law, The Book Bundle has something for everyone from all age ranges. This is a brand you can feel good about shopping with.

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