article thumbnail

Multi-Channel Retailing: The Ultimate Guide to Engaging Customers On- and Offline

Korona

It’s important to explore new channels such as marketplaces, social media, price comparison engines, etc. As soon as you leverage multiple channels to promote your products, you are conducting multi-channel retailing. Check out this guide to get more info and ideas on operating a multi-channel retail operation.

article thumbnail

Encourage Your Customers to Call Again. Here’s How.

Retail TouchPoints

Phone-based customer service, or voice, is well established as the most commonly used and the most tightly managed customer service channel. It may be exactly what contact centers need to not just move on from deflection, but have the confidence to once again encourage customers to call. And yes, customers are noticing.

Customer 245
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

5 Hacks That Will Optimize Your Ad Campaigns

Kissmetrics

Even if you invest in creating the best ad campaigns , you still have to put in a lot of work to get your ads to reach a wide audience and convert them into customers. Ad campaign optimization refers to the steps you take to improve the performance of your campaigns. Create Multi-Channel Ad Campaigns.

article thumbnail

What Are The Benefits of Custom Website Development?

Groove

In this post, we'll evaluate how custom website development has changed the landscape and influenced the way enterprise businesses approach their eCommerce processes. When is Custom Website Development the Right Fit? This is where custom website development takes the driver’s seat. Custom web development is by its nature unique.

Customer 195
article thumbnail

11 Proven Hacks to Keep Your Customers Buying More

Kissmetrics

It costs 5X less to retain a customer than it does to acquire a new one. That’s why customer retention is crucial to growing your Ecommerce business. What is customer retention? Customer retention is the ability to encourage customers to keep coming back to make purchases. Why is customer retention so important?

article thumbnail

How to Meet and Exceed Amazon-Driven Customer Expectations 

ESW

But as retailers and brands with DTC ecommerce channels know, meeting online customer expectations in an Amazon-dominated environment is challenging to say the least. Essentially, The Amazon Effect refers to the ways in which consumer expectations have changed as a result of shopping with the dominant online marketplace.

eCommerce 139
article thumbnail

Batteries Plus: Customer Data and Store Expertise Power Sweeping Digital Transformation

Retail TouchPoints

Creating these unique customer journeys is easier said than done, especially for a retailer that touches so many varied consumer segments. “We’re The easy way to do it is to think about us first and just push our products, but that’s not really solving the customer problem.