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Building Connected Commerce in the Age of Loneliness

Retail TouchPoints

As an ecommerce product executive, I believe that my cohort of peers has a social imperative to develop products with human connection in mind. If the social media giants can introduce commerce into their platforms, we can do the reverse by building ecommerce platforms that are conducive to positive interpersonal interaction.

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Utilizing the External Data Boom for Digital Shelf Optimization

Retail TouchPoints

Publications about marketing often invoke the comparison of a digital shelf with a physical one. What is Digital Shelf Optimization? Digital shelf optimization (DSO) means constantly making changes to your product display on ecommerce platforms in an attempt to keep it as optimal as possible. trillion in sales by 2026.

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10 Benefits of Content Marketing: Short & Long-Term

Groove

With the prevalence of social media, businesses are constantly feeding their audiences with unique and engaging content on a variety of channels ? Fulfill your audience's expectations by creating a solid eCommerce marketing strategy to increase engagement, nurture users through the buyer's journey and drive more conversions.

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Turn Tricky Market Conditions into Revenue-Increasing Opportunities

Retail TouchPoints

The new year is here; however, the market challenges of 2022 didn’t evaporate with the turning of the calendar. The good news is that retailers can use this time of market instability to double down on their online stores. The simpler it is for a buyer to understand exactly what’s available to purchase, the better.

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Mobile eCommerce Trends & Strategies for 2021

Groove

The challenge for many businesses, however, is developing a mobile eCommerce strategy that makes sense for them. To help, we've outlined four mobile eCommerce trends to watch and included considerations for a successful mobile strategy. Mobile eCommerce Trends To Look Out For. Offer Native Mobile eCommerce Checkouts.

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Need Ecommerce Business Ideas? 27 Experts Give You Their Best Bet

BigCommerce

Thinking about launching an ecommerce business, but don’t know where to start? Well, an ecommerce business idea would be helpful. While you can peruse books and guides on how exactly to start a successful, long-term online store –– every entrepreneur every where has to start at the exact same place. Tucker Blair.

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How to Grow Your Online Business In 21 Steps – The Complete Checklist

Ecommerce Platforms

Looking for a complete ecommerce checklist that will help you to grow your online business? You’ve built your ecommerce store , found customers who enjoy your products, and accelerated operations, until…you hit a plateau. At some point, every small business and large business starts seeing sales slow down.